Spearhead establishment of the North American subsidiary of a Swedish sensor manufacturer. Craft streamlined processes and champion best practices that drive long-term stable revenue generation. • Revenue Growth: Drive significant revenue growth and margin improvement for blue-chip North American based HVAC OEMs. Boosted total NA revenue to $2.665M (+7.5%) and directly managed accounts $1.078M by (+29%) to in 2020 to-date. Generated $7.265M (+2.95%) NA total revenue and $2.99M (+12.3%) for directly managed accounts in 2019. • Margin Improvement: Achieved 35%GM to 47%GM increase in average gross margin in 2020.• Marketing: Analyze and evaluate the global market to support expansion into new markets, targeting Medical, HVAC/R Refrigerant and Automotive sectors.• Growth Strategy: Construct and communicate a clear long-term vision for expansion and OI optimization through penetration of the Heart Failure and Diabetes medical device market and growth in the A2L and Automotive markets.

Led an enterprise international sales team across 36 countries; achieved record-setting profitable growth for key accounts through the strategic development of revenue growth and margin improvement targets.• Sales Strategy: Cultivated strategic relationship with Fortune 30 company, resulting in 50% revenue growth and a 36% increase in units sold.• Account Management Framework: Designed a strategic account management framework that accelerated forecasted revenue growth from $5 million to $25 million through Value Chain alignment, short/long-term blueprinting alignment with account verticals, and leveraging combined innovation efficiencies.

Shaped the global automation strategy for the Light Strategic Business Unit across Institutional, Manufacturing, and Food & Beverage industries. Boosted revenue through progressive product development and expansion into high-value markets.• Leadership: Conceptualized five-to-ten-year view of the industrial automation, sensing & control, and chemical handling markets. Developed Internet of Things implementation plan from the “smart” sensor level to the Microsoft Azure cloud platform.• Product Development: Led in new product development for multiple market disruptive technologies with annual income projected at $30M starting year five, 100% incremental revenue in North America, and 4500 BPS GM improvement over previous commoditized offering. • Market Penetration: Spearheaded expansion into high-value markets with projected annual income of $22M starting year five, 90% incremental in North America, and 1500 BPS GM improvement over previous legacy offering.• Innovation Projects: Led five innovation projects projected to deliver $250M in annual sales revenue, starting year five. Achieved strategic share gain, competitive differentiation, and increased value from competitively held accounts in highly commoditized markets and application sets.2x Global Marketer Of The Year Award Winner

Responsible for the all technical, sales and marketing aspects for ifm efector’s flagship product lines; including inductive proximity sensors, photoelectric sensors, magnetic proximity sensors, pneumatic cylinder position sensors and valve position sensors.

Sales and Engineering expert specializing in industrial networking, 2d and 3d industrial vision, predictive maintenance, condition monitoring, machine safety and RFID solutions, as well as, standard industrial automation, PLC and process control products.