- Brand builder from Vision and Proposition to Action and Result- 360° campaigns strategist across traditional and social media- Innovation creator from creative concepts to digital platforms and social networks (i.e. e-health)- Team builder (national and international)Consultant 2013-todayParis, FranceBrand strategies & digital strategiesVaribase & Varibase Health 2012-2013Marseille, FranceStrategic DirectoraXense Group 2007-2012 Paris, France aXense Healhcare Director 2009-2012Waouh Managing Director 2008-2009Les Uns Les Autres 2006–2007 Paris, FranceAgency DirectorCRM agency, Experts Consulting, Krieger Group Canada, Mercredi,.. 2003–2005Paris, FranceDDB Les Arts 1994–2002 Paris, FranceAgency Director Entertainment, cultural arts, media, and multimedia division. DDB (Doyle Dane Bernbach) 1990–1994Paris, FranceCommercial DirectorAdvertising awards received: Lions at Cannes Film festival, Clio Awards, Grand prix Stratégies, Eurobests,… (Volkswagen, all vehicules, dealerships)DDB 1982–1989 Paris, FranceAccount DirectorDUPUY-COMPTON (Saatchi & Saatchi) 1980–1982Paris, FranceAccount ExecutiveSpécialisations : - Brand : identity, brand foundation, strategic planning, international coordination- Communication : (re)positioning, advertising, management of consultants and creative teams, 360° coordination- DAS : strategy, loyalty, customer segmentation, BtoB & BtoC programs, promotional activities- Internet : lauch of new brands, innovative 2.0 services (social networks, serious games, print-web-mobile campaigns, widgets,...)- Healthcare : product and services communications, e-Health, mobile-Health- Luxury : communication, digital