Donna and her associates are here to help move your business forward. Donna is an experienced professional with over thirty years in strategic planning, business development and management. This includes all aspects of marketing, sales retention and growth, introducing new or reconfigured lines of business, products, and services. She can also help build strategic alliances across Canada and internationally.Donna can work with your team to build your strategy and associated plans and action steps to meet that strategy. She can act as a consultant and/or come in to work on a specific project or interim management basis. She can work with your existing team members or bring in associates as necessary.No assignment is too big or too small.Donna has worked with small to medium sized private companies, through to large corporations, professional organizations, regulators and other government bodies.Donna has been in senior management. She has managed and grown a wealth businesses for a major bank; introduced an institutional line of business for another and penetrated new markets for a mutual fund company. She has in various industries launched new products and services, penetrated new markets, developed sales teams, various distribution channels and strategic alliances. Donna has grown businesses from start-up to maturity.She brings Immediate & cost effective expertise to:Marketing, Branding & PositioningAdvertising, Promotion & Communication, Event PlanningContent - Promotional, Product, Technical, EducationalDigital Solutions - Websites, Landing Pages Videos, Podcasts, Webinars, Virtual Forums, LinkedIn, etc.Business & Strategy Planning Business Development Introduce New Products & ServicesPenetrate New MarketsCross-Border ExpertiseSales & Distribution Support & EducationStrategic Alliance Programs Facilitate Idea & Strategy Sessions Need New Ideas & Input | Consulting | Interim & Project Management - Call D Hall & Associates

Responsible for building the business from inception. Included developing a solid client base and developing strategic alliances with high performing associates.

Responsible for development and successful implementation of a new line of business - institutional and corporate sales. Built products and services and effective sales team from ground up. Successfully implemented the department and wthin first two years achieved $400 million in sales (assets under management0.Strong relationships were built across Canada with appropriate pension plans, corporations, pension consultants, insurance companies, banks, affinity groups, etc. to help build substantial future business and maintain existing business. Dealings were with executive and senior levels of companies. Sales cycles tended to be long term – six months plus requiring in-depth negotiations and project management. Position was national in scope.

Responsible for identification, analysis, development and launch of special initiatives - included group rrsp's, labour sponsored funds and various mutual funds. Worked closely with the brokerage and independent financial advisor network and both captive and independent distribution channels to increase sales. Championed components of the M&A activity between Spectrum and United Financial. Managed various diverse and high profile projects and committees.

Responsible for the sales, market share and profit objectives for specific retail lines of business which Included a wealth management portfolio of $21 billion. Managed all marketing activities, market segmentation, market research, product development, promotion and advertising, branding and positioning, budget planning and accountability. Also included developing, training and motivating front line sales personnel including financial advisors to achieve plan sales results.Successfully grew existing businesses and launched new revenue streams, all of which contributed significantly to bottom line profitability.

Responsible for the development of joint marketing and sales ventures between Trilon owned companies – Royal Trust, London Life, Royal LePage, Wellington Insurance. Financial industry sectors included banking, wealth management, real estate, life and health insurance and general insurance including home, auto and commercial. Sales networks included retail branches, financial advisors, real estate, mortgage and insurance agents and the insurance brokerage network