Doaa Atef Email and Phone Number
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With a robust background in marketing and communication, my proficiency lies in developing impactful campaigns and steering social media strategy, currently exemplified at Testing Geeks. Our mission resonates with my dedication to innovation and connection, as I leverage my expertise to enhance our brand's presence. My approach is holistic, integrating diverse perspectives to align with our company's culture and objectives, fostering growth and community engagement through strategic marketing.At Testing Geeks since July 2024, I have orchestrated marketing campaigns that resonate with our audience and amplify brand visibility. My role encompasses crafting compelling materials, managing digital footprints across major social platforms, and nurturing stakeholder relationships. Analyzing campaign data to refine our approaches, I ensure we stay ahead of industry trends, positioning Testing Geeks as a thought leader in the tech realm, thanks to our adept team’s collaboration.
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Marketing And Communication ManagerTesting GeeksNew Cairo City, Cairo Governorate, Eg -
Marketing And Communication ManagerTesting Geeks Jul 2024 - PresentGiza, Al Jizah, EgyptPlan and develop marketing campaigns that effectively promote our brand and products.Develop marketing materials, including brochures, flyers, and social media posts.Manage and maintain our social media accounts, including Facebook, Twitter, and Instagram.Collaborate with other members of the marketing team to create and execute a comprehensive marketing strategy.Conduct market research to identify new marketing opportunities.Track and analyze campaign performance and use… Show more Plan and develop marketing campaigns that effectively promote our brand and products.Develop marketing materials, including brochures, flyers, and social media posts.Manage and maintain our social media accounts, including Facebook, Twitter, and Instagram.Collaborate with other members of the marketing team to create and execute a comprehensive marketing strategy.Conduct market research to identify new marketing opportunities.Track and analyze campaign performance and use data to optimize future campaigns.Develop relationships with key stakeholders, including customers, vendors, and industry influencers.Attend industry events and conferences to promote our brand and products.Write and edit compelling marketing copy for various mediums, including emails, landing pages, and blog posts. Show less -
General ManagerLoulia Facility Management, General Maintenance & Construction Nov 2022 - Apr 2024Qesm 1St New Cairo, Cairo, EgyptOversee day-to-day operationsDesign strategy and set goals for growthMaintain budgets and optimize expensesSet policies and processesEnsure employees work productively and develop professionallyOversee recruitment and training of new employeesEvaluate and improve operations, marketing and financial performanceDirect the employee assessment processPrepare regular reports for upper managementEnsure staff follows health and safety regulationsProvide… Show more Oversee day-to-day operationsDesign strategy and set goals for growthMaintain budgets and optimize expensesSet policies and processesEnsure employees work productively and develop professionallyOversee recruitment and training of new employeesEvaluate and improve operations, marketing and financial performanceDirect the employee assessment processPrepare regular reports for upper managementEnsure staff follows health and safety regulationsProvide solutions to issues (e.g. profit decline, employee conflicts, loss of business to competitors)Improve the revenue Show less -
Marketing ManagerBokdoc Jan 2022 - Aug 2022Qesm 1St Nasser City, Cairo, EgyptAnalyzing market trends and preparing forecasts.Generating new business leads.Increasing brand awareness and market share.Coordinating marketing strategies with the sales, financial, public relations, and production departments.Developing and managing the marketing department's budget.Overseeing branding, advertising, and promotional campaigns.Managing the marketing department's staff.Preparing and presenting quarterly and annual reports to senior… Show more Analyzing market trends and preparing forecasts.Generating new business leads.Increasing brand awareness and market share.Coordinating marketing strategies with the sales, financial, public relations, and production departments.Developing and managing the marketing department's budget.Overseeing branding, advertising, and promotional campaigns.Managing the marketing department's staff.Preparing and presenting quarterly and annual reports to senior management.Promoting brand at trade shows and major industry-related events.Keeping informed of marketing strategies and trends Show less -
