Dora Fejes Email & Phone Number

Budapest, Hungary

-Comes with solutions how to attract more people into digital funnel, including PPC and aggregators, content marketing, SEO, programmatic, etc.-Responsible for digital contents and templates from UX point of view.-Analyzes behaviour in the digital funnel.-Prepares business specifications for requested IT developments and coordinates SLAM and longterm media budgets.-Participates in new funnel developments and SPOC for SLAM developments.

Budapest, Hungary

-Strategic overview of country’s e-commerce activities for Calzedonia, Intimissimi, Tezenis, Falconeri and Signorvino brands-Finding new business opportunities to increase incremental revenue and customer satisfaction, working on digital projects (click and collect, return to store, O2O, marketplaces)-Working closely with Italian HQ, Croatian customer service and local business departments (retail, marketing, communication)-Defining yearly and monthly forecast, monitoring local online sales & analyzing the main KPIs-Creating the local e-commerce calendar together with brand managers, checking online content and newsletters-Managing digital marketing activities, local activities linked to warehouses, customer service, hybrid stores/spaces-Main responsible for the country’s SEO strategy-Main responsible for loyalty initiatives and campaigns-Testing new website functionalities, analyzing customer behavior and customer satisfaction-Market research, competition analysis on a regular basis

Budaörs

Participation in the creation of commercial strategies of sports I am responsible for.Ensuring the value maximization of e-commerce platform, including product availability, UX design, SEO and brand presence. Continuous webshop development, analyzing customer behavior and keeping up with new e-commerce trends.Providing the wow factor to users by organising user tests and developing content on our webpage.

Budapest

Management of marketing communicational projects in MOL Hungary, including end-to-end coordination of major 360°campaigns (such as Fresh Corner, non-food loyalty, CSR campaigns). Responsibility for the corporate branding of MOL Hungary, content creation for online platforms.

Budapest

Full responsibility for MOL Group LPG business’ marketing and communicational activities (online, offline, external and internal, PR & CSR). Creating the MOL LPG brand and its marketing strategy. Coordination of the creation of MOL Group LPG’s microsite. For the first 12 months of this position, I was taking part of MOL Group award-winning talent acquisition program, GROWWW.

Budapest

Taking part in the annual communicational media campaign of MOL Hungary. Dealing with market research, branding activities, social media, content creation for internal communication. Organizing external and internal events.

Hungary Area

Content marketing for external (online) communication.

Hungary Area

Presenter and program editor of a TV show for youngsters.

Master'S Degree

Due to my strong interest of applied psychology I gradute from the University of Szeged, Clinical psychology specialization. I am writing.

Bachelor'S Degree, Psychology

Activities and Societies: Nature's effects on the attention (2016) A newborn generation - Z and Alpha children (2017)Due to my strong.

Communication And Media Ma, Communication And Media Studies

Activities and Societies: Communication Analysis. Courses included: Crisis communication, negotiation skills, persuasion skills, corporate.

Communication And Media Ba, Communication And Media Studies, Communicator Ba

Activities and Societies: International Communication. Thesis title: Domination with the abuse of the Gricean maxims, featured in printed.

International Business

Erasmus exchange