Don F. Mclean

Don F. Mclean Email and Phone Number

Founder and President @ McLean Media
Detroit, MI, US
Don F. Mclean's Location
Detroit Metropolitan Area, United States, United States
About Don F. Mclean

I get results. Corporate and personal brands alike need an effective communications strategy and strong execution. That’s what I do. My name is Don F. McLean and I’m an award-winning leader in building authority and increasing impact for brands through integrated public relations, copywriting, digital marketing, and advertising. At my core, I believe that hard work, honesty, and heart are essential in business and life. As a leader, copywriter, publicist, and father, I have traveled the globe to share great stories, supporting a multitude of clients in pharmaceuticals, insurance, B2B/B2C technology, consumer products, automotive, business services, and more. For this work: ☑ I earned RESULTS, like increasing the share of voice for a specialty insurance group and pharmaceutical software by 41% and 50%, respectively, or the month I averaged 9.5 articles/day to earn more than 2B impressions.☑ I earned RESPECT, like this feedback from an industry publication: “[Don’s] impact and influence show true from the first conversation. His passion will only continue to keep him on top.”☑ I earned RECOGNITION, including the Platinum Award from the Marketing & Sales Executives of Detroit, Elite 40 Award, PR News Publicist of the Year Award Finalist, and more. In my free time, I am giving back through groups like The Kirk Gibson Foundation for Parkinson's, driving down two lanes in a turquoise and white ’57 Chevy, or listening to jazz and early rock vinyl. 💬 Send me a message, let’s talk.

Don F. Mclean's Current Company Details
McLean Media

Mclean Media

View
Founder and President
Detroit, MI, US
Website:
mcleanmedia.co
Employees:
5
Don F. Mclean Work Experience Details
  • Mclean Media
    Founder And President
    Mclean Media
    Detroit, Mi, Us
  • Mclean Media
    Founder & President
    Mclean Media Jun 2022 - Present
    Supporting some of the world’s smartest entrepreneurs and organizations with PR, copywriting, content marketing, fractional CMO services, LinkedIn optimization, and more. Currently supporting and have supported: BluXinga, Capitola Insurance, Chevron TRC, Cruis'n Media, CRWN Partners, Donny Most, Flow Specialty, Frankiewicz Financial, Intego Clinical, JuliaHub, Kirk Gibson Foundation for Parkinson's, Klaus Kleinfeld, Lotus International, Madonna University, MICPA, MMS, Nick Leja, Nicole Tamer Art, PumasAI, Rusticraft, Shell RIDE, SKYMINT Premium Cannabis, SW North America, swishbx, That Random Agency, Telemetry, The Fence Authority, TrialAssure, Trial Runners, TripLog, and Trusano AI.Great results have the ability to positively change the course of companies and careers. Are you in?
  • Angel Club
    Mentor
    Angel Club Mar 2023 - Present
    Inclusive early stage startup community for angel investors and entrepreneurs making a positive impact.
  • Trialassure
    Chief Marketing Officer
    Trialassure Sep 2022 - Present
    Canton, Michigan, Us
  • Lotus International Company
    Chief Marketing Officer
    Lotus International Company Sep 2022 - Present
    Canton, Michigan, Us
  • Current Global
    Vice President, Client Experience
    Current Global Aug 2021 - Jun 2022
    Chicago, Illinois, Us
    As VP, CX, I was the day-to-day contact for clients, managing communications across a cross-functional agency team as well as client team, and I supported flawless execution in the most efficient and productive way. I displayed personal ownership and accountability for client engagement, with the ability to cultivate and nurture long-term partnerships and client satisfaction. I have experience with a variety of corporate, healthcare, technology, and consumer programs, never-ending curiosity, a desire to always do better, and the ability to inspire and connect with teams. As a hands-on team member who values people and culture, my responsibilities included: -Drive development of solution-based program strategies and direct development of tactical plans-Maintain daily client contact, serving as a trusted resource and advisor-Facilitate cross-functional team integration (strategy, creative, integrated media specialists, etc.) to deliver on client plans-Act as effective, two-way translator between clients and teams, actively counseling development of work in the best interest of all parties-Proactively support and suggest improvements and new ideas to exceed client expectations by leveraging industry knowledge and experience-Have ownership of client financials and profitability-Coordinate integration with other agency partners-Successfully navigate conflicts across internal stakeholders, clients and agency partners-Manage ongoing team resourcing/staffing to ensure successful delivery of work product-Actively participate in agency development and assist with new businessClients supported: Abbott Nutrition's Real Madrid Partnership, Abbott Diabetes, Priority Health, Ono Pharma, Santen, and Vroom.
  • Mms
    Head Of Global Marketing & Communications
    Mms Apr 2018 - Aug 2021
    Canton, Mi, Us
    -As global head of marketing for a 800+ person clinical research organization (CRO) supporting the pharmaceutical and biotech industry, I am responsible for brand, marketing, advertising, social media, external communications, and internal communications strategy and execution-Lead an international team of marketing, design, and public relations professionals across the United States and India-Founding member of Innovation Leadership Team (ILT) and Innovation Enablement Team-Maintain contact with journalists across national, local, and trade outlets, including development of press releases, media outreach, media list development, and reporting-Product naming for 16+ properties-Event hosting and/or attendance strategy and implementation, including webinars-Website content, redesign, consistency, and maintenance for 4 brands-Management of external vendors, suppliers, and agencies to ensure successful execution of marketing strategy-Prepare and present regular marketing and communications reports to key stakeholders-Take initiative to implement new and/or updated departmental process improvements-Partner with technical experts to generate content -Competitive analysis and benchmarking-Since joining, the company and its executives have won 30+ awards for their leadership, innovative technology, and stellar work product
  • Trialassure
    Head Of Global Marketing & Communications
    Trialassure Apr 2018 - Aug 2021
    Canton, Michigan, Us
  • Fleishmanhillard
    Managing Supervisor
    Fleishmanhillard May 2016 - Mar 2018
    St. Louis, Mo, Us
    The assigned Media Relations Lead for Detroit, joining an internal effort to have all local colleagues certified in internal media training initiatives. Develop and provide strategic direction for various B2B and B2C client materials: plans, presentations, reports, communications documents, news releases, media strategy, scripts, talking points, and messaging documents. Provide proactive client counsel and creative recommendations on meeting corporate and marketing goals through integrated communications. Build, maintain and develop new/existing client relationships. Develop and execute high-quality media programs from conception to placement. Generate visibility opportunities and corporate communications strategies that embrace the clients’ strategy and positioning. Contribute to the new business process. Manage projects and timelines efficiently while balancing staff workload. Develop and manage budgets efficiently and with a commitment to delivering high value for clients.Supporting, or have supported, the following clients: Ascension, Burns & Wilcox, Crittenton Hospital, H.W. Kaufman Financial Group, Hagerty, Home Instead Senior Care, La-Z-Boy, and Panasonic Automotive Systems Company of America.
  • Airfoil Group
    Account Supervisor
    Airfoil Group Nov 2013 - May 2016
    Farmington Hills, Michigan, Us
    Every day I worked with global brands, fast companies and true believers in B2B, healthcare, automotive, consumer, manufacturing and tech. Supported the following clients: Armaly Brands, BI WORLDWIDE, Brillo, Castrol InnoVentures, Cooper Standard, DebMed, Derive Systems, Duo Security, eBay Retail, Liquid Web, Metromile, Microsoft Enterprise, Microsoft Small Business, Michigan Legislative Consultants, Netatmo, Okidokeys, pulse220, Telenav, Thomson Reuters and WorkWave.Garnered high quality and on message stories for clients in national, local and trade publications including, but not limited to: The Wall Street Journal, TechCrunch, VentureBeat, Good Housekeeping, This Old House, HGTV Magazine, Inc., Digital Trends, Tech Insider, USA Today, The Detroit Free Press, Rolling Stone, AOL, Yahoo News, Chicago Tribune, Dallas Morning News, NY1 News, Houston Chronicle, The Miami Herald, GigaOm, Fast Company, Forbes, CNBC, Bloomberg Businessweek, Bloomberg BNA, Cooking Light, Entrepreneur, DBusiness, SiriusXM Radio, NPR, Marketwatch, Benzinga, Marie Claire, Huffington Post, FOX Business and much more.Sr. Account Executive: November 2013 - December 2015Account Supervisor: December 2015 - May 2016
  • Mms Holdings Inc.
    Marketing Manager & Proposals Lead Ii
    Mms Holdings Inc. Jan 2009 - Nov 2013
    Canton, Mi, Us
    Built the marketing department at MMS (pharmaceutical and medical device industry) from the ground up and implemented web-site and collateral redesign, event planning and marketing, inbound marketing via HubSpot, social media, public relations, brand messaging including product naming of the TrialAssure(R) brand and creative copywriting. Led the contracts process within project management and personally wrote more than 1,000 contracts for new business at the firm. Trained colleagues on the contracting process and was subject matter expert for the contracts portion of Microsoft Dynamics. Assisted senior leadership in the business development and new business process.
  • Lotus Resources Corporation
    Business Development & Market Research
    Lotus Resources Corporation Jul 2008 - Dec 2008
    Canton, Mi, Us
  • Anchor Bay Entertainment
    Brand Management
    Anchor Bay Entertainment Nov 2007 - May 2008
    Santa Monica, California, Us

