Dorian Romer Email & Phone Number

New York, New York, United States

A dynamic individual with a strong record of achievement combining skills in diverse areas of sales strategy, account development, innovative thinking, building of partnerships and client relations.

NYC

NYC

Contract position working within the NYC advertising market to build brand awareness and revenue for Dissolve's digital media (footage and photography) stock content.

• Established health and wellness business to address needs of private and corporate clients.
• Deliver group and one-on-one coaching sessions geared to nutrition and wellness and healthy cooking
• Develop and disseminate topical content through talks and “Feel Good Tip of The Week” weekly newsletter
• Design workshops to address nutritional and wellness goals of target audiences

• Created and implemented strategic sales plans via client relationships within the advertising agency and design firm sectors resulting in increased website traffic and research requests by 40% within 8 months
• Met face to face with art buying departments of leading New York City advertising agencies to build brand awareness, gain research request and revenue
• Designed and implemented agency media kit to introduce agency to over 350 design creatives, build brand awareness and gain revenue for emerging media licensing agency
• Led implementation of Social Media efforts; conceived eblasts and mail merge campaigns to promote library and gain clients

• Designed and implemented extremely successful agency direct mail and event campaign to build US brand awareness for leading UK photo agency
• Bid, negotiated, and won assignments for clients such as Enfamil, Three Olives Vodka, and WaterPik; successfully project-managed assignments, with all shoots on budget

• Opened New York Sales Office for VEER; as first ever sales person, grew revenue by 25% year /year by creating and implementing strategic sales plans that built brand awareness and client relationships within the.
• Analyzed website usability and implemented popular new features such as “Sneak Peak” (new images)
• Developed and implemented creative marketing plans including; direct mail campaigns, events, promotions, and in house ad agency portfolio reviews, resulting in 75% growth in web visits, research and client facing.
• Liaised with trade organizations such as AIGA, ADC and Advertising Club to develop sponsorships and events for shared customer base including lectures, educational events, and Andy Awards
• Created, promoted and organized educational and entertainment events focusing on Veer’s content for Ad Agencies and Trade Organizations including website demos and tutorials, “Type Talks”, Helvetica Film Screenings.

• Represented 17 photographers and 10 illustrators for advertising and corporate assignment work
• Liaised with photographers to edit portfolios and prepare presentations for ad agencies and corporations
• Estimated bids and oversaw budgets and production on jobs awarded

• Analyzed marketing programs and implemented solutions resulting in growth in sales and market awareness as member of executive marketing team
• Developed direct mail marketing strategies and pieces for territory to generate revenue and brand awareness
• Created and presented product line seminars at photography trade shows, colleges, stock agencies, and artist management agencies
• Launched four new film lines via promotions, direct mail and events, bringing market share to over 80% and launched E100 film to #1 position in the market in the US
• Developed data base of 300 top photographer studios and 12 professional photo labs worth $3,000,000 annually in NYC to convert film use to Kodak Professional and build market share

Photography

Chhc Aadp, Health And Nutrition Counselor

Photography