Doris Lin

Doris Lin Email and Phone Number

Head of Marketing @ Reckitt
Doris Lin's Location
Taiwan, Taiwan, Province of China
About Doris Lin

Doris Lin is a Head of Marketing at Reckitt. She possess expertise in consumer products, brand management, trade marketing, customer insight, market research and 10 more skills.

Doris Lin's Current Company Details
Reckitt

Reckitt

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Head of Marketing
Doris Lin Work Experience Details
  • Reckitt
    Head Of Marketing
    Reckitt Sep 2021 - Present
    Taiwan
    Marketing Head for Reckitt Taiwan. Managing Reckitt's Powerbrands incl. VMS (MoveFree, MegaRed, Neuriva), OTC (Strepsils), Medical Device (Durex) and Personal Care (Dettol). Lead PNL, insight exploration, innovation & OEM, brand strategy, digital & communication, omnichannel CRM and EC performance marketing.
    View
  • 利潔時
    Marketing Manager- Vms, Otc, Nutrition
    利潔時 Jan 2020 - Sep 2021
    Taiwan
    Led total health brands (MoveFree, Durex, Dettol, Strepsils) and infant formula (Mead Johnson PHP) strategy, digital, communication, HCP program and full PNL responsible. Shape 5-years innovation roadmap.
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  • 利潔時
    Senior Brand Manager - Health & Nutrition
    利潔時 Oct 2018 - Dec 2019
    Taiwan
    Led 5 brands portfolio strategy, communication and full PNL responsible.
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  • The Heineken Company
    Brand Manager
    The Heineken Company Apr 2015 - Sep 2018
    Taiwan
    Led Heineken digital-focus campaign, events & sponsorship to show the leading position of premium brand. Shaped Year2018 Tiger brand vision and roadmap.
    View
  • Reckitt
    Brand Manager
    Reckitt Jun 2014 - Mar 2015
    Taiwan
    Led Durex 3 NPD launch with market share doubling as No.1 condom brand.
    View
  • Colgate Palmolive
    Associate Brand Manager
    Colgate Palmolive Mar 2012 - May 2014
    Taiwan
    In charge of toothbrush portfolio management, communication and trade activations. Work with regional team on packaging and ATL content development. Maintain No.1 TB positioning.
    View

Doris Lin Skills

Consumer Products Brand Management Trade Marketing Customer Insight Market Research Marketing Management Business Strategy Competitive Analysis Marketing Strategy Marketing Management Fmcg Strategy Market Analysis Shopper Marketing

Doris Lin Education Details

Frequently Asked Questions about Doris Lin

What company does Doris Lin work for?

Doris Lin works for Reckitt

What is Doris Lin's role at the current company?

Doris Lin's current role is Head of Marketing.

What schools did Doris Lin attend?

Doris Lin attended National Chengchi University, Brandeis University, National Chiao Tung University.

What skills is Doris Lin known for?

Doris Lin has skills like Consumer Products, Brand Management, Trade Marketing, Customer Insight, Market Research, Marketing Management, Business Strategy, Competitive Analysis, Marketing Strategy, Marketing, Management, Fmcg.

Not the Doris Lin you were looking for?

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