• Clearly communicates Visual Merchandising initiatives and H&M strategic priorities to store team ensuring consistency of execution and presentation across all stores within Market area• Analyzes, identifies and coaches store teams on ways of working and best practices to increase commerciality, revenue and profitability for 8 locations.• Trains and coaches store teams on Visual Merchandising principles such as garment presentation, fixture placement and indirect customer service• Assists in the interviewing and selection of visual talent, developing the market and in-store support • Ensure the store visual team can identify ways to elevate the customer experience and increase selling• Follow up and analyzes key performance indicators, initiating actions to increase profit and elevate commercial presentation • Supports prioritization of commercial workload according to business needs and budget• Leads consistent store visits and provides proactive feedback• Assisted with the Sales Advisor to Visual Merchandiser Roadmap for internal associates

• Maximizing sales and floor profitability by driving business and monitoring Key performance indicators and best sellers• Manage, recruit, on board, train, develop and provide succession planning for the staff in partnership with Store Manager• Ensure garment presentation, garment level and visual standards within the department are presented according to guidelines• Responsible for knowledge and completion of cash operational functions

• Ensure the store visual team can identify ways to elevate the customer experience and increase selling• Quality assure that all sales campaigns and activities are launched on time according to H&M standards• Follow up and analyze key performance indicators, initiating actions to increase profit and elevate commercial presentation • Plans and prioritize commercial workload according to business needs and budget

• Responsible for presenting garments according to H&M guidelines in order to maximize sales• Responsible for care and maintenance of display material• Plans and works with sales and operations to drive growth• Trains potential candidates to become visual merchandisers