Strategic medium- and long-term planning of Sales of VW passenger cars in terms of segments and model range. Total number of dealers: 135 in Russia, 9 in Kazakhstan. 45+ direct subordinates. Reporting to Head of Brand. Achievements:• Increased the share of the VW brand in the Russian market from 5% to 6.7%, the best result for all 15 years of the brand's presence in Russia. The Volkswagen brand ranks 5th in the ranking among foreign brands.• Increased the sales volume of the used car business through the VW Das Welt Auto program by 35% in 2 years and improved familiarity with the brand. In 2020 the Das Welt Auto brand became No. 1 in terms of recognition based on Autostat. • Increased fleet sales in 2021 to 33% of total sales vs 21% in 2019. The VW brand entered the TOP-3 foreign brands in Russia in terms of fleet sales due to the launch of a new sales strategy New Fleet Horizons, developed by me and my team. • Achieved a 23% increase in the customer satisfaction index with the quality of service in dealerships, through implementing the 5 Stars project and adjusting business processes in dealerships.• Strongly improved the positive spirit of the team in motivation and engagement. Mood barometer increased by 12%• Starting March, 1st 2023 acted as Managing Director of National Sales Company Russia.Key projects:• Created and implemented the new dynamic and efficient system of dealers’ monthly targets calculation • Worked out and realized the dealers’ survival strategy in COVID restrictions• Worked out and implemented the “5-star dealer” project to increase customer satisfaction in sales and after-sales • Created and implemented business plan of VW growth in Kazakhstan. MS increased from 2,5% to 4,7% in one year• Transferred 80% of training courses to online and video format to increase efficiency and for cost-saving measures.

Dealer development and Sales Targets achievement on a monthly/quarterly/yearly basis. 12 direct subordinates. Reporting to Head of Sales, Planning, and Dealer Development.Achievements:• Worked out and implemented the new bonus system for dealers focused on monthly targets achievement as well as on the SUV model mix. This measure increased dealers’ commitment to targets from 65% to 90%• Implemented the dealers’ business planning tool to take the dealers from the bottom 10 in performance in one year• Implemented the CRM system named RSE for the dealers to plan the traffic and work with each dealer's efficiency and even with each salesperson. This helped to reduce the tactical budget in 2016 by 8,5%• In cooperation with VW Bank proposed and implemented a financing tool for retail and fleet customers. In 2018 the share of sales using financial products increased by 45% compared to 2017, which helped to reduce tactical spending by 19% • Proposed, developed, and implemented a new daily and weekly reporting system to improve inventory management • implemented a system for automatic shipments of cars to dealerships and automatic opening of cars for free stock (FIFO principle) increasing the speed of shipments of cars to dealers

Achievements:• In 2010, 2011 and 2012 exceeded yearly sales targets by 7%, 9%, and 6% accordingly• In 2011 improved the performance of the dealers in the region, 4 dealers achieved the TOP-10 Volkswagen Dealer status.• Strongly improved the dealers’ processes in quality terms. As a result, the Customer Retention Index increased from 74 to 103 points from 2010 to 2012• Successfully developed 7 new dealers from scratch. All of them achieved 100% of their sales targets in the first year • Trained and certified 11 Sales Managers of the dealers and 90+ sales persons• In 2011 nominated as "The best regional manager in the sales department"

Russian dealer of premium cars: Cadillac, Infinity, Lexus, BMW and others, imported from the USA and the official dealer of Yamaha, Polaris and BRP. Yearly turnover – 180+ mln $. Staff – 90+ people. Responsibility area – budget planning, tactical campaigns planning, stock management, people leadership. 65+ people in direct subordination. Reporting to General Director.Achievements:• Selected and formed an effective sales team. Implemented a system of motivation from the cumulative margin• Developed and implemented a marketing policy with a focus on promoting the company's brand and increasing awareness• The volume sales increased for 14% in the first 5 months and for 21% in the first year of operation• Developed an automated sales analytics system based on the 1C program and built a planning model based on this system• To retain customers, a customer management system based on fixed points of contact was created and implemented.

Russian company – official Distributor of Yamaha for Russia. Yearly turnover – 50+mln $, Staff – 40+ people.Responsibility area – planning ordering and sales of all Yamaha products. 10+ people in direct subordinationAchievements:• Signed exclusive distribution contracts with 5 suppliers of motorcycle clothing and accessories from Italy• Created the three years business plan for the development of the company• Developed and implemented fleet sales strategy, which helped to increase share of fleet sales 12 to 19%• Recruited and trained employees for two Moscow showrooms of the company.• Created and implemented the media plan to generate the customers’ traffic, increase for 60% in March 2005 vs Nov 2004

Russian company – official distributor of Yamaha and dealer of Mercedes. Average Yamaha sales 3000+ units per year.Responsibility area – planning ordering and sales of all Yamaha products, sport clothes and moto helmetsAchievements:• Increased turnover of the department in 5 times for 3 years• Prepared and signed 12 distribution contracts with suppliers of moto equipment, like Sidi, Spidi, Nolan.• Created and implemented the system for placing dealer orders into production • Established the methodology of common pricing policy for the dealer network