• Collaborated closely with project teams, including business analysts, solution architects, and developers, to understand requirements and ensure alignment with functionality and usability.• Worked alongside the Business Analyst to assess existing business processes and systems, translating them into effective interface designs.• Conducted requirement gathering meetings and brainstorming sessions with stakeholders to identify usability concerns and preferences.• Analyzed user flows and processes to identify pain points and design solutions that enhance user experience.• Led the visual design and usability aspects of projects, applying design patterns and conducting usability testing.• Advocated for end-user needs and continuously improved product design and usability within budget constraints.• Created sketches, wireframes, and mockups adhering to design standards and accessibility requirements.• Reviewed mockups with Business Analyst and Technical Lead to ensure alignment with business and technical requirements.• Provided guidance to the development team on UI/UX best practices and accessibility standards.• Ensured compliance with design standards and accessibility regulations.• Conducted usability and accessibility testing, incorporating feedback into design iterations.• Facilitated usability tests with end users and adjusted screen designs accordingly.• Advised developers on accessibility requirements and vulnerability remediation.• Advocated for end-user needs and continuously improved product design and usability within budget constraints.• Created sketches, wireframes, and mockups adhering to design standards and accessibility requirements.• Reviewed user stories with Business Analyst and Technical Lead to ensure alignment with business and technical requirements.• Conducted usability and accessibility testing, incorporating feedback into design iterations.• Served as a liaison for product line.

• Developed interactive prototypes, wireframes, branded and high-fidelity product screens• Conduct preliminary user research • Worked with product owners, developers, and system engineers to develop UI for LMS database management and validation SAAS product • Present UI functions and product features in client-facing meetings

• Manage the design, development, security, and maintenance of three anchor website properties.• Designed and developed a client portal for 3,000 users from concept to completion• Standardized brand guidelines and maintain brand integrity across print, web, social, and apparel • Produced data-driven agency impact report for 2019 outcomes• Managed vendor relationships for a $20,000 marketing budget• Designed and developed a series of engaging donor landing pages resulting in over $100,000 fundraising awards

Under contract with General MotorsWork with cross functional team of UX specialist, technical writers, project mangers and stakeholders to conduct a massive redesign of the employee benefits portal. Design stack includes HMTL, CSS, Javascript and Foundation (Bootstrap alternative). Designs are delivered using Adobe Audience Manager.

Develop and design marketing collateral to support marketing campaigns. Such collateral includes: digital ads, promotional video, banners, booklets, signs, and flyers.

• Acted as lead designer while leveraging the Adobe Photoshop, Adobe Illustrator, Adobe InDesign and Adobe Premier to produce 20 ILT courses in less than 10 working days. The development included the design of instructor guides, participant guides, PowerPoint presentations and supporting assets. In addition to the courses, I designed a custom map, email simulations, blog post and fictional logos for the required capstone module. • Administered website audits, created wireframes, mock ups and interactive prototypes • Work with cross-functional teams to produce high fidelity media assets for large-scale Instructor Lead Training, Web Based Training, Video Connected Training, Interactive PDF and eLearning projects. • Produced over 100 rich media animations using Adobe Flash, Adobe Creative Cloud, HTML5, CSS and XML, and published animations using an internal LMS/LCMS Catapult.

• Maximized interactions and consumer experiences on over 4,000+ Chevrolet, Buick, Cadillac, GMC, Honda and Volkswagen Dealership websites using a “mobile first” design approach. • Increased audience engagement by 25%, after leveraging SEO, heat map technology, content management systems, Adobe Creative Suite, HTML, CSS, and JavaScript• Maintained dealership websites using content management system• Used Adobe Creative Suite to design web assets and online advertisements

• Trained and developed 100 students on job readiness and employability skills. Over 85% of students that completed the training obtained summer employment.• Managed a team of 60 students and 7 direct reports during the project lifecycle over 3 months• Facilitated media workshop at the 2012 Allied Media Conference and published workshop in the Detroit Future Youth Curriculum• Utilized MS Office, MS Word, MS Excel, MS Power Point, Photoshop, Illustrator, iMovie, WordPress to complete budgets, projects and assignments

• Led, trained, and coached 100 high school students on basic audio production techniques for the completion of media capstone project.• Developed multimedia training and lesson plans for mid-level employee• Utilized Audacity audio editing, iMovie, Google Drive, Google Docs, Photoshop, and cloud based software to complete project

• Developed, supported and provided UX management for 5 corporate websites• Increased customer sales through branding material for Trouble Shooters Technical Support• Utilized, MS Word, MS Excel, Autotask CRM, Drupal, HTML, CSS, Adobe Photoshop, Illustrator and WordPress to create digital and print assets for client facing projects

- Updated Facebook, Twitter and other key social networks with promotions and marketing material- Developed creative promotions marketed toward target audience to encourage sales and engagement- Curated social media assets to organize events and attract over 200 new customers- Designed over 60 printed campaigns to promote specials and events

This project came about from a course I took for my B.A. at Michigan State University called “Ethnography and Interaction Design.” The goal of the course was to use advanced user research and agile software development methods to create a website to support community deliberation about the Michigan Avenue Corridor Project. My contribution to the project are as follows:• Conducted user research for www.ourmichiganave.org• Created user profiles to identify specific audience members• Interviewed target audience members in open environment• Composed user stories to identify usage trends• Collaborated with design team to develop a positive user experience

- Leveraged digital media and print advertisements to increase profits for local businesses

• Produced brand identity packages for new clients• Designed logos, broachers, letterheads, and business cards for identity packages• Created display boards and program booklets for annual events and programs• Discussed design goals, changes, and deadlines with clients

Simplified the task of office professionals by completing a series of nominal task which included:• Delivering messages to clients via fax and voice mail• Preparing presentation handouts for meetings and community events• Producing self mailers, event fliers, and posters for upcoming events and programs