I help startup and growth-stage companies that need a marketing function for their business but cannot hire fast enough or lack the expertise and people to deliver their goals. Having spent over 10 years helping businesses with growth marketing, I’ve taken that knowledge of growth strategy, execution and leadership, and created an innovative solution that provides marketing teams for companies that need to grow fast and are struggling to hire.I love working with high-growth start-ups and have successfully built marketing teams that identify the right strategies and deliver the results. It’s with this experience I know how hard it is to find high-quality marketing professionals when you are looking to scale at pace. My experience is that finding people is tough but finding highly skilled individuals is even harder - high-growth companies cannot rely on the average UpWork of Fiverr marketing generalists.That’s when I realised the solution was to have ready-made marketing teams that could be utilised by high-growth businesses at a moment's notice and Teamlex was born. My goal was to allow people like me to hire a pop-up team and within a week have experienced pros that have worked for companies like Airbnb, Spotify and Uber, that provide both clear strategic thinking AND can execute the plan - consultants without the end delivery is money down the drain.I’ve worked across EdTech, e-Commerce, AdTech, crypto, SaaS, FinTech and MedTech. It is my goal to make money for my clients and the businesses we work with, here are just a few examples.• Helped set up and scale a marketing team for an educational project. We made $700,000 MRR, generating 100% month-on-month growth• During the last few years, it’s been great to help launch over 10 new e-commerce brands, for example, Ridesyre, helping these brands grow from scratch to other $300,000 in monthly revenues• Working in partnership with an amazing business, we increased profitability on their educational project fivefold in 3 months through marketing automation and the introduction of auto funnelsI worked directly with brands like Skillbox, Jaguar Land Rover, Educate Online, Marie Mur, McDonald's, and Skypark controlling marketing budgets of over $10,000,000, delivering results at each stage. I take the same approach to growing businesses - ROI is key for me.
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Co-FounderTeamlex AiBarcelona, Ct, Es -
Co-FounderTeamlex Jan 2021 - PresentIf you are a startup or growth-stage company that’s struggling to hire marketing professionals to fuel your growth, then Teamlex can have a pop-up team of experienced pros working for you within a week - we know you need these people fast. If you’ve tried the agency approach and it’s failed because they never felt fully immersed in your business, our innovative ‘anti-agency’ solution is the one for you because we recognise that your needs are unique, so we build a team with the right specialisms for you.These teams work exclusively for you and are embedded within your business, ensuring they deliver growth marketing to drive results. Talking of which, we get paid on success because we back ourselves and take the risk away from you.We can control everything from strategy through to project management and execution. Our teams are made up of experts from places like Uber, Spotify and Airbnb, who know how to analyse a business, put in place a strategy, and then deliver on it.We produce amazing results (as you’ll see below) but we are just as proud to show how we do it. We don’t provide consultants that give you an expensive plan that will never be delivered, we ensure you have the whole package. We build you a team that caters for all your requirements. • Strategy thinkers and planning experts select the right channels and plan campaigns• Specialists per channel are selected that will optimise your campaign and maximise ROI• Project managers will control the entire process and ensure everything delivers on time and the results are in one place for you• Experts that will audit every stage of your customer funnel, looking at churn and conversion through every point, to continually optimise performanceWe helped OG.Art launch a successful NFT collection, Educate Online an additional $500,000 in monthly revenue, and Yandex Practicum double their conversion rate. -
AdvisorBefront Jan 2022 - PresentDelaware City, Delaware, United States -
CmoEducate Online Inc. May 2023 - PresentСоединенные Штаты Америки -
