Dominga Ramirez Email & Phone Number

Portland, OR, US

Portland, Oregon Metropolitan Area

• Led and mentored creative teams working across key agency accounts including Adobe, Taco Bell, Oregon College Savings Plan etc. Partnered closely with marketing, brand and account teams to understand strategy, business.
• Worked with cross-functional strategy and analytics teams to integrate insights and meet ambitious ARR goals.
• Managed budgets and resourcing, identified opportunities to optimize workflows, improved processes and created sustainable and… Show more
• Managed budgets and resourcing, identified opportunities to optimize workflows, improved processes and created sustainable and scalable solutions to ensure profitability and team health.
• Conceptualized, planned, and presented annual marketing plans and RFP responses for agency, pitching new capabilities that drove 20% YoY account growth.
• Oversaw execution of campaign and lifecycle marketing assets including managing briefs and creative direction for email, paid social, video/motion graphics, mobile, web, and SEO.

Portland, Oregon Metropolitan Area

• Led all creative content efforts across multiple Adobe Business Units for consumer and enterprise audiences, overseeing the full creative suite for pilot programs, resulting in increased brand visibility and growth in.
• Interpreted performance data and creative insights to test concepts and optimize content.
• Led team of direct reports, managing growth plans, reviews, mediating performance issues, plus hiring and onboarding new employees.

Portland, Oregon Metropolitan Area

• Spearheaded content strategy initiatives for key agency accounts driving increases in organic search traffic and growth in social media engagement, driving brand visibility and customer acquisition.
• Transformed marketing briefs into compelling narrative campaign copy, resulting in an increase in trial sign-ups and boosting conversion rates, contributing to annual revenue growth.
• Implemented A/B testing strategies in email campaigns, resulting in increased open rates and… Show more
• Implemented A/B testing strategies in email campaigns, resulting in increased open rates and improvements in click-through rates, leading to higher engagement and conversions. Show less

Portland, Oregon Area

• As an independent contractor, worked with a range of travel and lifestyle brands including startup Modern Adventure to develop and implement digital marketing initiatives across earned, owned and paid media.
• Developed email, social, SEO, and editorial content including marketing and editorial content and brand marketing discovery and planning for nonprofit air medical transport service, product copy, blogs, case studies.
• Concepted and wrote thought leadership content for Wacom… Show more
• Concepted and wrote thought leadership content for Wacom (Enterprise and B2C).Developed longform copy and SEO content for fashion and travel brands. Show less

Portland, Oregon Area

• Joined traditional integrated marketing communications agency (formerly Lane) to elevate their creative capabilities. Pitched and won several successful new business accounts mostly in food and beverage and hospitality.
• Oversaw marketing campaigns and editorial coverage including influencer and media programs for Moonstruck Chocolate, Rejuvenation, and Consumer Cellular.

Greater Los Angeles Area

• Oversaw multiple key accounts at this global entertainment, sports and lifestyle marketing agency. UEG was at the forefront of “influencer” marketing and partnerships, leveraging the people, platforms and properties.
• Led the ideation, strategy, and creative development of omnichannel content, collaborating with client stakeholders, partner agencies, creative producers, and talent for clients including Brita, Wrigley, Dove beauty.
• Managed… Show more
• Managed cross-functional teams on multi-channel campaign executions in key major markets and integrated digital marketing activations and content creation for high-visibility global brand clients.
• Negotiated brand and content integrations and partnerships with NBC and Reveille Productions, among others. Planned, developed and oversaw the creation of an innovative short film in partnership with the Sundance Film.