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I am a Healthcare Product Leader with an extensive background working for Fortune 500 and privately-held companies in the area of employee benefits and healthcare innovation. My proven track record includes the creation of integrated and digital products and services to improve the health and well-being of consumers. WHAT I DO: I have expertise in managing all phases of a product life cycle, from concept/ideation through market launch and ongoing performance outcomes. Known for my ability to take ownership of the product strategy and execution while balancing the market/customers' needs to achieve corporate strategic and financial goals. I am recognized as an effective leader of cross-functional teams enterprise-wide. Core skills include:- Strategic Product Planning- Product Development- Product Life Cycle- Product Marketing - Go-To-Market Strategy- Agile/Scrum Methodology - Product Pricing - Industry Research- Business Acumen - Consultative Selling- Team Building- Partnerships- Program Analytics- Client Relationship Management- Account Management
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Product ManagerHealth Advocate Aug 2015 - PresentPlymouth Meeting, Pa, UsHealth Advocate is the nation’s leading provider of integrated clinical and administrative services as well as behavioral health and wellness programs supported by medical claims data science and a technology platform that uses machine learning to drive people to engage in their health and well-being for over 12,000 clients and 50+ million members. Responsible for the product strategy and roadmap for Digital Health, Employee Assistance Program (EAP), and Well-being solutions with a focus on creating a simplified, seamless experience for consumers and increasing sales. • Created partnerships with digital providers to increase access to behavioral health services. Negotiated contracts and pricing, reducing therapy costs by 20%. Designed integrated product experience.• Product owner for user journey mapping for on-site biometric screenings and flu shots. Defined requirements for mobile application, online consumer experience and integration with Wellness. 15% increase in profitability realized in year one. • Led and coordinated Telehealth Partner, IT and Operations to develop Telehealth claim integration with insurers/TPAs, e.g. applying deductibles and claim submission capabilities in response to market feedback. This resulted in retaining clients and increasing sales. • Led and coordinated a cross-functional team to successfully design and launch an online reward program from concept through market launch. Integrated with Wellness and Chronic Conditions solutions. • In collaboration with Product Marketing, defined value propositions and go-to-market strategies for B2B and B2C. -
Product ManagerCigna Dec 2004 - Aug 2015Bloomfield, Ct, UsLife and Accident Product Manager, 2013 – Present Provided leadership for specialty and health insurance products that generated over $1.3 M.Absence Management Product Manager, 2007 – 2012Increased revenue from $4 M to over $21 M in a three year period by executing on leave administration service strategies. • Increased sales by 20% annually in the first two years by leading cross-functional teams to build and launch an in-house Family Medical Leave Administration product Product Specialist, 2004 – 2006Managed assigned projects to support disability and voluntary products. • Integrated a suite of chronic care programs with disability case management to improve health outcome experience and reduce claim costs.
Donna S. Sweeney Skills
Donna S. Sweeney Education Details
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Widener UniversityProduct Management / Marketing -
St. Catherine UniversityLiberal Arts And Sciences/Liberal Studies / Occupational Therapy
Frequently Asked Questions about Donna S. Sweeney
What company does Donna S. Sweeney work for?
Donna S. Sweeney works for Health Advocate
What is Donna S. Sweeney's role at the current company?
Donna S. Sweeney's current role is Healthcare Product Leader.
What is Donna S. Sweeney's email address?
Donna S. Sweeney's email address is ds****@****hoo.com
What is Donna S. Sweeney's direct phone number?
Donna S. Sweeney's direct phone number is +121543*****
What schools did Donna S. Sweeney attend?
Donna S. Sweeney attended Widener University, St. Catherine University.
What skills is Donna S. Sweeney known for?
Donna S. Sweeney has skills like Product Management, Management, Account Management, Cross Functional Team Leadership, Product Development, Employee Benefits, Sales, Healthcare, Health Insurance, Managed Care, Strategy, Coaching.
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