Doc Rouch Email & Phone Number

Los Angeles, Ca, Us

Laguna Hills, Ca, Us

Operational Strategy: Develop and execute operational strategies aligned with our overarching goals and objectives.Process Optimization: Streamline processes and enhance operational efficiency across production, supply chain management, and customer service.Partner Management: Establish and nurture relationships with content creator partners.Technology Integration: Evaluate and implement technology solutions to automate processes, improve productivity, and enhance the overall customer experience.Financial Management: Collaborate with the finance team to develop and manage budgets, monitor expenses, and optimize financial performance.Strategic Planning: Contribute to the development and execution of strategic initiatives to drive growth, expand market reach, and capitalize on emerging opportunities.Compliance and Regulation: Ensure compliance with relevant regulations, industry standards, and best practices in all operational activities.

Austin, Tx, Us

ObjectiveSpearhead the creation and optimization of an influencer and affiliate marketing program from the ground up, fostering partnerships to enhance campaign performance and client acquisition.Responsibilities• Initiate and develop the influencer and affiliate marketing program from its inception.• Establish and deepen relationships with influencers across platforms like YouTube, Twitch, TikTok, Instagram, and Twitter, ensuring alignment with our brand ethos.• Oversee partnerships, from identification to negotiation, ensuring mutual growth and ROI.• Drive brand awareness, engagement, and growth through proactive influencer collaborations.• Uphold regulatory and compliance standards across finance, trading, forex, crypto, and affiliate marketing industries.• Collaborate cross-functionally with marketing and creative teams for integrated campaign delivery.

San Francisco, California, Us

In order to learn more about Influencer Marketing, I decided to start live streaming on Twitch.tv, one of the channels I run promotions on. After 4 months of streaming, I was granted partnership for my channel. Learning the inner workings of Twitch has helped me isolate the most successful ways to set up influencer campaigns in the live streaming industry.

Looking to create an influencer program and break into the gaming industry, NEO4IC entrusted me with spearheading the project. Responsibilities● Brought on board to establish and lead the influencer marketing department, driving brand expansion into the gaming industry.● Develop and execute an influencer program, targeting high, mid, and low-tier influencers to maximize brand exposure and reach.● Vet and onboard influencers, ensuring alignment with brand values, vision, and target audience.● Cultivate and maintain strong relationships with influencers, fostering partnerships, and optimizing collaboration opportunities.● Forge strategic partnerships with video game companies, negotiating licensing agreements to create exclusive clothing lines.● Collaborate cross-functionally with marketing, design, and production teams to ensure seamless execution of influencer-driven campaigns.

Berlin, Berlin, De

Head of North American business development for an influencer marketing agency focused on the gaming industry. Developing influencer marketing campaigns and pitches for tentpole events as well as ongoing marketing plans.Responsibilities● Identify and pursue new video game clients in North America and the UK.● Build and maintain relationships with clients.● Create influencer marketing campaigns based on our client’s goals, budget, and timeline.● Oversee the influencer management team on the execution of the campaigns.

San Francisco, Us

Led the growth and community team with a focus on increasing the playerbase for Captain.tv’s main game, developing retention strategies, as well as create and execute new feature and new game launches.Responsibilities● Create quarterly and yearly outreach goals and plan.● Run A/B testing across each stage of outreach and onboarding to optimize effectiveness.● Negotiate, build and manage relationships with creator networks and VIP streamers.● Create forecasting and reporting systems for sponsorship and retention campaigns.Accomplishments● Developed a scalable outreach, onboarding, and retention system to work across multiple games.● Built a company wide UTM tracking system for internal and external reporting organization.● Led the creation of the marketing funnel comprising the entirety of Twitch streamers.● Optimized the outreach process increasing effectiveness over 300%.

