Don Orrell Mba Email & Phone Number

Denver, Nc, Us

Us

Clover, Sc, Us

Littleton, Colorado, Us

Lead a four-member sales team promoting the full APC portfolio of HD products, including DuraFit HD Emissions, AP HD exhaust products, and Centric medium-duty (MD) and HD brake products. * Gained approval of a preferred supplier program to both HDA Truck Pride and VIPAR, two dominant HD independent aftermarket buying groups.* Championed expansion campaign adding multiple new distribution partners.* Established a national parts distribution program with projected annual sales of $1M.* Developed and executed a 3PL program to expand market reach and provide forward-deployed inventory for enhanced speed to market.

Littleton, Colorado, Us

Led all sales and marketing activities for the HD channel focusing on promoting MD and HD product categories across all channels. Grew the MD Hydraulic brake business from $7M in 2013 to $23M in 2019 with the introduction of Centric to the heavy-duty distribution channel, all while expanding footprint in the traditional automotive and fleet channels.* Secured approval for Centric in aftermarket HD buying groups (HDA Truck Pride, VIPAR) within the first year, fueling combined income more than $4M in 2019 sales.* Expanded market into Canada to more than 200 points of distribution through Modern Sales Co-op.* Drove BestBuy Non-Resident Importer of Record (NIR) program to completion.* Secured USPS business achieving over $2M YTD in the second year.* Led the successful launch of the Centric Air Disc Brake (ADB) program.

Avon, Ohio, Us

Promoted to manage the national aftermarket sales for Daimler Trucks North America (Freightliner / Sterling / Western Star), representing $35M in annual sales. Explored, developed, and executed global business development opportunities, process improvements, and business standardization across all Knorr-Bremse owned aftermarket enterprises.* Secured a 3-year LTA for wheel-end components and 5-year extension representing approximately $25M in incremental sales over the life of the agreement.* Established a national promotion yielding ~91% among top-performing dealer groups over the six-month promotional period.* Coordinated a global pricing platform for inter-company exchanges to improve margins and reduce cannibalization in both primary and fringe markets. Delivered $500K+ in lost margin upon implementation.* Spearheaded development and launch of the Formula Blue® Brand, now the premium medium-duty hydraulic brake brand in the heavy-duty aftermarket.* Drive for Distinction Finalist.

Avon, Ohio, Us

Promoted to oversee the crucial IAM, OES, and specialty OEM accounts in an $80M sales region while meeting or exceeding prescribed sales and budgetary goals. Led a team of seven senior account managers in the northeast and mid-Atlantic regions of the United States.* Propelled regional sales for three consecutive years in a mature market via new product launches and competitor displacement, exceeding 25% total growth for three years. * Played a pivotal role in the selection process for a new product, marketing initiatives, sales forecasts, and creation of the organization's annual operating plan.* Established a comprehensive technical, IT, and sales competency training program for the aftermarket salesforce to redirect the Company's sales efforts to address rapidly changing market conditions. * Led a talented cross-functional team to develop a new e-business initiative concept to establish metrics for success.* Received President's Club recognition over multiple years.Account Manager (March 1995 - March 1998)

Master Of Business Administration (Mba), Marketing / Management

Bachelor Of Arts (B.A.), Economics