Dima Kapranov Email & Phone Number

Manchester Area, United Kingdom

• At Platinumlist, an event ticketing and lifestyle platform, I drive strategic product development through agile product management, leading three cross-functional teams, focusing on product growth, user retention and.
• Led a GDPR-ready product strategy, facilitating the platform's expansion into new European markets.
• Enhanced event ticket utilization by 17%, by implementing features that optimized both customer experience and operational efficiency.
• Initiated a transformation of a B2B sales-led product into a self-serve SaaS model, simplifying the customer interaction and management process.

Manchester Area, United Kingdom

• As Senior Product Manager at Platinumlist, I led the development and delivery of B2B SaaS and e-commerce platforms, focusing on enhancing user experience, supplier retention rate and b2b revenue growth:
• Managed the product launch of a fully white-label product and white-label mobile applications, empowering clients to customise their user experience (UX) and maintain brand consistency.
• Led the product development for the UN's Climate Change Conference (COP), creating a platform tailored to the unique needs of a high-profile global event with international stakeholders.
• Optimised B2B acquisition strategies in collaboration with Product Marketing, resulting in a 320% increase in conversion rates.
• Designed and implemented a solution for handling large-scale event sales without queues, which improved customer throughput and enhanced satisfaction during peak periods.
• Established a comprehensive B2B product strategy and ensured portfolio consistency, maintaining high standards across all products for business customers.(the role is growth-focused, but I can't share cool metrics.

Dubai, United Arab Emirates

Manchester Area, United Kingdom

• I've always believed in the power of informal gatherings to spark the most innovative ideas in the tech industry. Our community brings together hundreds of product enthusiasts who share a passion for creating solutions.
• Organised and hosted 6 events within 9 months, gathering over 80 attendees at the best event yet.

Manchester Area, United Kingdom

• Launched an AI-powered recruitment platform with psychology-based gamified assessments.
• Conducted comprehensive market research and competitive analysis to establish a solid go-to-market strategy, which successfully secured over 50 early adopters for the platform.
• Grew the platform to 2k users in 3 months with zero of paid marketing.
• Designed the entire user journey for both B2C and B2B segments within two weeks, ensuring seamless SaaS integration and a smooth onboarding experience for users, enhancing overall product adoption.
• Launched 12 SEO-optimised landing pages and implemented a CMS system for blog management, which significantly increased content visibility and boosted user engagement.
• Utilised BI and analytics systems (including SQL) to create interactive dashboards that supported data-driven product iterations and improved stakeholder management through clear, actionable insights.

• As a Product Manager for Samokat’s Foodtech Mobile App, I focused on optimising the product catalogue, enhancing the user experience, and driving key growth through personalisation and recommendation engines.
• Streamlined product catalogue management, reducing time-to-market by 85% and cutting operational costs by 27%, while simultaneously enhancing the UX to improve overall customer satisfaction.
• Implemented the new Catalogue categorisation, which resulted in a 20% increase in purchase funnel conversion rates.
• Implemented dynamic personalisation and real-time recommendations, which led to a 30% increase in average order value, further driving revenue growth.

• Established and managed the B2B2C FMCG Marketplace, successfully transforming the company's online presence into a 2nd major revenue stream for the company. My work focused on customer-centric product development.
• Incorporated a customer-centric and data-informed approach to e-commerce product development, optimising the user experience (UX) and improving overall customer satisfaction.
• Successfully established the company’s second-largest revenue source, contributing 47% to total GMV.
• Implemented and leveraged advanced analytics and customer segmentation, leading to a 21% increase in average order value and improving customer retention.