Don Macgregor Email & Phone Number

Elmhurst, IL, US

Toronto, Ontario, Canada

Senior leader of consumer sales, marketing, retention, and revenue for Postmedia's 130+ titles and digital products.

Greater Chicago Area

Lead consultant focused on technology and digital transformation strategies for daily publishers in North America. Focusing on evaluating technology, assessing organizational readiness and consulting on digital reader revenue strategies for publishers of all types.Assistance available in:- Pricing/revenue strategies- Consumer acquisition- Print to digital.

United States

Senior Executive for McClatchy's consumer business and products and member of leadership team for turnaround following emergence from bankruptcy. Led all marketing, acquisition, and retention in digital and print for the company's 29 local media markets. Responsible for 65% of company revenue and all product strategies.

Greater Chicago Area

Leader of circulation marketing, customer acquisition and consumer revenue for Chicago Tribune Media Group's 30+ paid titles and websites.Additionally, oversaw company's Direct Response Shared Services Group responsible for acquisition of high-value subscribers for upwards of 50 print and digital products across 8 major markets.

Leader for all consumer revenue businesses including print and digital customer acquisition, retention, customer service, and retail marketing to sustain 30% of total company revenue.Success was dependent on strategically leading a integrated B2C marketing organization to achieve audience, market share, and revenue goals within multi-million dollar annual.

Managed Field Sales and Telesales departments for new subscriber acquisition across portfolio of products. Also had responsibilities for single copy (retail) marketing of flagship print product including key account management in grocery, convenience, and big box. Co-led overall circulation strategy and performance as well as cultivated distribution.

Managed Tribune's two largest consumer acquisition departments, Field Sales and Telemarketing, accounting for 65% of new subscriber conversions within $8M expense budget. Innovations in campaign management, lead scoring, and introducing LTV metrics greatly improved expense efficiency to sustain target audiences despite aggressive cost containment.

Channel manager of the Field Sales department, company’s largest channel for new customer acquisition. Responsible for sales & marketing budget of $5M dependent on strong negotiation skills with independent sales contractors. Contracted companies sell in a variety of environments including retail, residential, events, and university.

As a leader in Planning & Analysis department, responsible all sales reporting and analysis plus strategic guidance for Circulation & Consumer Marketing department. Utilized data and reporting tools to create insights that led to strategic opportunities.

Drove sales growth of home delivery subscriptions through a group of independent sales contractors and their organizations. Sales executed in a variety of subchannels including retail, residential, and high-rise with commission budget in excess of $1.5M.

Maintained and developed total B2B relationships for single copy retail sales including promotional and marketing activity for all major convenience store and gas retailers in Chicago market.

Managed contractor network for all daily newspaper distribution operations and single copy sales in Manufacturing and Distribution’s Northwest Indiana division. Responsibilities included maintaining company’s service standards related to daily home delivery customers while profitably growing retail visibility and sales in a very competitive market.

Chicago, Illinois, United States

Succeeded across distributor and supplier tiers for several companies driving sales and managing multiple states. Starting as a driver/helper and progressing to regional management of distributor networks, consistently exceeded goals, launched new products and packages, and trained sales teams.Roles, locations, and featured brands:Sales Rep/Milwaukee, WI.