I am one of the founding owners and brewers of CoStar Brewing

Independent consultant for - Zoar Finance- Consult on SEO and Marketing strategy excellence to grow start up business to sustainability and profitability.- Clear Strategy- Consultant on SEO, Social Media, and Marketing Strategy- Hearst Media- Consultant on influencer outreach and strategy for the launching of OTT Very Local channel and shows in Pittsburgh.- With Bowl and Spoon Podcast- Built website with monetization component and digital marketing plan- 3 River's Outdoor Company- Lead all email/social marketing campaigns and set up ecommerce portal and strategy- CoStar Brewing- Lead on all marketing strategy, website build, and consumer facing branding tools.- Hemlock Supply Company- Lead on all marketing strategy, website build, and consumer facing branding tools.

Consulted for Alcoa Aluminum International in implementation and use of Google Analytics, Social Tools, and SEO Analysis.• Advised on full website redesign resulting in an increase in traffic of 30% over year ago.• Implemented SpyFu, Google Ads, and Web Heatmapping to exceed job application, new room readership, and link usage KPIs during web redesign.• Collaborated with executive committee to implement new web analytics process and dashboards for weekly presentation on web performance.

Orchestrated team as General Manager through ownership transition, daily sales execution, and yearly buying and inventory management.• Planned and executed bi-yearly budgeting and buying cycle for over 50 outdoor clothing and equipment brands.• Ran weekly analysis for budget and inventory management.• Implemented monthly customer service plan and training for a staff of 10 individuals.

Led Google Ads and Analytics activation across more than 20 brands.- Consistently produce ROAS above 500% across all clients for monthly budgets between $15K and $1K- Recap and Maximize efficiency for budgets in ecommerce and brand awareness digital campaigns

Led creation and development of a new sales system with profitable results- Grew audience by 30% through paid Google and Spotify solutions- Created a sales offering and system delivering positive ROI in year 1- Developed editorial concepts resulting in 5 Golden Quill Award

Led rebranding and growth efforts after a private acquisition- Developed sales to $7 Million in revenue in under five years- Spearheaded team of 25 members including promotions and career development- Managed rebranding of more than 50 assets for consumer consideration

Directed management of Heinz account for CMG- Collaborated between the Heinz brand and a stable of 40+ customers and vendors- Created shopper marketing programs achieving a 30%+ ROI across a portfolio of grocery products into a diverse customer set- Directed a remote team of 6 account executives in program development and execution

Lead strategic grassroots marketing campaigns for three brands in two local markets- Orchestrated team of 10 activation specialists to build a 10+ bottle per capita consumption volume and brand recognition growth across fashion, action sports, and media platforms forvitaminwater/smartwater/PowerAde

Orchestrated strategic grassroots marketing campaigns and devised national training programs for peers Spearheaded a team of 20+ activation specialists to plan and execute local marketing initiatives resultedin a per capita can growth of 150% Guided national training initiatives in 15 markets around the United States