Denisse Olivas Email and Phone Number
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I am a creative, intuitive, and experienced bilingual digital marketer collaborating with SMEs in developing and elevating their digital signatures from a heart-centered and practical perspective. I am well-versed in various digital marketing dimensions that help to create a cohesive approach to marketing businesses and organizations from an authentic foundation.As an online marketer, I have helped hundreds of SMEs and organizations to design their online signatures with meaningful industry related content and have helped them to understand the technical and creative aspects of creating value for savvy consumers. Nowadays, consumers are hungry for more and they are ready to connect to transparent and compassionate companies that want to elevate their customers' lives. My passion is to help industries that enhance people's lives through wellness, health, education, finance, tech, and government.I have various digital marketing certifications that have kept me current over the years, and I recently became a Facebook Digital Marketing Associate. My areas of expertise range from social media account management and creative, to web development, content creation, SEO/SEM, branding and strategy. In addition, I am currently working on a branding book that focuses on helping entrepreneurs to step into their spotlight. That is my passion and specialty. I elevate entrepreneurs and businesses to get noticed by creating beautiful, healing, and authentic brands that speak to soul clients.In addition to being a digital marketer, I have also enjoyed working at the University of Texas at El Paso (UTEP) as a Marketing Lecturer, where I have led over 2500 students through Digital Marketing, Multicultural Marketing, International Marketing, Principles of Marketing, Advertising and Sales courses, while incorporating real projects from the community of entrepreneurs and non-profit organizations. Together, we have elevated over 150 businesses and organizations through innovative marketing plans. While acting as Director of the Center for Hispanic Entrepreneurship (CFHE), we also connected with hundreds of businesses and helped them through various programs and one on one consulting sessions. Thus, helping to enhance the Hispanic community of entrepreneurs expand their reach. Overall, I understand strategic planning, branding, and how to connect to multicultural audiences with digital marketing. I have a long trajectory in marketing with successful campaigns. I am well-versed in leading technical and creative teams with an innate curiosity to learn and create!
11-D Marketing
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Digital Marketer11-D Marketing 2013 - PresentUsDigital Marketing-Experienced digital marketer collaborating with SMEs in developing and elevating their digital signatures through branding opportunities in their industries.-Focusing on wellness, health, education, tech, and government related industries.-Provide a well-designed and holistic/ dimensional approach to marketing via: -Marketing Planning and Strategy -Social Media Management and Creative -Web Design -SEO -Content Marketing -Search Engine Optimization -Google Ads/Social Media AdsHispanic Marketing Services-Provide Hispanic Marketing leadership to businesses to improve current initiatives and help those new to the market.-Educate and influence key managers on Hispanic market and guide them to allocate proper resources.-Ensure alignment of initiatives with company objectives to optimize results.-Analyze trends on the Hispanic population across different US markets and make recommendations to influence decision making at market level.-Orchestrate and implement key initiatives for brands across different Hispanic markets through digital marketing tools.-Provide relevant and timely information to key customers.-Conduct market surveys and measure results.-Identify emerging Hispanic opportunities.-Develop best practices and training.-Act as advocate and coach managers. -
Marketing LecturerThe University Of Texas At El Paso May 2013 - Jun 2023El Paso, Texas AreaTaught over 2500 students over the span of 10 years. Lecturer of the following courses in Marketing and Entrepreneurship:-Multicultural Marketing/Digital Marketing-Principles of Marketing/Digital Marketing-Entrepreneurship-Advertising and Sales Promotion-International Marketing-Services Marketing-Principles of Retailing -
Director Of Center For Hispanic EntrepreneurshipThe University Of Texas At El Paso May 2013 - Oct 2022El Paso, Texas Area-Oversaw the development of the Center for Hispanic Entrepreneurship, a research entity within the College of Business Administration-Published journal papers on Hispanic Entrepreneurship Success to increase the knowledge base of topic in the United States. -Conducted research on enterprises owned by Hispanics/Latinos and presented key findings at local and regional events.-Created and delivered the implementation of the strategic, operational, and digital marketing plans for the Center-Developed and nurtured relationships with business professionals, faculty, and students-Reached over 1,000 students and businesses through events and one on one consulting sessions.-Ensured proper delivery of business information and support to community businesses -
Adjunct Marketing ProfessorUniversity Of North Texas Jan 2010 - Dec 2010Denton, Tx (Near Dallas)-Taught seminar on Spanish Language Media in Latin countries and the US.-Covered issues affecting Hispanics: marketing, culture, consumer insights, and trends. -
Program Marketing CoordinatorUniversity Of North Texas-Radio, Tv And Film Department- Ctr. For Spanish Language Media Nov 2008 - Dec 2010Denton, Tx (Near Dallas)-Designed and implemented 3 year Professional Development (PD) program and conducted marketing initiatives for the Center for Spanish Language Media (CSLM) within the Radio, TV and Film Department.-Developed short and long range Marketing plans for (PD) program that resulted in increased brand awareness and additional income for the CSLM.-Designed marketing collateral for over 10 events, conferences, and workshops with over 500 attendees. -Created quarterly news bulletin, developed copy for online content, and ads for individual workshops.-Managed individual Media Sales, Hispanic Marketing, Social Media and Internet Marketing workshop.-Helped Center's overall positioning strategy that resulted in increased awareness by constituents and PR invitations and opportunities.-Managed everyday Center and (PD) activities.-Increased visibility of the Center and attendance to events through Social Media, SME and SEO. -Developed press releases and other communication components directed to professionals.-Spearheaded primary and secondary research on Hispanic and Spanish language media issues.-Conducted focus groups on Hispanic use of social media. -Presenter at conferences and events.-Contributed Internet findings to published media report. -Performed advertising and PR activities in the US and other Spanish speaking countries.-Cultivated relationships with business, non-profit organizations and the community.-Managed 5 research associates.
