Donna Dobson Email & Phone Number

Reading, Gb

International, Global, Oo

Leading the global marketing strategy and execution for our professional services sector, which encompasses service-based mid-market organizations. Designing campaigns and developing programs to gain market traction that positions Unit4 as a leader in the industry, whilst hitting pipeline targets.

International, Global, Oo

Delivering global marketing demand gen strategy and campaign execution across all industry sectors (Professional Services, Public Sector, Not for Profit) for the Unit4 FP&A solution.

King Of Prussia, Pa, Us

Responsible for targeting selected accounts, with relevant messaging via digital channels, to build pipeline for sales.

King Of Prussia, Pa, Us

Driving the success of the UK area business by implementing marketing campaigns and activities that generate market awareness and preference for Qlik solutions. Liaising with corporate, EMEA and field marketing to ensure a mix of activities that represent all areas of the business.Responsible for planning and executing campaigns to generate and nurture responses, leads and opportunities for SMB, SME, Mid-Market, Commercial sectors. Utilising digital and traditional marketing methods to reach both existing and new audiences, and working with the channel team and partners to deliver co-funded campaigns. Collaborate with the sales teams to share plans & ideas, support campaigns, detail follow-up requirements and provide & receive feedback to help develop future activities. Responsible for UKI social media marketing activities across the business. Management of the Events & Campaigns Manager, who is responsible for all events, webinars, customer campaigns and customer advocacy.

Newcastle Upon Tyne, Gb

Responsible for developing and implementing revenue generating marketing programmes heading up a team of 3 exceptionally talented individuals. The team manages all demand generation though direct sales and our partner community. The team also has responsibility for all graphic content and brand management.Additional responsibilities include lead management and nurturing systems, developing a content management system and ensuring that as a team we are generating net new contacts, and continually engaging with our existing customers and partners through various programmes and activities. This is achieved by working closely with all stakeholders, including but not limited to, the leadership team, sales teams, product management, product marketing, customer services, PR and digital marketing to ensure that marketing activities are generating the right responses, that those responses are being followed up, and providing the tools and support to continually nurture those responses both until they are 'sales ready', and beyond.

San Francisco, California, Us

Work closely with Regional Marketing Managers, Sales Directors and corporate teams to develop objectives, strategy and tactics for EMEA PR and online activities.Review activity on a regular basis, report results, adjust activities where required and plan for how we can continue to develop our awareness and lead generation, including lead nurturing.

San Francisco, California, Us

Managed UK marketing activities including events, newsletters, telemarketing, direct mail and case studies.

Newbury, Gb

Managed the marketing team, which consisted of three team members; marketing assistant, telemarketing/lead nurturing assistant and website manager. Held full responsibility for marketing budget and marketing strategy as well as having a hands-on role.

Palo Alto, Ca, Us

Managed channel partners ensuring that MDF was spent in accordance with Sun rules and aligned to Sun messaging and activities. I was responsible for the top 10 channel VARs including Computercenter, Morse, QAssociates and Keltec.

Oo

Responsible for product marketing of various stationery lines including calculators, business machines, paper goods, Letraset and Faber Castell products. Responsible for pricing, positioning, instore merchandise, promotions, packaging and placement with major stationery suppliers. Regularly presented to stationery buyers and worked with sales to set price discounts.

Cupertino, California, Us