Donna M Bruschi Email & Phone Number

New York, Ny, Us

Redwood City, Ca, Us

Branding, Marketing, and Licensing agency focusing on Consumer Products strategies, product development, partnerships, negotiations, and retail development.

Albany, New York, Us

Jupiter, Florida, Us

A startup with a proprietary fashion accessory that attaches to hats, one of the biggest categories in accessories worldwide. Collections feature original street wear fashion designs and licensed intellectual properties with a deep sports focus.Member of executive team working directly with the CEO to oversee digital marketing, public relations, advertising, social media and influencers, product direction and process improvement.

Grapevine, Texas, Us

Recruited to run licensing of collectibles and brand partnerships for products such as toys, apparel, statues, and role-playing replicas of TV, literary, movie and game characters for ThinkGeek and GameStop, a retailer with over 7,000 doors globally. Negotiate licensing agreements, including terms, dates of contracts, territories, royalty rates, and minimum guarantees. Provide guidance on ideas for product types appropriate to the different brands based on strong understanding of IP values for each brand.

New York, New York, Us

Managed the Licensing and Design departments, leading financial, strategic, and creative relationships with internal and external clients while overseeing operational improvements for a category-leading licensee. Secured new retail accounts and licensing partners, expanding the reach and consumer base for privately owned licensed and private label accessory company.

Culver City, Ca, Us

Partnered with multiple cross-functional divisions worldwide to forge alignment and advance licensing, promotional and retail programs for franchises, series, and stand-alone films, devising brand strategies and driving internal and external initiatives to advance a diverse portfolio of intellectual properties. Led the department to meet revenue growth goals and managed internal and external staff in a complex matrix organization. Contributed to developing internal partnership strategies to unify cross-functional focus and team engagement

An international executive consulting service on such issues as strategic marketing, business development, global licensing, development of new IP, brand management, overhauls of existing brands, symbiosis in consumer products, entertainment, new media, and new technologies. Clients ranged from startups to blue chip conglomerates.

Santa Monica, Ca, Us

Led licensing and category building across 8 internal divisions for all girl and preschool toys for the 4th largest diversified toy company. Aided in developing product lines in conjunction with emerging trends in play value and timing. Partnered with the creative and marketing teams to develop new product lines and retail opportunities. Created cross-divisional lines of communication in a strictly “siloed” environment.

Cleveland, Oh, Us

Led the startup of the IP division, serving as the decision maker for international brand strategy, design, partnerships and market rollout for brands such as Care Bears, Strawberry Shortcake, and Holly Hobbie.

Los Angeles, Ca, Us

Sales, planning and product development responsibility for toys and games line of business resulting in tremendous new category and white-space growth. Portfolio of properties managed included SpongeBob SquarePants, Dora the Explorer, Go, Diego, Go!, Backyardigans, The Last Airbender, Zoey 101, South Park, etc.

New York, Ny, Us

Specialized in developing ancillary programs in merchandise and outreach in emerging markets for local productions of Sesame Street in developing nations (Egypt, India, Russia, Bangladesh, South Africa, China and several others). Focused on licensing, knowledge transfer/ international development, education and brand portfolio management. Developed key sustainable relationships and programs with major partners.

Los Angeles, Ca, Us

Ran international licensing department, overseeing brand strategy, business development, deal negotiations and revenue generation. Contracted with agents and directly with licensees for numerous promotions, including for the Muppets, Kermit, Fraggle Rock, the Muppet Babies, and Bear in the Big Blue House.

Spanish

Biology & Anthropology