Integrate Marketing SeniorFoodics Jan 2021 - Oct 2021Cairo, EgyptDevelops, plans, and executes digital marketing strategies and activities, including SEM, social media, search, and display advertising campaigns.• Develops budgets for both Digital Marketing and Offline Activities.• Establish positioning, build brand awareness, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.• Oversees the spending and budgeting process, including monthly forecasting and reporting on spend and… Show more Develops, plans, and executes digital marketing strategies and activities, including SEM, social media, search, and display advertising campaigns.• Develops budgets for both Digital Marketing and Offline Activities.• Establish positioning, build brand awareness, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.• Oversees the spending and budgeting process, including monthly forecasting and reporting on spend and ROIs.• Generates monthly reports on the marketing campaign’s performance.• Extracts lead generation data and files it accordingly.• Optimizes website and social media channels for SEO as well as usability.• Manages art and copywriting activities.• Responds to all messages and comments on social media platforms in a timely manner.• Support with marketing content - newsletter, visuals, calendar and captions shared on all the channels.• Align with the digital marketing and social media team in Jordan to make sure that implementation is done according to the developed digital strategy Show less -
Marketing Business Development Manager'Alam Apr 2020 - Jan 2021El Maadi, Cairo, EgyptContacting potential clients to establish rapport and arrange meetings.Planning and overseeing new marketing initiatives.Researching organizations and individuals to find new opportunities.Increasing the value of current customers while attracting new ones.Finding and developing new markets and improving sales.Attending conferences, meetings, and industry events.Developing quotes and proposals for clients.Developing goals for the development team and business growth… Show more Contacting potential clients to establish rapport and arrange meetings.Planning and overseeing new marketing initiatives.Researching organizations and individuals to find new opportunities.Increasing the value of current customers while attracting new ones.Finding and developing new markets and improving sales.Attending conferences, meetings, and industry events.Developing quotes and proposals for clients.Developing goals for the development team and business growth and ensuring they are met.Training personnel and helping team members develop their skills. Show less -
Marketing Communication & Operation ManagerWssel Jan 2020 - Apr 2020Saudi ArabiaManage external partnerships deals & provides support if necessary. Plan and Manage the Digital Content is aligned with the Creative Team. Work on Marketing Expenses based on an agreed-upon plan. Sustain the internal communication between teams to be aligned all under the Same Direction. SM – Responsible, not Accountable. Public message owned by DM – Private messages owned by the CX. Leveraging the SM Channels. Enhance the brand of Wssel on the Media Channels.… Show more Manage external partnerships deals & provides support if necessary. Plan and Manage the Digital Content is aligned with the Creative Team. Work on Marketing Expenses based on an agreed-upon plan. Sustain the internal communication between teams to be aligned all under the Same Direction. SM – Responsible, not Accountable. Public message owned by DM – Private messages owned by the CX. Leveraging the SM Channels. Enhance the brand of Wssel on the Media Channels. Brand Image& Crisis Management. PR Planning. Show less -
Digital Performance Team LeaderWssel Jun 2019 - Jan 2020Saudi ArabiaParticipate in forming effective paid search strategiesLaunch and optimize various PPC campaignsOversee accounts on search platforms (e.g. Google AdWords, Bing)Be involved in keyword selection and audience targetingMonitor budget and adjust bids to gain better ROITrack KPIs to assess performance and pinpoint issuesProduce reports for management (e.g. dashboards)Write attractive and concise copy for advertsSuggest and develop new campaigns across multiple… Show more Participate in forming effective paid search strategiesLaunch and optimize various PPC campaignsOversee accounts on search platforms (e.g. Google AdWords, Bing)Be involved in keyword selection and audience targetingMonitor budget and adjust bids to gain better ROITrack KPIs to assess performance and pinpoint issuesProduce reports for management (e.g. dashboards)Write attractive and concise copy for advertsSuggest and develop new campaigns across multiple channelsMaintain partnerships with PPC ad platforms and vendorsFind ways to reduce the risk of click fraudKeep abreast of PPC and SEM trends Show less -
