Led strategy and planning for the Global Brand, Sponsorship, and Innovation Marketing team, as well as Chief of Staff to Visa's Chief Brand and Innovation Marketing Officer.Held key leadership positions on the brand transformation and repositioning as well as integrated project lead for many aspects of the global campaigns for the Tokyo 2020 Olympic Games, 2019 FIFA Women's World Cup France, and 2018 FIFA World Cup Russia.Programs often ran in more than 60 markets and 24 languages, including cross functional efforts across brand, creative, communications, media, hospitality, operations, and measurement teams. Results provided significant lift to brand & ad metrics, exceeded client activation targets and MROI, product and business KPIs, and surpassed billions of impressions.

- Led the digital marketing team for the Innovation and Strategic Partnership portfolio with oversight of organic and paid social media, paid media and advertising campaigns, CRM program, account based marketing, influencer programs, Visa.com content and digital strategy and paid search.- Integrated program lead for Visa's title sponsorship of the 2017 Wired Business Conference - experiential, product technology, client hospitality, digital & social media, promotional, print, comm's and PR. - Managed direct reports, cross-functional teams, agency partners, and budget planning and spend. - Built first global CRM program for technology & innovation audiences, establishing strategy and touch plans, creative, email campaign and production, automation and deliverability, and reporting. - Rebranded and re-launched global social media program for Visa Developer (twitter.com/visadeveloper); leading organic and paid social media programs – global team coordination, program strategy, creative production and deployment. - Built first paid search Google campaign for the innovation platform, capturing inbound intent for branded and unbranded terms.- Product marketer supporting the launch of the Visa Developer Platform, a significant shift in Visa's go-to-market and innovation approach which makes the payment network available in the form of an API at developer.visa.com- Strategic account involvement for large technology partners.- Recognized as a top 40 under 40 marketer for brand innovators.

Corporate Turnarounds, Effective Leadership in Creating Value, under Professor Peter Goodson for #1 ranked Evening / Weekend MBA Program

B2B focused professional with P+L accountability, team management, and responsibility to client Chief Marketing Officers and senior marketing teams. Key member of the new business and pitch team. Campaigns are award-winning. Key project ownership and expertise include:-- Marketing organization and brand transformations, re-branding and positioning, creative brand strategy, and go-to-market strategy and execution.-- Market analysis and customer segmentation, partner channel enablement, and message architecture development.-- Global integrated advertising campaign planning and execution across traditional, digital, and social media advertising and sales channels.Clients include Visa, Cisco, VMware, Dell, and Cloudera

Led day-to-day Agency relationships with Cisco on the Internet of Everything campaign and partner programs and Cloudera for re-branding and positioning ahead of critical venture funding round by Intel. Secured account transition from Quest Software to Dell during acquisition. Advised clients on the strategic and creative direction of their marketing programs and integrated advertising campaigns across traditional, digital, and new media.

Member of startup Agency team that opened the Washington, DC office in 2010. Led client service and delivery for key accounts including SAP, Time Warner Cable, CEB, and Siemens Enterprise. Key member of the new business and pitch teams.Key client programs:-- Built a new demand generation strategy and strategic vision for a large marketing transformation by increasing pull marketing, conversion, and profitability.-- Integrated product launch campaign of a new Cloud service across broadcast, print, and digital channels.-- Created new go-to-market model for client with opportunity assessment, market analysis, and customer segmentation.-- Led strategy, search and account team for innovative pay-per-click marketing and social marketing programs – program was a finalist for 2012 DMA ECHO award.

Founder of The Global Catalyst Group -- a social enterprise that builds solutions by connecting people and ideas through peer-to-peer collaboration and cross-sector partnerships. Our mission is to gather persons of unique potential into a community dedicated to thought leadership, shared resources, and mutual improvement.http://globalcatalystgroup.com/

Senior Consultant in the Financial Management practice of IBM Global Business Services. Developed expertise in performance management, strategic planning, organizational change, restructuring and process improvement.Key client programs: -- Developed new performance management strategy for client during 2008 housing crisis.-- Identified material loss of budget and headcount and new measures ensured a more accurate accounting of program performance and funding allocation.-- Analyzed, evaluated, and redesigned client business strategies and processes.-- Provided consultative expertise to reduce client's financial and political risk through technological integration and the development and provisioning of new audit team. -- Authored winning $26 million proposal for competitive bid contract for $900m deal and multiple noncompetitive bid proposals valued at approximately $10 million.