Develop and orchestrate a multi-platform communication plan to promote the Romanian Pavilion via digital, social media, and media relations strategies.

Senior Consultant, part of the Management Team leading one of the Business Units in Graffiti PR. I led, coached and managed a high performing integrated marketing communication team with collaboration, respect and trust as shared values, working for both international and national companies. I would act as senior counselor for clients in brand & corporate marketing comms | Design and lead integrated marketing campaigns | Develop strategies and ongoing plans for clients' businesses… Show more Senior Consultant, part of the Management Team leading one of the Business Units in Graffiti PR. I led, coached and managed a high performing integrated marketing communication team with collaboration, respect and trust as shared values, working for both international and national companies. I would act as senior counselor for clients in brand & corporate marketing comms | Design and lead integrated marketing campaigns | Develop strategies and ongoing plans for clients' businesses | Drive campaigns measurement & optimization | Maintain an in-depth knowledge of clients’ businesses and industries while addressing opportunities and issues | Drive incremental business with existing clients & new business opportunities while partner with other teams to build the agency's business | Lead community management teams for brands active in social media | Develop and coordinate Cause Related Marketing, CSR, BTL, ATL, Media & Digital projects for various clients | Issues and crisis management | Drive Business Unit financial performance and forecast | Partner with senior leadership to recruit and develop team members | Lead the team's Performance Management Process. Show less

I spent five years with McCann PR, as part of a team that fostered a culture of creativity, where I acted as PR consultant on key accounts such as Coca-Cola Ro Company, Coke Brand & all company’s sub-brands, Heineken Ro, ExxonMobil, Discovery Networks, Cegedim Ro.

I’ve worked with well known fashion designers in Romania, using my content creation, event management and media relations skills to their best interest.