Manager Of Marketing And CommunicationsGo Express Tours Oct 2017 - Jan 2020Naser City, Cairo - EgyptManage marketing communication initiatives; internal and external communications and special events promotions.Monitor advertising trends and budgets.Act as a liaison between outside vendors and management.Guide and support management in marketing planning and public relation strategies to ensure alignment with objectives.Build digital marketing roadmapManage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistencyMeasure… Show more Manage marketing communication initiatives; internal and external communications and special events promotions.Monitor advertising trends and budgets.Act as a liaison between outside vendors and management.Guide and support management in marketing planning and public relation strategies to ensure alignment with objectives.Build digital marketing roadmapManage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistencyMeasure ROI and KPIs and prepare budgetDevelop specific campaigns to create and maintain high levels of customer interactionOversee our social media accountsManage and improve online content, considering SEO and Google AnalyticsForecast sales performance trends and act proactively to increase our market segmentLiaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategiesMotivate digital marketing team to achieve goalsMonitor competition and provide ideas to stand outStay up-to-date with digital technology developments Show less -
Marketing DirectorEve Advertising Agency Mar 2017 - Oct 2017Zamalek, Cairo EgyptDevelop a website traffic plan and create goals and benchmarks to meetGenerate monthly reports on our marketing campaign’s performanceOptimize website and social media channels for SEO as well as usabilityManage art and copywriting professionals (outsourcing where needed)Analyze key metrics that unit our website traffic and our service quotasPartner with advertising and media specialists to increase marketing resultsDevelop, evaluate and oversee the implementation of A/B… Show more Develop a website traffic plan and create goals and benchmarks to meetGenerate monthly reports on our marketing campaign’s performanceOptimize website and social media channels for SEO as well as usabilityManage art and copywriting professionals (outsourcing where needed)Analyze key metrics that unit our website traffic and our service quotasPartner with advertising and media specialists to increase marketing resultsDevelop, evaluate and oversee the implementation of A/B testing protocols and proceduresManage all aspects of marketing operations, including key personnelCommunicate with President and Vice President about marketing goals and results Show less -
Digital Marketing Director140 Online Jun 2016 - Mar 2017Provide a holistic approach to all of the digital marketing channels. While a digital marketing specialist is typically focused on a specific marketing channel, a Director will usually oversee multiple channels and adjust the marketing mix in order to provide the most efficient approach toward meeting business objectives. Typically, a Marketing Director will have previous experience as a specialist focusing on one or more channels, but has the strategic insight to understand the importance of… Show more Provide a holistic approach to all of the digital marketing channels. While a digital marketing specialist is typically focused on a specific marketing channel, a Director will usually oversee multiple channels and adjust the marketing mix in order to provide the most efficient approach toward meeting business objectives. Typically, a Marketing Director will have previous experience as a specialist focusing on one or more channels, but has the strategic insight to understand the importance of channel integration.The role commonly involves creating and presenting powerpoint decks and often includes management of a skilled team of digital marketing experts. The Digital Marketing Director plays a key role in not only providing strategic guidance but in developing the members of their team to make sure they are learning new skills and adapting to changes in the digital marketing landscape. Show less
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Senior Google Adwords Account Strategist140 Online Sep 2014 - Mar 2017Nasr City, Cairo EgyptManagement, Creation and Optimization of Google Adwords Search and Display campaigns using marketing Insights and Google tools Complete preparation and optimization of PPC campaigns according to client objectives: ROI, CPA, Revenue, etc. Understanding local Market trends and seasonality Bids Adjustment to suit specific markets, products and trends Analysis of clients’ performance data in order to develop and increase return on investment● Additional… Show more Management, Creation and Optimization of Google Adwords Search and Display campaigns using marketing Insights and Google tools Complete preparation and optimization of PPC campaigns according to client objectives: ROI, CPA, Revenue, etc. Understanding local Market trends and seasonality Bids Adjustment to suit specific markets, products and trends Analysis of clients’ performance data in order to develop and increase return on investment● Additional tasks including;Product Subject Matter Expert with responsibility for product expertise and development, Strategic clients 140 Online media for the Egyptian Market in Google, Strategy coordination. Show less