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Print Traffic ManagerPowerpact Jul 2008 - Sep 2008Dallas/Fort Worth Area-Managed short and long term promotional plans and creative for Sony account.-Processed and delivered advertising creative briefs to internal and external teams.-Liaison for creative department, account service and studio departments.-Facilitator for kick-off creative downloads, internal reviews and round table meetings.-Created and edited Spanish copy for magazine ads and other creative pieces. -
Marketing Project CoordinatorRazor Competitive Edge Oct 2007 - May 2008Dallas/Fort Worth Area-Managed monthly/weekly print runs of 3 million for Domino's Pizza targeted and prospect mail pieces.-Managed communication between client partnership and vendors-Managed communication and transfer of creative of creative, account service, and studio departments. -Trans-created daily creative pieces to fit Hispanic market.-Designed better flow of runs through departments and vendors for targeted and prospect mail -Generated monthly print reports to be used by executive management in strategic decisions.-Developed marketing schedules and project management team deadlines that enhanced productivity. -
Fiscal CoordinatorUniversity Of New Mexico-C&G Nov 2004 - May 2007Albuquerque, New Mexico Area-Coordinated 115 research accounts amounting to 5.1 million awarded contracts and grants.-Ensured proper grant and contract communication between internal and external parties that resulted in additional budgets.-Managed timelines, budgets, and reported fiscal activity to federal, state, and private agencies. -Trained and serviced 10 departments on system conversions, and contract stipulations. -
Senior Department ManagerJcpenney Jan 2003 - Nov 2004Albuquerque, New Mexico Area-Managed marketing and operations for three departments in top market with sales over 1 million each. -Increased sales by 5-10% by executing strategies and tactics tied to corporate marketing objectives.-Managed 25-30 associates and assistant managers on a daily basis.-Provided market input to store manager and merchandise planner on local market opportunities, competition, and changes in the Hispanic and general markets -Supported promotional programs including pricing, event planning, space allocation, and visual presentation-Developed and maintained more than 10 yearly merchandise floor plans and adjusted them based on market input. -
Marketing AssistantNew York Life Insurance Company Mar 2002 - Nov 2002El Paso, Texas Area-Developed PR and direct marketing campaign for NY Life Agent with over 1000 clients.-Designed individualized insurance and financial products for clients on a daily basis, helping agent close his meetings at a 90% rate. -
Student AssistantUtep-C&G 1999 - 2002El Paso, Texas Area-Ensured proper grant and contract communication between internal departments and external departments.-Customer relationship management-Managed 3-5 student assistants daily.-Coordinated fiscal activities for over 100 research accounts.-Processed over 60 c&g documents per week.
Denisse Olivas Skills
Denisse Olivas Education Details
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Marketing And Computer Information Systems
Frequently Asked Questions about Denisse Olivas
What company does Denisse Olivas work for?
Denisse Olivas works for 11-D Marketing
What is Denisse Olivas's role at the current company?
Denisse Olivas's current role is Digital Marketer | Business Poet | Intuitive Marketer | Mentor | Elevating Businesses and People.
What is Denisse Olivas's email address?
Denisse Olivas's email address is de****@****unt.edu
What is Denisse Olivas's direct phone number?
Denisse Olivas's direct phone number is +191574*****
What schools did Denisse Olivas attend?
Denisse Olivas attended The University Of New Mexico - Robert O. Anderson School Of Management, The University Of Texas At El Paso.
What are some of Denisse Olivas's interests?
Denisse Olivas has interest in Digital Marketing, Hispanic Marketing, Entrepreneurship.
What skills is Denisse Olivas known for?
Denisse Olivas has skills like Marketing, Social Media Marketing, Public Relations, Social Media, Email Marketing, Public Speaking, Advertising, Management, Leadership, Direct Marketing, Market Research, Entrepreneurship.
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