PENN LLC is an multifaceted eCommerce company based in the Greater Chicagoland Area, founded in 1996 as a direct-to-consumer product marketing company. PENN LLC has been named to the Inc. 1000 list of fastest-growing private companies in America, Crain's Fast Fifty recognizing Chicago's 50 fastest-growing companies, and the Internet Retailers Top 1000 e-retailers for North America.I drive customer acquisition by identifying market opportunities and crafting media mixes that fuel sales… Show more PENN LLC is an multifaceted eCommerce company based in the Greater Chicagoland Area, founded in 1996 as a direct-to-consumer product marketing company. PENN LLC has been named to the Inc. 1000 list of fastest-growing private companies in America, Crain's Fast Fifty recognizing Chicago's 50 fastest-growing companies, and the Internet Retailers Top 1000 e-retailers for North America.I drive customer acquisition by identifying market opportunities and crafting media mixes that fuel sales growth and profitability. I oversee online and offline campaigns (radio, TV, web, print, etc.), optimizing them for diverse audiences and channels. Reporting results (revenue and cost) allows for continual improvement. I oversee marketing budgets, negotiate media deals, and create promotional projects for new product launches. My focus is on expanding reach through innovative campaigns that deliver a consistent brand message. Show less

At Trysera, we help marketers unlock the power of anonymous web traffic. Our user-friendly solutions identify the most relevant individuals, allowing you to strategically expand your email database and retarget them across multiple channels – email, postal mail, and social media (Facebook, Instagram, Twitter). This comprehensive multi-channel approach maximizes marketing efficiency and delivers tangible ROI.As Growth Marketing Director, I lead the charge in acquiring new clients… Show more At Trysera, we help marketers unlock the power of anonymous web traffic. Our user-friendly solutions identify the most relevant individuals, allowing you to strategically expand your email database and retarget them across multiple channels – email, postal mail, and social media (Facebook, Instagram, Twitter). This comprehensive multi-channel approach maximizes marketing efficiency and delivers tangible ROI.As Growth Marketing Director, I lead the charge in acquiring new clients, activating their engagement, and driving sustainable business growth. I leverage a data-driven approach to optimize marketing channels and implement high-impact initiatives that turn website visitors into loyal customers. Show less

Two Twelve Direct, a full-service marketing agency, leverages the combined strength of direct response and traditional marketing strategies. This approach helps their clients achieve optimal brand exposure and maximize profitability. Their expertise lies in product positioning, direct response campaign setup, logistical campaign management, and multi-platform media buying.Managed all aspects of client campaigns, crafting marketing plans, overseeing creative development, and ensuring… Show more Two Twelve Direct, a full-service marketing agency, leverages the combined strength of direct response and traditional marketing strategies. This approach helps their clients achieve optimal brand exposure and maximize profitability. Their expertise lies in product positioning, direct response campaign setup, logistical campaign management, and multi-platform media buying.Managed all aspects of client campaigns, crafting marketing plans, overseeing creative development, and ensuring seamless execution through integrated solutions, production schedules, and external agency partnerships. Monitored performance, keeping clients informed of outcomes and adjustments. Provided comprehensive logistical support, including consulting, creative assistance, campaign management, affiliate programs, and retention initiatives. Show less

Thane International is one of the world’s largest direct-response television marketing companies, selling products worldwide through strategic alliances with various television and cable networks.Crafted marketing plans, oversaw creative development, and ensured seamless delivery through integrated solutions and production schedules. Managed external agency partnerships and monitored campaign performance, keeping clients informed of results and adjustments. Provided comprehensive… Show more Thane International is one of the world’s largest direct-response television marketing companies, selling products worldwide through strategic alliances with various television and cable networks.Crafted marketing plans, oversaw creative development, and ensured seamless delivery through integrated solutions and production schedules. Managed external agency partnerships and monitored campaign performance, keeping clients informed of results and adjustments. Provided comprehensive logistical support, encompassing consulting, creative assistance, campaign management, affiliate programs, and retention initiatives. Show less

AMS DIRECT / PEI is a global leader specializing in educational and personal/professional coaching, providing services to customers worldwide. Our approach seamlessly blends cutting-edge technology with a personalized touch, creating interactive education programs centered around self-improvement.Owned media strategy, securing placements and negotiating contracts with media owners for optimal budget use. Defined media goals and executed programs across local, regional, and national… Show more AMS DIRECT / PEI is a global leader specializing in educational and personal/professional coaching, providing services to customers worldwide. Our approach seamlessly blends cutting-edge technology with a personalized touch, creating interactive education programs centered around self-improvement.Owned media strategy, securing placements and negotiating contracts with media owners for optimal budget use. Defined media goals and executed programs across local, regional, and national outlets, aligning them with organizational objectives. Fostered long-term agency partnerships. Contributed to overall efficiency through strategic planning (staff, budgeting, inventory). Show less