Domenico Salvemini Email & Phone Number

New York, Ny, Us

Iselin, New Jersey, Us

Treviso, It

Managing content across eight websites, including three brands, two countries, and two languages, for a world leader in domestic small appliances to provide best-in-class customer experiences.• Working with teams both locally, remotely, and in Europe, had a key role in migrating eCommerce sites to new modern platforms, including pre-launch content preparations, extensive pre-launch content reviewing, and in-depth testing pre- and post-launch to ensure flawless execution and UX.• Provided outside-the-box problem solving to deal with numerous platform restrictions, including inventive uses of third-party services to provide content and features users come to expect from a modern and high-end eCommerce experience.• Created bespoke front-end design code for custom landing pages.• Managing site content including homepage updates, product description pages, product listing pages, and more.• Ensuring list pricing, promotional updates, and inventory are current across all sites.• Providing in-depth reporting and analysis for website traffic, user behavior, conversions, and other KPIs, both as raw data and elegant presentations.

Treviso, It

New York, New York, Us

Leading digital marketing efforts to bolster the organization’s online performance, working closely with team members to promote programing, events and organizational initiatives. Responsibilities include:• Managing organization’s website redesign and relaunch, focusing on a responsive, mobile-friendly design that led to a 500% increase in conversion rate and a 50% decrease in bounce rate.• Leading initiative to migrate museum’s e-commerce store to Shopify, including a full redesign and reorganization, product profile migration and editing, reshooting and retouching product images, email automation setup, and integration of Mailchimp email capture.• Maintaining and developing multiple websites, including content and software updates, leveraging data from Google Analytics, Google Optimize A/B tests, HotJar heat-mapping, and more to inform site changes.• Developing strategies and schedules for social media, email, and blog content, including content creation, editing, programming, and publishing.• Lead coordinator for several pro-bono consulting projects with American Express and Tinuiti, earning the organization more than $650k in marketing grants.

Partnering with a variety of clients in a broad range of industries, I went above and beyond to effectively communicate their messages. Major projects include:Content Manager for AXA Equity• Reviewed, formatted, and uploaded content, such as landing pages and press releases, utilizing TeamSite and HTML coding.Graphic Designer for Jade & Jasper• Produced print catalog templates for a modern fashion jewelry brand, including standardized layouts and text formatting.• Created brand guidelines, tying in design elements from the clients website and brochures to create a cohesive look and feel across all platforms.

Taking a hands-on approach in all aspects of design and content management, responsibilities include management of digital content across several sites, producing a wide variety of large and small format print material, coordinating with clients and vendors directly, and more.• Utilized content management systems such as as WordPress and Magento, to design, code, and publish a wide variety of web content, including product and feature pages, blog posts, banners and promotions, and more.• Managed Web Developers during site relaunch to maintain design standards, specify site functions, test front and back end functionality to identify bugs, and troubleshoot as needed.• Worked through every step of the creation process, including concept and wire- framing, design and layout, retouching and photography, creating mockups for clients, and delivering production-ready print files to printers.

• Designed and implemented branded documents, including proposals, invoices, and letterhead.• Drafted and maintained billing, proposals, time-sheets and inter-office documents and files.• General administrative support, such as research and fielding calls and e-mails.

• Created promotional content and materials in a fast-paced environment, including banners and widgets, featured prominently on the social media pages of performers such as Mandy Moore , 50 Cent, G-Unit, Three 6 Mafia, Slayer, Anthrax, Mudvayne, HellYeah, All That Remains, Bloodsimple, God Forbid, Killswitch Engage, Otep, Keith Caputo, Phillip Roebuck, celebrity tattoo artist Paul Booth, and TV & music personality Juliya Chernetsky, among others, to boost social media engagement and impressions.• Reported weekly and brainstormed with clients and marketing teams to improve metrics, and develop promotional strategies and content.

• Produced sales and promotional material for a property developer with both commercial and residential customers in mind.• General administrative support, such as research and fielding calls and e-mails.

Bachelor'S Degree, Graphic Design

Continuing Education, Dreamweaver

Computer Graphics