Donald Cole Email and Phone Number

Manage a portfolio of products globally.

Lead a team of product managers to expand the market and drive sales of diagnostic equipment through multiple channels - direct to customer sales and via distributors. • Delivered complete portfolio pricing analysis with updates to pricing guidance with a goal to maximizing sales and profits.• Led development of direct to consumer strategy and tactics using outside agency for one of product portfolio.• Built on momentum within Corporate Manager position (see below) to increase market share in Hospital Blood Glucose sales to close to 80%. • Segment sales for Canada $16 million

Led a team of Product Managers to develop and implement marketing and selling strategies for Lab analyzers. • Developed comprehensive and inclusive product portfolio messaging in the absence of a unifying strategy from global product management. Messaging developed ultimately used at a global level.• Initiated cross functional product launch team approach to ensure organizational readiness for successful product launches with successful launch innovative analyzer

Responsible for all customer based support and installation of proprietary information solutions at customer sites. • Successfully able to mobilize organization to deliver implementation of doubling of market share in Hospital Blood Glucose (30% to 65% total market) over an 18 month period including 4 complete province installations (Alberta, British Colombia, Saskatchewan, New Brunswick).• Successfully manage, inspire and drive team of 14 spread nationally to deliver corporate and departmental goals.• Led team of project managers to develop and articulate project management philosophy positioning services as a competitive differentiator.• Created first North America working group for IT products, establishing the Canadian voice in a global context for the ongoing delivery of competitive, market driving IT products.• Successfully established collaboration with European colleagues to position Canada’s needs when they deviated from USA and were more aligned with Europe.• Won 2013 Leadership award

Lead the development of new department to deliver information solutions to customers. • Oversaw the growth of the organization to 11 people (50+% growth), supporting an equal growth in installations (50+%).• Influenced and at times led the development of marketing strategy for all Information Solutions products including value identification, placement targets, and fit within the overall solution.• Led launch of new IT product establishing specific Canadian needs with global manufacturer and leveraging strategic imperatives in Canada to get software development and resources required to meet market specific needs.• Implemented Service Contract concept for IS products driving consistent deliverables

Spearheaded creation and implementation of company E-Commerce strategy• Created and implementated eCommerce strategyto, e-sales growth $1 MM to $39 MM• Initiated, successfully created and defended business plan for, and implemented on time and on budget creation of transactional corporate website project - $2 Million+ in development costs• Successfully implemented a system for managing, processing and archiving all documents exchanged electronically with suppliers and customers – system handles 400,000 documents annually saving company $500,000 in process costs• Played key role in the successful sales to major customers (ex. Atco Gas, Kraft Foods, Transcontinental Printing, CN Rail, Suncor, Canada Post). Account acquisition added $15 Million to corporate revenue.• Played key role as member of 25 member corporate leadership team to overhaul, renew and implement new corporate business strategy.