Do Kheng Tan (Dk)

Do Kheng Tan (Dk) Email and Phone Number

Partner at Target Guru Asia @ Target Guru Asia
Do Kheng Tan (Dk)'s Location
Singapore, Singapore
Do Kheng Tan (Dk)'s Contact Details

Do Kheng Tan (Dk) personal email

About Do Kheng Tan (Dk)

DK had a progressive career as the head of various engineering functions within a Fortune 500 companies before he realized that the path might not be the best thing for him.DK made the decision to kick-start his Sales career. His first attempt was selling ad for inflight magazine, and he quickly proved himself and became top sales person of the month 5 months after joining. One year later, with an introduction, DK joined online media sales. DK was goal oriented and relentless in getting sales, and he became one of the top sales persons. He was promoted within 9 months, and another promotion again in 7 months.In his early career in Engineering, DK joined start up in Singapore such as Hitachi Nippon Steel and Kimberly Clark, when the manufacturing plants were still being built. On hindsight, DK's 10-year engineering background has paid good dividends because of the analytical mind and ability to execute tasks systematically. He excels at conceptualize the benefits of his product by explaining it succinctly and clearly. DK has also demonstrated the ability to lead teams and build relationship with clients.Interestingly, DK joined another start up, Brandscreen, as Regional Account Manager in 2011; and he’s also employee no. 2 in Singapore. The then 2-man team in SG quickly built a strong SEA business, and in less than a year the SG team has grown multiple times, and so has the sales. His last held position in Brandscreen was Head of Account Management, China; when he was posted to Shanghai for 7 months.DK is always persistent, disciplined and laser-focused because he firmly believes that this is the only way to grow, for the company and for himself.Specialties: Sales, Online Advertising, Demand Side Platform (DSP), Real Time Bidding (RTB)

