Dorianne Mckenzie, Mba

Dorianne Mckenzie, Mba Email and Phone Number

Senior Sales Leader - Strategist - Trainer - Facilitator @ Optimé International
toronto, ontario, canada
Dorianne Mckenzie, Mba's Location
Greater Toronto Area, Canada, Canada
About Dorianne Mckenzie, Mba

Results-oriented senior sales executive with a 30+ year track record of success. Over 20 year tenure in CPG leading & managing sales teams with $25 to $300 Million brand portfolios. Senior consultant leading client projects in CPG, health & wellness & telecommunications. 25+ years building sales capability through extensive training, coaching & development.Areas of expertise include:1) Extensive experience developing and executing sales strategies to exceed sales targets2) Skilled at joint business planning, P&L management, negotiation, data analysis and people management / development 3) Customer focused and action oriented leader able to energize teams to develop collaborative solutions to complex business challenges across a variety of industries 4) Developing improved sales capability and client relationship management thru classroom and in field training5) Conducting detailed diagnostics of business environment & recommending solutions

Dorianne Mckenzie, Mba's Current Company Details
Optimé International

Optimé International

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Senior Sales Leader - Strategist - Trainer - Facilitator
toronto, ontario, canada
Employees:
10
Dorianne Mckenzie, Mba Work Experience Details
  • Optimé International
    Senior Sales Consultant
    Optimé International 2021 - Present
    Toronto, Ontario, Canada
    A senior sales practitioner and strategist with strong applied experience in a variety of corporate environments.• Leading strategic sales training & sales diagnostics for a number of Fortune 500 companies in the CPG, telecommunications, & pharmaceuticals industries. Key objective to drive increased long-term sales capability within the management stream and retail sales teams.
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  • Cosmetica Laboratories Inc
    Head Of Sales & Project Management Canada, Us East, International
    Cosmetica Laboratories Inc 2020 - 2021
    Toronto, Canada Area
    Managed the sales of formulas, batch & fill inventory & finished goods representing annual revenue of $100 Million. Led a team of seventeen.• Developed a short & long-term sales strategy focused on client segmentation with an integrated tiered pricing strategy; the roll-out of key tactics & selling tools delivered on KPIs• Built a highly capable sales team through creation of key selling tooling tools, sales capability training & creation of a bonus structure compensation system
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  • Coty
    Senior Sales Director
    Coty 2017 - 2020
    Toronto, Canada
    Managed the Coty consumer beauty portfolio representing annual dollar sales of $150 Million and trade spend budget of $8 Million across 5 categories. • Successfully integrated the P&G brands into the Coty beauty portfolio following the corporate merge. • Developed, sold & executed strong business plans with Shoppers Drug Mart over 3 years. Created merchandising tools to forecast & track POS & margin to deliver on targets (+/- 2% forecasting accuracy)• Grew SDM's market share by over 10% across 4 different categories for 3 consecutive years• Led four global innovation sales meetings with SDM; resulted in alignment to +2% JBP targets in a declining market. • Re-structured, hired & developed a highly capable sales team to better meet the needs of the business; secured promotions for three direct reports
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  • Revlon Canada Inc.
    Director Of Customer Business Development
    Revlon Canada Inc. 2013 - 2015
    Toronto, Canada Area
    Managed the Revlon beauty portfolio representing dollar sales of $40 Million and annual trade spend budget of $8 Million across 6 categories, 7 brands and 2 national customers. Led a team of five.
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  • Procter & Gamble
    Trade Marketing Director - Hair Care & Color
    Procter & Gamble Jul 2012 - Dec 2012
    Toronto
    Managed the distribution, pricing, shelving & merchandising (DPSM) strategies across 11 Hair care & color brands representing $275 million in retail sales across the Canadian market; manage market development funds budget of $70 Million; led a team of five
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  • Procter & Gamble
    Senior Sales Leader - Wal-Mart Team / Costco Team
    Procter & Gamble Jun 2007 - Jul 2012
    Managed the development and consecutive double-digit sales growth of diverse brand portfolios at Walmart, Sam’s Club and Costco worth over $300 Million in retail sales and $28 Million in trade funds. Led a team of five.- Developed, sold & executed strong joint business plans with Wal-Mart- Successfully led a team of 5 sales professionals through strategy development / business analytics planning; resulting in superior sales results as well as promotion and internal recognition of individual team members
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  • Procter & Gamble
    Trade Marketing Team Leader - Home Care
    Procter & Gamble Jul 2004 - Jun 2007
    Home Care 2004-2007Promoted after 2 years from Category Account Executive responsible for $150 Million in air & dish care products to a desk 2x in size. Managed the development and execution of national sales strategies behind the home care brand portfolio across all Canadian retailers. Staff of 3.
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  • Procter & Gamble
    National Account Executive - Loblaws Team / Safeway Team
    Procter & Gamble Jan 1999 - Jul 2004
    Promoted after 18 months from Regional Account Executive Fabric and Home Care products to National Account Executive Health and Beauty Care products in Loblaws'​ 19 banners nationwide. Staff of 2.
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  • Natural Gas Clearinghouse, Suncor
    Natural Gas Trader - Analyst
    Natural Gas Clearinghouse, Suncor Jul 1992 - Jun 1997
  • Queens University
    Research Assistant
    Queens University Jan 1989 - Jan 1992
  • Petro Canada, Natural Gas
    Liquids Analyst
    Petro Canada, Natural Gas Jan 1989 - Jan 1991

Dorianne Mckenzie, Mba Skills

Competitive Analysis Trade Marketing Negotiation Management Marketing Communications Marketing Strategy Business Planning Business Development Marketing Pricing Leadership Retail Strategy Business Strategy Merchandising

Dorianne Mckenzie, Mba Education Details

Frequently Asked Questions about Dorianne Mckenzie, Mba

What company does Dorianne Mckenzie, Mba work for?

Dorianne Mckenzie, Mba works for Optimé International

What is Dorianne Mckenzie, Mba's role at the current company?

Dorianne Mckenzie, Mba's current role is Senior Sales Leader - Strategist - Trainer - Facilitator.

What schools did Dorianne Mckenzie, Mba attend?

Dorianne Mckenzie, Mba attended The University Of British Columbia, Queen's University, University Of Regina.

What skills is Dorianne Mckenzie, Mba known for?

Dorianne Mckenzie, Mba has skills like Competitive Analysis, Trade Marketing, Negotiation, Management, Marketing Communications, Marketing Strategy, Business Planning, Business Development, Marketing, Pricing, Leadership, Retail.

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