Marketing PartnerEducate Online Inc. Jun 2021 - PresentСоединенные Штаты Америки3000+ students from 10+ countries. More than 500 foreign schools as current partners, and over 40 employees in the marketing team. Educate Online, which has been featured by HolonIQ Top 100 Ed-tech list for 2021 & 2022, Forbes, Techcrunch, Inc, etc. • Built a growth marketing department from scratch.• Developed a system of performance metrics to track the productivity of the team and increase team performance by 100 hours per month.• Managed and coordinated cross-functional teams including content, social, video, ad/paid, project mgmt. and sales.• Established a clear and understandable process for AB testing, resulting in an increase of 36 hypotheses launched per week.• Grew advertising budget from $10,000 to $300,000 per month while maintaining cost-effectiveness, leading to a 15 times increase in monthly gross revenues.• Performed marketing analysis and wrote a development strategy, breaking down the company into VRIO, SNW, and SWOT, and defined a one-year strategy and roadmap to reach a $1,000,000 goal in a new market.• Launched marketing in India, achieving the first revenue and 12 sales with 100% LTV. -
FounderDigital Marketing Agency 2018 - Jan 2021ГрузияCreated and structured processes and production in the company from scratch. Introduced regulations for reporting and communication with clients for managers and marketers. I was fully responsible for the development and revenue of the agency.• Created and integrated marketing teams of 15–50 people into projects, and increased the level of services provided through effective remote team management.• Tested over 1,000 hypotheses per month, and exceeded a budget of $10,000,000 for all clients in one year.• Achieved 85% customer satisfaction through effective customer service, and developed a system for recruiting team members that included an application form and four rounds of selection by different experts in various fields.• Built a reporting system for projects based on Tableau, which saved more than $1 million on testing of ineffective hypotheses for clients, and adjusted work methods to include searching, scoring, and integrating freelance experts into the project, as well as tracking employee progress and reporting via Slack/Notion.• Delivered projects on time and within budget, meeting high-quality standards.Key clients include Jaguar Land Rover, Mercedes-Benz, Mars, PepsiCo, Unidragon, Playtronica, Korzinka, the largest food Tech in Uzbekistan.
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Head Of MarketingGameroom 2015 - 2017МинскA small quest team with two quest rooms, which, thanks to me, has scaled and become the largest network of quests in Minsk with more than 20 quest rooms + 10 open franchises in other countries: Spain, America, Poland.• Experienced a 30% increase in Growth Month-Over-Month (MOM).• Established B2B relationships, resulting in overseas franchise sales and an additional $300,000 in revenue for the company.• Introduced 20 new products to the market and positioned them for success.• Boosted sales by 481% through strategic marketing efforts.• Crafted and executed marketing campaigns that led to a 699% increase in leads.• Amplified brand awareness by 364% through various marketing channels.• Cut down expenses by 30% through cost-saving measures.• Coordinated and managed campaigns with a team of 12 marketing professionals that drove increased awareness and sales.
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Self-Employed / FreelanceUpwork 2013 - 2015I was a top-rated freelancer on Upwork in the niche of setting up targeting ads. During this time, I managed to run multiple ad campaigns mostly with SMBs from different niches — medicine, real estate, beauty industry, IT-business, tourism, media, HoReCa, d2c brands, events. 100+ realized projects of varying levels of complexity. About 15 of them were regular clients for ads management and marketing consulting.• Achieved a 4.8/5 star rating on Upwork in the niche of setting up targeted advertising.• Successfully completed over 100 projects in the field of marketing.• Managed, built and scaled out the paid digital advertising accounts across multiple brands, increasing total ad spend by 20-100%.• Analyzed historical performance data and identified opportunities to improve campaign performance, resulting in an increase in ROI/ROAS of 40%.• Improved one of the client's results by 30% without any adjustments, just by turning off ineffective bundles. Through automated reporting.• Developed a promotion strategy that led to an increase in sales by 100%.
Dimitri Niarez Education Details
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Strategy Execution -
Digital Marketing Advertising -
Google Creative CampusThe Graduate
Frequently Asked Questions about Dimitri Niarez
What company does Dimitri Niarez work for?
Dimitri Niarez works for Teamlex Ai
What is Dimitri Niarez's role at the current company?
Dimitri Niarez's current role is Co-Founder.
What schools did Dimitri Niarez attend?
Dimitri Niarez attended Harvard Business School, Reforge, Belarusian State University, Laba, Google Creative Campus, Startup School Online.
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