Dmitry Komarov Email & Phone Number

Moscow, Ru

Москва, Москва, Россия

As the leader of a dedicated cross-functional SCRUM delivery team comprised of developers and QA specialists, I oversaw the development of two crucial components of the platform's core functionality: The product card - After conducting extensive research, we identified the primary pain point for users on the product card. Through over 50 tests, we were able to achieve statistically significant growth in conversion rates and revenueFavorites - I implemented navigation mechanics and social engagement tools for the Favorites feature. This resulted in a significant increase in overall user satisfaction and retention rate for the product.

Москва, Москва, Россия

I developed a product growth strategy after conducting thorough research on the current business processes and Russian enterprise market. I took the lead on client development and sales for new E2B products, successfully securing deals with two clients worth over $750K in total value. These deals are currently in the closing stages, with a high probability of successful completion.

Москва, Москва, Россия

Developed a system of task-oriented activations with gamification, resulting in a 10% increase in overall GMV of sales, a 300% increase in traffic to key venues, and a 50% increase in participant retention.Launched an order boost activity that consolidated all local activations during the month and drove traffic to the main sale of the year. This resulted in a 100% increase in orders per participant and a 50% increase in average conversion for all participants.Created an implementation strategy for coupons and promo codes for local promotions, resulting in a 100% increase in use rate and a 30% increase in average ROI.Created a communication strategy and content distribution model for a special channel in VK, resulting in 80K posts over 3 months with a healthy category split, including UGC, reviews, bloggers, and community posts.

Hangzhou, Zhejiang, China

Creative&content-Brainstorming ideas and creative concepts for sales (GMV $10M+) -Implementing those ideas from scratch with acknowledged impact on the performance (viral effect, media publication, market share growth etc.) -Leading the content for multi-language projects (16+ languages)Social Media-Created a strategy for key social media channels in Russia, which led to 20% increase of ROI and significant improvement of KPIs-Managing biggest branded community in Social networks in Russia (5M+ subscribers): engagement rate increased by 50% & overall traffic to web-site increased by 40%-Leading innovative projects in SM: subscription system, mircoinfluencers etc. UX content-Created UX content for complicated features in terms of communication with significant results in key metrics (Preorder, Cheaper with friends, AliExpress Trivia)

Moscow

My key responsibilities were in the digital part of PR projects. We are developing and implementing marketing and PR strategies for key brand communication, which included-Content management and promotions in Social networks (the overall amount of Social Media clients increased from 1 to 5)-Communication with blogger and online media: several campaigns became viral and got over 100M reach-Digital support of offline events-Creating and editing advertorial articlesI also executed several projects from scratch to final implementation (press trips, creating of advertorial articles etc.)

Master’S Degree, History Of China, 5

As a part of my reseach I participated in 6 Russian and international science conference.

Bachelor’S Degree, Hisotry Of China, 5

Chinese Language And History, Chinese Language And Literature