Senior Paid Media Manager
CurrentUA across social and native channels.Lead & manage creator partnerships for video content.
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@taptica.com
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Donna Li is listed as Paid Marketing at Launch Potato at Launch Potato, based in New York, New York, United States. AeroLeads shows a work email signal at taptica.com and a matched LinkedIn profile for Donna Li.
Donna Li previously worked as Senior Paid Media Manager at Launch Potato and Senior Partnership Manager at Launch Potato. Donna Li holds Bs, Marketing, French, Music & Technology Minor from Stony Brook University.
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AeroLeads found 1 current-domain work email signal for Donna Li. Compare company email patterns before reaching out.
Mainly focused in new customer/user acquisition; driving efficient performance at scale within mobile, web, social, and affiliate marketing.Experienced in account management with expertise in the following: branded content, performance driven campaigns, digital and experiential activations, mobile UA, paid social, and event production. Had a brief marketing consulting period in helping local NYC businesses build their brand while growing both digital and on the ground footprints.
Listed skills include Microsoft Office, Social Media, Powerpoint, Social Networking, and 17 others.
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A career timeline built from the work history available for this profile.
Delray Beach, Florida, US
UA across social and native channels.Lead & manage creator partnerships for video content.
Delray Beach, Florida, US
User Acquisition for FinanceBuzz (Launch Potato company)Spearhead paid video efforts cross-channels
New York, US
Oversee User Acquisition paid efforts (mobile, web, social)Stash is a personal finance app that helps make investing easy and affordable for millions of Americans.
San Francisco, California, US
- Consistently exceed company revenue goals and drive over $1M per month.- Grow partnerships with agencies and direct clients on direct response campaigns through managed service.- Manage top tier accounts in US, CA, and LATAM.- Key verticals: Entertainment/Streaming, FinTech, QSR
San Francisco, California, US
- Manage the lifecycle of each CPI/CPA campaign and lead client communication post-sale.- Work cross functionally to execute and grow accounts.- Develop and strengthen client relationships across the East Coast.- Utilize and leverage Taptica's technology and 3rd party tracking systems to optimize user acquisition campaigns in order to exceed clients'.
San Francisco, California, US
- Brainstormed effective strategies in order to fulfill RFPs/RFIs/media plans.- Developed client presentations and case studies.- Provided support to the CSM team when needed.Tremor International Ltd. is a global leader in advertising technologies with operations in more than 60 countries. Tremor International Ltd. is traded on the London Stock Exchange.
Social Media:- Curated content for social posts, PR releases, and media kit.- Implemented social content calendar for posts across Instagram, Facebook, Twitter.- Executed paid social efforts on Instagram, Facebook and Twitter.- Compiled and analyze end of campaign social reporting.- Researched trends in food industry for best social practices.- Managed.
Purchase, New York, US
- Led paid social media efforts on Facebook, Twitter, Instagram, and Snapchat- Brainstormed effective and creative strategy to promote branded content via social platforms- Assisted in branded custom events from planning to execution on music pop up shows and concerts (XXL Freshman Class Live)- Collaborated with editorial teams (XXL Magazine, Rap-Up, The.
New York, US
- BET Awards & Experience 2015- Pitched social media ideas for show time- Proactively seek real time social posts to put on air- Live televised show & beginning stages of production- Compiled a list of graphics for use throughout the show- Created and updated Chyron and Stringer lists for each shows- Ensured that producers have the necessary materials.
New York, NY, US
- Proposed and executed new ideas to foster unity within the company- Assisted in event planning with Employee Resource Groups- Collaborated with other global offices to ensure uniformity within the company - Executed creative events to promote diversity within the company
Stony Brook, NY, US
- Served as a liaison between the students and Alumni Association- Contributed to planning networking and fundraising events for alumni- Compiled several distribution lists for alumni outreach- Updated social media outlets on a daily basis, primarily Facebook
- Collected social media statistics from Facebook, Instagram, Twitter- Assisted the Public Relations Director in analyzing social media statistics- Researched upcoming brands and current trends- Maintained a neat and organized showroom for editors and stylists to pull from- Updated editorial contact list- Collaborated with the team for product and sample.
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Donna Li works for Launch Potato.
Donna Li is listed as Paid Marketing at Launch Potato at Launch Potato.
AeroLeads has found 1 work email signal at @taptica.com for Donna Li at Launch Potato.
Donna Li is based in New York, New York, United States while working with Launch Potato.
Donna Li has worked for Launch Potato, Stash, Taptica, Consulting, and Townsquare.
You can use AeroLeads to view verified contact signals for Donna Li at Launch Potato, including work email, phone, and LinkedIn data when available.
Donna Li holds Bs, Marketing, French, Music & Technology Minor from Stony Brook University.
Donna Li is listed with skills including Microsoft Office, Social Media, Powerpoint, Social Networking, Microsoft Word, Microsoft Excel, Event Planning, and Teaching.
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