Doriane Desmazon Email & Phone Number

Ville De Paris, Île-De-France, France

[Lead end-to-end native apps analyses. Management of an analyst]- Helped Product, Creator, Marketing, and ML teams boost user acquisition, community management, and engagement using data (dashboards, newsletters, ML models, and analyses)- Maintained data and app quality by coordinating bug fixes, tracking, and alerts- Designed key dashboards and projections to lead acquisition campaigns leveraging LTV and retention- Improved the homepage recommender system with better tracking, analysis, and monitoring dashboardsTrained teams on using data tools (Tableau, BQ, Looker, Amplitude) and conducting A/B tests

Ville De Paris, Île-De-France, France

[Supported the revamp and relaunch of native apps]- Analyzed first-time user interactions to uncover download motivations and retention levers- Helped transition the Homepage from editorial to personalized using a recommender system- Collaborated with Data engineers on ETL to leverage and maintain a Content Management System (CMS)- Created dashboards for comprehensive view of app performance and shared insights to top management via a newsletter- Worked with data engineers to integrate Adjust data, improving campaign tracking

Ville De Paris, Île-De-France, France

[Support web, apps and display ads development. Management of 3 interns.]- Led feature launches for Product teams with tracking plans, release strategies, and live dashboards- Ran A/B tests and statistical analysis (z-test/t-test) in Python for target achievement and statistical significance- Conducted time-boxed analyses that shaped the display ads strategy and increased revenue- Helped build a recommender for Google bots to boost SEO and created a dashboard to track bot activity

[Supported several Dailymotion departments with supervised investigations]- Analyzed our content to identify copyright infringement for the Legal team, securing a favorable litigation outcome- Increased display ads revenue by 7% using Tableau to analyze funnels- Identified drop-off points in onboarding with Amplitude, increasing account creation- Leverage ETL process with data engineers to enrich datasets for better product insights

Région De Paris, France

Supported Oracle partner in adopting Oracle Cloud solutions through workshop and tailored enablement/training programs.

Issy-Les-Moulinaux

Supported business schools and training organizations in leveraging advanced digital solutions (Created Business Plan for Mooc, CRM specifications, Intranet testings, Intranet Audience monitoring...)

Région De Paris, France

Part time student job

Education record

Activities and Societies: Team Leader within AIESEC (Awarded Best Sales Team). Winner of a 6-month entrepreneurship contest held between.

Education record

Education record

Licence, Economics

Activities and Societies: Member of the theater club. Starred in a feminist play 'On ne naît pas cruche, on le devient"