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Marketing And Communications ManagerContent Khana Dec 2015 - Jul 2016Cairo Governorate, EgyptPlan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Identify trends and insights, and optimize spend and performance based on the insightsBrainstorm new and creative growth strategiesPlan, execute, and measure experiments and conversion testsCollaborate with… Show more Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Identify trends and insights, and optimize spend and performance based on the insightsBrainstorm new and creative growth strategiesPlan, execute, and measure experiments and conversion testsCollaborate with internal teams to create landing pages and optimize user experienceUtilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch pointsInstrument conversion points and optimize user funnelsCollaborate with agencies and other vendor partnersEvaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Show less -
Senior Sales ,International Marketing &Chairman Office Manager In ChargeFoxxx For Swimming Pools (Itac Group) May 2010 - Jun 2013Nasr City, Caior Egypt• Senior Sales, Marketing Coordinator Developing weekly sales activities reports &general analysis for the whole company. Reviewing &approving quotations. Signing, reviewing Contracts terms. Coordination between clients &the technical office for manufacturing measurements. Follow the operations cycle. Do quotations. Handling clients’ modifications ,descriptions &recommendations. Handling with the projects manager the installation schedule. Do… Show more • Senior Sales, Marketing Coordinator Developing weekly sales activities reports &general analysis for the whole company. Reviewing &approving quotations. Signing, reviewing Contracts terms. Coordination between clients &the technical office for manufacturing measurements. Follow the operations cycle. Do quotations. Handling clients’ modifications ,descriptions &recommendations. Handling with the projects manager the installation schedule. Do the customer satisfaction evaluation (Survey). Event Preparations. Identify key goal, objective, or outcome of the marketing material Identify audience and appropriate media Coordinate the design, production, and writing of marketing material Analyze effectiveness of marketing material Train/educate staff on effective use of marketing materials Maintain inventory of marketing materials Identify and develop contingency plans and potential product / service exit strategy Effectively manage resources (people, time and budget) Track and monitor project progress and develop project work plans Identify and develop relationships with vendors & suppliers• Chairman Office Manager Follow up day to day business. Coordinate import &export operations, Follow&ensure their documentation & clearance. Do the quotations. Follow up the exports clients. Show less
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Branch ManagerOmsi Group 2007 - 2011El Marghany Supervising collections of invoices. Following up clients of C.S. dep. Developing weekly sales activities reports &general analysis for the whole company. Reviewing &approving quotations. Signing, reviewing Contracts terms. Coordination between clients &the technical office for manufacturing measurements. Follow the operations cycle. Handling clients’ modifications ,descriptions &recommendations. Handling with the manager of the project the installation… Show more Supervising collections of invoices. Following up clients of C.S. dep. Developing weekly sales activities reports &general analysis for the whole company. Reviewing &approving quotations. Signing, reviewing Contracts terms. Coordination between clients &the technical office for manufacturing measurements. Follow the operations cycle. Handling clients’ modifications ,descriptions &recommendations. Handling with the manager of the project the installation schedule. Do the customer satisfaction evaluation (Survey). Supervising the C.S. team. Acting as GM Assistant. Event Preparations. Show less
Doaa Atef Skills
Doaa Atef Education Details
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Faculty Of ArtsPass -
Modern Language SchoolHigh School Education
Frequently Asked Questions about Doaa Atef
What company does Doaa Atef work for?
Doaa Atef works for Testing Geeks
What is Doaa Atef's role at the current company?
Doaa Atef's current role is Marketing and Communication Manager.
What is Doaa Atef's email address?
Doaa Atef's email address is do****@****doc.com
What schools did Doaa Atef attend?
Doaa Atef attended Faculty Of Arts, Modern Language School.
What are some of Doaa Atef's interests?
Doaa Atef has interest in Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Education, Environment, Science And Technology, Human Rights, Animal Welfare, Arts And Culture.
What skills is Doaa Atef known for?
Doaa Atef has skills like Social Media Marketing, Marketing Strategy, Negotiation, Business Strategy, Digital Marketing, Product Development, Management, Project Planning, Marketing, Project Management, Public Relations, New Business Development.
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