Don F. Mclean Skills

Marketing Marketing Communications Social Media Advertising Digital Marketing Social Media Marketing Digital Media Email Marketing Public Relations Marketing Strategy Integrated Marketing Market Research Blogger Brand Management Lead Generation Leadership Press Releases Copywriting Business Development Online Advertising Creative Problem Solving Online Marketing Microsoft Office Blogging Brand Development Digital Strategy Creative Direction Marketing Management Account Management Branding And Identity Project Management Project Coordination Google Adwords Corporate Branding Brand Awareness Seo Copywriting Digital Copywriting Team Leadership Advertising Management B2b Media Relations Contract Management Interactive Marketing Hubspot Idea Generation University Teaching Inbound Marketing Wordpress Microsoft Dynamics Thought Leadership

Don F. Mclean Education Details

  • Madonna University
    Madonna University
    Marketing Management
  • Madonna University
    Madonna University
    Business Administration
  • Schoolcraft College
    Schoolcraft College
    Business

Frequently Asked Questions about Don F. Mclean

What company does Don F. Mclean work for?

Don F. Mclean works for Mclean Media

What is Don F. Mclean's role at the current company?

Don F. Mclean's current role is Founder and President.

What is Don F. Mclean's email address?

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What is Don F. Mclean's direct phone number?

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What schools did Don F. Mclean attend?

Don F. Mclean attended Madonna University, Madonna University, Schoolcraft College.

What are some of Don F. Mclean's interests?

Don F. Mclean has interest in Vintage Style, Detroit Sports, Marketing, Collect Vinyl, Automotive Enthusiast, Golfing, Advertising, Music, Karate, Communications.

What skills is Don F. Mclean known for?

Don F. Mclean has skills like Marketing, Marketing Communications, Social Media, Advertising, Digital Marketing, Social Media Marketing, Digital Media, Email Marketing, Public Relations, Marketing Strategy, Integrated Marketing, Market Research.

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