Simi Valley, Ca, Us

Understanding the growing need for influencer marketing, Entertainment Earth hired me to create and run an influencer marketing platform to supplement their existing marketing efforts.Responsibilities● Demo and onboard an influencer sourcing/tracking service that fit in the budget.● Build tracking, reporting, and influencer onboarding templates for internal use, training, and client sidevisibility.● Create enticing offers with a limited budget.● Source, onboard, and manage influencers.● Plan and oversee event activations involving influencers.

Pasadena, California, Us

Brought in to build an influencer marketing channel and get it up and running for the existing and future clients.Responsibilities● Demo and onboard an influencer sourcing/tracking service that fit in the budget.● Build tracking, reporting, and influencer onboarding templates for internal use, training, and client sidevisibility.● Create short term and long term campaign templates that can be customized based on the client’s needs.● Source and onboard an initial base of influencers for existing clients.

Los Angeles, California, Us

Team manager and account manager for our top performing VIP Influencer accounts featuring industry leading personalities, international channels, and Influencers represented across a broad spectrum of tone, scope, audience and content. Responsibilities● Build and manage a 5 person international influencer management team.● Maintain constant communication between brand, licensing, product, and legal teams to ensure everypromotional need was met.● Work with partner companies creating and activating monthly co-marketing campaigns.● Always available and easily accessible for my accounts across email, Skype, Discord, Twitter, Facebook,text, or phone.● Setting quarterly team KPI’s to onboard new talent, drive new customers, and reduce churn.Accomplishments● Restructured the influencer and affiliate marketing platform to be more efficient, cost effective, and revenue generating.● Increased influencer and affiliate YOY revenue 65% from 2017 to 2018 bringing in $5m in revenue.● Worked closely with 14 diverse product teams and 200+ influencers to produce branded content on amonthly basis.● Built and updated monthly spend/performance reporting and detailed overview with each brand team.● Collaborated and produced long-form video marketing campaigns with the in-house production team that targeted core audience demographics with video content.

Los Angeles, California, Us

Started with content creation and moderation across all social platforms, moved on to setting up and launching Loot Anime social, and finally ended up launching and leading the Loot Pets social team. On top of social creation and moderation, I also launched the monthly contest and helped create the monthly experience.Responsibilities● Content creation and moderation across all social platforms● Setup and launched Loot Anime social● Launched and lead the Loot Pets social team● Launched and led the monthly community contest● Launched the monthly community experienceAccomplishments● Grew Loot Pets social following and engagement over 150%● Launched the most successful partnership contest with 133k+ actions● Pioneered the Loot Pets influencer program● Onboarded one of our top performing VIP influencers at a $14 CPA

Handled print and internet marketing as well as web design and promotional materials for 7 locations across Southern California. Organized events focused on brand awareness with local homeowners.

Managing the company's social network presence, video marketing campaign, graphic design, and various marketing tasks.

Novato, California, Us

I test upcoming game releases that are currently in development. I have to make sure any bugs, legal issues, and mistakes are found and corrected before the launch title is released to the public. I work closely with the database manager and help with database upkeep and accuracy.

Responsibilities include: Web design, graphic design, production manager for client marketing and advertising campaigns, photography, videography, photo and video editing. I supervised our video editing team as well as our freelance web/graphic designers.

Responsibilities include: Basic office duties such as answering phones, scheduling events with customers, emails, filing, creating word and excel documents, creating mass mailer packets. I also designed the website for the company as well as designed all promotional products. I oversaw most events to fruition, and in the three years of working for this company I have managed close to 500 events. I was also in charge of a $¼ million audio/video/lighting warehouse where I kept strict inventory, oversaw the maintenance and upkeep of a 15 vehicle fleet, managed the P.O.'s and shipments as well as general upkeep and repairs of all the equipment.

Responsibilities included: Selling website/hosting packages and designing the sites for new clients. However, most of my work centered on establishing and maintaining a solid relationship with all of our clients and helping them out with the many problems and questions that come with running a website.

Product Management Certification, Product Management

Web Design, General Business