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The through line in my career has been working at the intersection of entrepreneurship, media, and data to create meaningful connections between people, products, and ideas. I’m a business leader and entrepreneur with a talent for building things: businesses, partnerships, and teams. Early in my career, I left a leadership role at Sony Music, joining co-founders to launch Wiredset, which, after a pivot or two, landed on a social media analytics product (Trendrr) that Twitter eventually acquired. This journey gave me firsthand experience in the entrepreneurial cycle —from ideation to acquisition — and shaped my ability to create, launch, and scale impactful ventures.Highlights from my journey:Trendrr: As co-founder and COO, I helped grow the company from zero revenue to a successful acquisition by Twitter—all without VC funding. Wiredset: I co-founded a first-of-its-kind digital agency, where we pushed the boundaries of what was possible in the digital space.Twitter Curator: Led the global partnership launch of Twitter’s first owned and operated curation product Curator.Hark Audio: Collaborated on the creation and launch of an innovative podcast curation app that thousands of audio lovers use to discover and share great storytelling.Along the way:I’ve worked as Director of VC Partnerships at WeWork and as the Program Director for Made In NYC a nonprofit where I supported local NYC manufacturing entrepreneurs. I love rolling up my sleeves and working with founders, nonprofits, and business operators to figure out what fuels growth and innovation — from operationalizing the first big idea to scaling and beyond.
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OwnerCritical ConsumptionNew York, Ny, Us
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AdvisorSympler Sep 2017 - PresentNew York, Ny, UsStrategic advisor to founders supporting leadership team with guidance on growth, sales & BD, and recruiting. -
OwnerCritical Consumption Jan 2016 - PresentHold co for various projects, advisory and investments.
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Head Of Growth & RevenueHark Audio Jul 2020 - Aug 2021New York City, UsHark Audio is an audio curation startup that reimagines podcast listening and offers a better way to discover new podcasts.First leadership hire on founding team reporting to CEO for an MVP stage startup. Worked cross-functionally with product and editorial teams to inform product development and created and led the go-to-market strategy and launch plan. Managed the relationship with the growth marketing agency. Leveraged my prior startup experience as a startup founder to add value across the company including strategy, tech stack, finance, fundraising, culture, social media strategy and hiring. -
AdvisorVoxgov Apr 2018 - Aug 2021New York, Ny, UsSupported Founder / CEO with strategic growth, sales and market development. -
Business Development | Vc, Growth PartnershipsWework Jul 2019 - Apr 2020New York, Ny, UsScaled the US partnership program with leading VC firms targeting high-growth venture-backed startups and enterprise businesses. Worked closely with startup founders and CEOs to provide WeWork solutions to their infrastructure needs. Created a $250m top of the funnel sales pipeline of new business in the first six months of launch. -
AdvisorMilq Inc. Jul 2018 - Jun 2019New York, Ny, UsWorked closely with Founder CEO to provide business development, sales and partnership consulting services. -
Program DirectorMade In Nyc Jan 2018 - Jun 2019Brooklyn, New York, UsRecruited to reimagine and reframe a 15-year-old non-profit supporting New York City's maker and manufacturing entrepreneurs. Responsible for corporate partnerships, fundraising, hiring and budget for the program. Worked closely with local community leaders and elected officials to increase the visibility and effectiveness of the program. Modernized and operationalized the communications and marketing stack, designed playbooks for social media communications, program management and fundraising. -
Business Development & Partnerships - CuratorTwitter Sep 2013 - Apr 2016San Francisco, Ca, UsLed global partnerships for Twitter's first curation product, Curator. Launched the product in 20+ countries with 100s of media companies using the product to integrate curated Twitter content into the on-air, social and web workflow. -
Coo, President & Co-FounderTrendrr (Acquired By Twitter) 2005 - Aug 2013New York, Ny, UsScaled bootstrapped social data SaaS startup from inception to acquisition by Twitter. As COO, I led sales, growth & marketing / PR, partnerships, HR, finance P&L and overall company operations. Recruited, trained and led sales and BD team to scale the business from $0 revenue to an annual $3MM+ ARR in two years. -
President And Co-FounderWiredset Apr 2004 - Dec 2011Co-founded an innovative tech-enabled digital services, mobile & social marketing agency. Clients included leading media, entertainment and technology brands: Apple, Microsoft, NBC Universal, Viacom, A&E Networks, Coachella, Lollapalooza, Sony BMG, Universal. Responsible for sales & revenue, growth, client relations, operations, HR. Bootstrapped business from zero revenue to seven-figure annual revenue without outside capital.
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Vice PresidentSony Bmg Music Entertainment Jan 2003 - Jul 2005New York, Ny, UsGuided the Sony Music Labels, Columbia & Epic Records, through the first phase of business transition from physical to digital goods. Managed the marketing & sales relationships with Apple's iTunes, Microsoft and other early digital service providers. -
Director Online & Emerging TechnologiesColumbia Records May 2001 - Jan 2003Us -
Manager Online Retail / New TechnologiesColumbia Records Jul 1999 - Jun 2001Us
Tom Donohue Skills
Tom Donohue Education Details
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Clark UniversityPhilosophy & French
Frequently Asked Questions about Tom Donohue
What company does Tom Donohue work for?
Tom Donohue works for Critical Consumption
What is Tom Donohue's role at the current company?
Tom Donohue's current role is Owner.
What is Tom Donohue's email address?
Tom Donohue's email address is to****@****set.com
What is Tom Donohue's direct phone number?
Tom Donohue's direct phone number is +121224*****
What schools did Tom Donohue attend?
Tom Donohue attended Clark University.
What skills is Tom Donohue known for?
Tom Donohue has skills like Digital Strategy, Digital Media, New Media, Strategy.
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