As Co-Founder and Managing Partner of ZOOMcatalog, I lead strategic business development and drive the company’s growth as a key technology provider in the Promotional Products Industry. My responsibilities include scaling operations, building high-performing sales, marketing, and customer success teams, and advising suppliers and distributors on digital marketing and best practices. I oversee financial models and key metrics to ensure sustainable growth and financial health, and work closely with our clients to help them navigate digital transformation and enhance their digital presence using ZOOMcatalog’s innovative solutions.

I established and led the US division for Papeer International, a Danish IT company specializing in e-publishing services. I spearheaded the company’s expansion into the US and Canada, building a strong client base from the ground up and driving initial sales independently. Through strategic business development and effective relationship management, I successfully positioned the company’s digital solutions within the North American market, significantly boosting brand presence and revenue growth.

At Upper Brand Marketing, a Promotional Product Distributor, I gained valuable insights into the promotional products industry and developed strong relationships with top manufacturers. During this time, we recognized inefficiencies in how products were marketed. These insights became the foundation for creating ZOOMcatalog, where we designed innovative solutions to address these challenges, enhance overall efficiency, and drive digital transformation across the industry.