Do Kheng Tan (Dk)'s Current Company Details
Target Guru Asia

Target Guru Asia

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Partner at Target Guru Asia
Do Kheng Tan (Dk) Work Experience Details
  • Target Guru Asia
    Partner
    Target Guru Asia Jun 2019 - Present
    Singapore
    Target Guru Asia is a digital agency specializes in Lead Generation through online advertising. Channels that we use include but not limited to Programmatic, Facebook, Instagram, TikTok, Google Adwords, Youtube, Linkedin, Twitter, etc. Our clients include Education, Law, Beauty, Finance, Telco, and Government
  • Cryptoaudiences.Com - Leading Crypto Ad Network
    Managing Partner
    Cryptoaudiences.Com - Leading Crypto Ad Network Jun 2019 - Aug 2022
    Singapore
    CryptoAudiences is a programmatic advertising network with a proprietary audience set, verified based on behaviors showing interest in cryptocurrency and blockchain. Through our partnership with CoinMarketCap, we can help you reach their audiences through Facebook, Google, Youtube and Programmatically. Our clients include Top 10 Crypto Exchanges, ICO/IEO, Crypto Debit/Credit Cards, Crypto gaming, New Launches etc. CryptoAudiences is also the official reseller for Coinmarketcap.com
  • The Trade Desk, Inc.
    Gm Of Trading, Sea
    The Trade Desk, Inc. Dec 2017 - Nov 2018
    Singapore
    The Trade Desk is a leading Demand Side Platform that powers agencies and agency trading desks. The technology platform is built to satisfy the needs of the most demanding buyers in Real Time Bidding for Display, Social, Mobile, and Video inventories. The Trade Desk offers a full breadth of resources and support, ships new product features each week, and among other core innovations, built bidding tools that target a consumer one minute after they visit a website. The Trade Desk is arguably the market's most expressive buying tools, reporting, data management, attribution, and ad serving all in one place.The Trade Desk is a true platform for sophisticated media buyers.
  • The Trade Desk, Inc.
    Senior Director Of Trading
    The Trade Desk, Inc. Dec 2015 - Dec 2017
    Singapore
  • The Trade Desk, Inc.
    Senior Director Of Client Services
    The Trade Desk, Inc. Jan 2015 - Dec 2015
    Singapore
  • The Trade Desk, Inc.
    Director Of Client Services
    The Trade Desk, Inc. May 2013 - Jan 2015
    Singapore
  • Strikead
    Account Director, Apac
    Strikead Apr 2013 - May 2013
    Singapore
    StrikeAd is world's first mobile Demand Side Platform (DSP), developed for advertisers to deliver powerful and effective mobile advertising campaigns. The proprietary platforms StrikeAd Fusion and StrikeAd Engage allow advertisers to buy mobile media and evaluate campaigns in real time. Expect highly targeted, cost effective and efficient mobile ad campaigns that make the most of ad budget and the results you want.
  • Brandscreen
    Head Of Account Mangement – China
    Brandscreen Oct 2012 - Apr 2013
    Shanghai City, China
    BRANDSCREEN is a global leader in marketing automation and high performance media trading, and it's flagship product is CORTEX. CORTEX is the market-leading Integrated Digital Marketing Platform used by a majority of leading global media trading desks and e-commerce advertisers to manage real-time (addressable) display, video and mobile advertising campaigns. It is widely regarded as the most innovative and powerful programmatic media trading technology suite available today, and consists of CORTEX DSP, CORTEX DMP, CORTEX ADS and CORTEX APPS.Responsibilities-- Growing the revenue from a number of large, Tier 1 digital advertising brands and budgets-- Business development by tapping into broad network of contacts amongst local media buyers, brands, ad networks and media agencies-- Build and manage a revenue pipeline of AAA-quality digital advertising brands and budgets, from local media buyers, ad networks, e-commerce companies and global media agencies -- Generating sales leads, supervising sales calls, leading credentials presentations, managing sales proposals and closing deals-- Deep understanding of online performance metrics, advertising investment decisions, ideas and terminology of media buying, ad serving and campaign optimization (performance display advertising)-- Recruit and lead 3 teams: Sales (Account Mangers/Directors), Technical (Technical Account Managers), Trading (Real Time Media Traders) teams
  • Brandscreen
    Regional Account Director - Apac
    Brandscreen Apr 2012 - Apr 2013
    Singapore
    My responsibilities:-- Systematically identify new business opportunities amongst agencies in Singapore, Hong Kong, India, Indonesia, Malaysia, Philippines, Sri Lanka, Taiwan, Thailand, Vietnam-- Manage a pipeline of agencies, media buyers and campaignsUnderstand customers' business, advertisers and competition-- Speak to customer groups and authority on industry trends and opportunities-- Train and support customers (media buyers), helping them to build their own knowledge, competence and confidence-- Monitor and help optimize key campaigns; ensure campaign effectiveness
  • Brandscreen
    Regional Account Manager, Asia­‐Pacific
    Brandscreen Sep 2011 - Apr 2012
    Singapore
    My roles:-To identify new buyers, advertisers and campaigns to increase business revenues. This is done through understanding clients’ business, competition, and industry news and trends.-To set up and on-board new agencies and buyers, train and support media buyers; build knowledge, competence and confidence-To help media buyers to setup and optimize campaign, and to ensure its effectiveness - Pioneer batch in the company
  • Interactive Hub Pte Ltd
    Regional Sales Manager
    Interactive Hub Pte Ltd Aug 2010 - Aug 2011
    -- Consultative role prior to developing an online media plan, and planning out a robust campaign based on the brief/objective. -- Provide solutions for supercharging your campaign using Facebook as a platform (strategy, media buy, customized page, application/contest/games, engagement, integration with Tweeter, opt-in database and management, and more!)-- Buying into renowned regional and global online sites/properties and saving advertisers the hassle of negotiating with different parties as well as handling the cumbersome taxtation issue (eg China) for advertisers.-- One of the Top Sales persons
  • Interactive Hub Pte Ltd
    Regional Associate Manager
    Interactive Hub Pte Ltd Feb 2010 - Jul 2010
    -- Ad Sales, online media sales of Tiger Airways, Golden Village, Flowerpod, iExpress Ad Network, Travelport, Disney.-- One of the Top Sales persons
  • Interactive Hub Pte Ltd
    Assistant Sales Manager
    Interactive Hub Pte Ltd Apr 2009 - Jan 2010
    -- Ad Sales, online media sales of tigerairways.com and iExpress Ad Network-- One of the Top Sales persons
  • Ink Publishing
    Brand Executive
    Ink Publishing Mar 2008 - Mar 2009
    -- Making sales call for Tiger Tales (Tiger Airways inflight magazine)-- Follow up and closing sales-- One of the Top Sales persons
  • Kimberly-Clark
    Operation Support Team Leader
    Kimberly-Clark Dec 2002 - Feb 2008
    Head of various Engineering functions that include Process, Mechanical, Electrical, Facility, Grade Change, Centre-lining-- Equipment/Process pilot run, MSR, RSR-- Prepare capital appropriation for equipment improvement-- Focal point for equipment improvement in Singapore plant, collaborate on projects and conducting study/visit to various Kimberly Clark plants in US, UK, Mexico, Costa Rica, Korea, Taiwan-- Pioneer batch in the company-- Career path: Mechanical Engineer, Machine Team Leader, Acting Operation Manager, Operation Support Team Leader
  • Flextronics
    Project Leader
    Flextronics Dec 2001 - Nov 2002
    Overall planning for Production and Engineering. Manage and drive the project team to meet stringent timeline and objectives.-- Project Management: Established product lines encompassing assembly, transfer machines and test centers for New Product Introduction (NPI)-- Develop, lead, and introduce revolutionary engineering initiatives that automate production line, speeding up products to market. -- Customer Relationship Management: key contact persons between customers and Engineering as well as Production teams-- Creative Problem Solving Skills: Solved ‘old’ problem with creative solution. Solved top customer complain -- carriage jam, with low-cost, effective, and user-friendly solutions.
  • Global Foundries (Formerly Hitachi Nippon Steel Semiconductor)
    Equipment Engineer
    Global Foundries (Formerly Hitachi Nippon Steel Semiconductor) Jul 1996 - Feb 2000
    Singapore
    -- Equipment installation, machine enhancement and yield improvement-- Pioneer batch in the company-- First Associate Engineer to be promoted to Engineer amongst 30 Associate Engineers.-- Career path: Assistant Engineer, Associate Engineer, Equipment Engineer

Do Kheng Tan (Dk) Education Details

Frequently Asked Questions about Do Kheng Tan (Dk)

What company does Do Kheng Tan (Dk) work for?

Do Kheng Tan (Dk) works for Target Guru Asia

What is Do Kheng Tan (Dk)'s role at the current company?

Do Kheng Tan (Dk)'s current role is Partner at Target Guru Asia.

What is Do Kheng Tan (Dk)'s email address?

Do Kheng Tan (Dk)'s email address is ta****@****ail.com

What schools did Do Kheng Tan (Dk) attend?

Do Kheng Tan (Dk) attended University Of Sydney, Nanyang Polytechnic.

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