Founder and owner of a public and media relations firm servicing business, government, non-profit and community-based agencies. Parallax Communications understands how the media works and we use that knowledge and our professional writing skills to benefit our clients. Parallax’s founder and president, Don McAuliffe, worked as a front line journalist for more than 20 years.

Covered banking, commercial real estate, major developments and Fortune 500 companies for the 8th largest daily newspaper in California. Regional Society of Professional Journalists award winner for articles on Pierce's Disease and its impact on Temecula's grape-growing industry. Chairman of the Press-Enterprise's Senior Writers and member of the Senior Reporters committees responsible for upgrading quality of the paper.

Developed and edited articles for magazines and a newsletter focusing on Japanese electronics industry. Contributed to special coverage on Korea and Taiwan. Studied Japanese language. Created advertising copy and brochures.

Designed pages, edited wire and staff-written copy, oversaw afternoon remake for 3rd largest newspaper in the state.