Salih Dökülmez Email & Phone Number

Eskişehir, Türkiye

I worked as a Digital Marketing Manager at ESJİM, a company that markets its fitness machines and equipment both in Turkey and internationally. I was also responsible for all digital marketing processes of GYMFIT, a separate brand of the company, which has over 15 gym branches in major cities in Turkey such as Istanbul, Ankara, and Eskişehir. For these two brands, which focus on the sports equipment and fitness industry:- I actively managed all steps from strategy creation to planning and implementation for the brand's presence on digital platforms, including websites and social networks.- I also managed performance marketing processes for the creation and optimization of ad campaigns on both Google Ads and Meta Business.- I also worked on planning basic SEO practices for websites, identifying problems, and applying improvements.- I was also responsible for managing the brand's social media accounts, from content creation to planning video shoots.- Besides, I actively managed influencer relationships established as part of brand collaborations and oversee processes carried out with business partners to improve both traditional and digital marketing workflows.- In addition to these responsibilities, I also handled budget planning of all campaign expenditures for advertising platforms and provided detailed reports on campaign results.

Eskişehir, Türkiye

I worked as a Digital Marketing Specialist for 4 months at Natuross, a company that markets its copper art pieces and home decorations through its website and global marketplaces to various countries around the world, primarily the USA. During this business period, which was mostly in the form of consultancy:- I carried out various tasks and optimizations for the brand's Shopify-based website, from creating an overall digital marketing strategy to content management and technical site adjustments.- I developed ideas to increase conversion rates for the brand's Etsy store and implemented the necessary revisions. Additionally, I made content adjustments for all products and categories.- I created a comprehensive SEO strategy from beginning to end using tools like Semrush, Ahrefs, and Google Search Console. I provided guidance for the necessary optimizations in On-Page SEO, Off-Page SEO, and Technical SEO. I prepared detailed keyword plans, and made revisions to identify and fix broken links, redirects, incorrect title tags and description tags.- I developed and implemented detailed strategies to increase the brand's visibility across all social media networks, primarily Instagram and TikTok.

Eskişehir, Türkiye

I worked as a SEO Specialist at Rh Pozitif for almost four years. During this time, I took part on multiple brands and projects mainly remzihoca.com and others, such as Minidil, Pozitifdil and ALES Kursum. For each brand:- I dedicated a lot of time to creating and using detailed SEO plans, making sure they matched the latest Google updates and industry trends.- In my role, I regularly conducted comprehensive site audits, leveraging powerful tools like Semrush, Screaming Frog, Search Console, and Analytics to identify areas for improvement and subsequently applied these insights to optimize SEO performance.- With the same tools, I made a lot of keyword research, taking into account Google SERP and Semantic SEO. This helped me create contents that had the right keywords and was intelligently designed to do well in search engine rankings.- In addition to my core responsibilities, I wrote plenty of SEO content to better deliver brands' products and services to organic audiences.

Eskişehir, Türkiye

I worked as a Digital Marketing Specialist at Rh Pozitif more than two years. In this position:- I have been actively involved in various aspects of digital marketing, including product/service development, sales strategy, and the planning and execution of advertising campaigns for each brand.- Using third-party tools, I have created SMS and Email marketing campaigns, as well as push notifications, to improve our company's image and keep our target audience informed about our products and services.- I've also developed strategies to increase conversion rates and designed creative pop-ups using apps.- In this role, I have also supported the social media team on tasks like content planning and copywriting and managed the brands' CRM, CMS and marketplace activities.- At the beginning of this position, I also handled social media management role. During these processes, I developed social media strategies that matched the expectations of the target audience for each brand. These strategies involved various types of posts, from creative content to informative content, aimed at increasing followers and interactions.- Additionally, I created social media campaigns to announce important news and discounts related to our products and services. By analyzing feedback from followers and post statistics, I made revisions and took actions to improve our work.

İstanbul, Türkiye

I worked in the Advertising Project team for almost a year, where I was involved in the creation and presentation of advertising projects for local and global brands in the Turkish market. Our clients were able to connect with their target audiences in the best possible way through both traditional and new media platforms with the projects we prepared in a 360-degree integrated manner.

Eskişehir, Türkiye

İstanbul, Türkiye

During this 45-day internship in the Digital Advertising Department, I gained valuable knowledge ranging from client management to competitor analysis, as well as insights into media relations and the advertising market in Turkey.

Eskişehir, Türkiye

Bachelor'S Degree, Public Relations And Advertising

Bachelor'S Degree, Marketing, Finance And Law

As An Exchange Student via Erasmus Programme

High School Diploma, Public Relations And Organization, Completed At First Place.