Responsible for driving the global go-to-market strategy, long-range planning and operational excellence for all of Meta's GTM Specialists (Business Engineering, Marketing Science, Creative Shop and Programs) Sales and Partnerships Engineering team, as well as ensuring effective collaboration across Product, the Business and Engineering. Key accomplishments:(1) Adoption Acceleration: At the nexus of Product, Sales & specialist teams, accelerated solution adoption by ˜xx% through robust cross-functional alignment across 100+ senior business leaders, scaling regional best practices to a global scale and standing up data-driven execution sprints(2) Scaled Growth: Increased FTE account loads by xx% and reducing the cost to serve by xx% by rebalancing go-to-market from an FTE-first to a hybrid service model. Stood up a tiered segmentation model, introduced incentives to promote the use of alternative GTM mechanisms and programs(3) Operational efficiency: Stood up a holistic GTM execution platform across 1000+ employees to help prioritize and increase accountability. Developed a set of unifying leading and lagging specialist indicators, unifying account segmentation and engagement model across functions and regions, unlocking +xx% acceleration of leading indicators and reducing non-priority projects by xx%.

Responsible for driving the overall go-to-market strategy, long-range planning and operational excellence for Meta's Sales and Partnerships Engineering team, as well as ensuring effective collaboration across Product, the Business and Engineering. Key accomplishments:(1) Adoption Acceleration: Accelerated adoption of multiple solutions by minimum 30%, scaling regional best-practices to a global scale, driving data-driven execution sprints and reducing cross-functional escalation time(2) Revenue Growth: Led team piloting Sales partnerships incentive programs in region. From reaching over 1,600 advertisers in 2 regions, the program has since scaled globally with 10x the budget(3) Operational efficiency: Led multiple reorganizations of the 700+ Engineering team unlocking 15% efficiency by driving clearer accountability of resources to company priorities while at the same time designing and standardizing a new goaling framework leveraging OKRs which reduced non-priority build projects by 30%Key KPIs:- Growth: Product / solution adoption, ads incremental revenue- Productivity: Time to market, revenue / FTEFocus areas include: Ads Partnerships, Commerce, Business Messaging, Media, AR/VR & PrivacyResponsible for driving the overall go-to-market strategy, long-range planning and operational excellence for Meta's Sales and Partnerships Engineering team, as well as ensuring effective collaboration across Product, the Business and Engineering.

Responsible for leading and successfully completing 10+ global management consulting engagements with senior clients (incl. C-Suite) ranging across due diligences, growth, organizational effectiveness, post-merger integration and lean efficiency transformationsKey accomplishments:(1) Exceeded the cost savings target by 74% for a multi-year sourcing and digital transformation for a Telecommunications company focused on automation, process excellence and innovation. Project scope covered $600M+ in costs, 20+ spend categories and savings goals of min 10%. Accountability included oversight of program strategy and planning, savings tracking, change management plan, and stakeholder influence to key leaders, including the Global CEO, COO, CFO, CPO(2) Successfully managing two post-merger integrations (6k+ FTEs) for a publicly traded American consumer goods company in Australia and Europe, overseeing a team of consultants leading integration with the acquired company’s C-suite, successfully executing on ~$50m identified savings through cost initiatives, including a digital Supply Chain transformation. Additionally identified $10m in incremental revenue across retail, marketing and investment initiatives.(3) Growth strategy / Utilities: Led pre-deal assessment of a utilities B2B player, defining business strategy and 5 year growth potential, ultimately resulting in multi-million dollar private equity deal closing. Key KPIs: External spend savings, post-merger growth and cost synergies, Revenue forecastingIndustries include: Telecommunications, Luxury, CPG, Aerospace, Ed Tech, Utilities

- Built a bid support for new digital terrestrial TV (DTT) frequencies for a leading French TV broadcaster and successfully won the bid- Conducted a French media market 20 year trend forecast - Cinema, TV, Radio, Music, gaming and live shows- Established a B2B sales force efficiency program for a major hospitality group

• Assisted in a 500 million euro acquisition deal for a Middle Eastern sovereign fund• Created cash flow models to support strategic decisions on investment and restructuring projects

• Took part in multiple marketing campaigns including the one for “Avatar”• Helped in negotiations with promotional partners and followed-up on all the national media partnerships• Managed promotional goods logistics with the Chinese supplier and interacted with creative agencies

• Phonebanking market intelligence