Doris Wu Email & Phone Number

Taiwan

New Taipei City, New Taipei City, Taiwan

• Main charge in Business & Productivity series laptops, know the insight of user and bring the benefit features to users.•According to different features of the product, planning and initiating marketing strategy, including ATL and BTL marketing materials.• Initiated new product strategy, positioned statement and core idea to communicate with consumers, from marketing planning to execute related marketing activities.• Manage the various projects, communicating and integrating across different departments.• Work with the fast-paced market trend and apply new technical knowledge to product marketing.

Taiwan

Proficient in PR and event planning, also worked with brand and digital marketing event.Key achievement:- Assist held several offline consumer events and PR campaign.- Cooperated with 2019 National Geographic Photography Contest to throw private smart phone education parties for contestants, and make the highest record of sponsors’ satisfaction and the number of submissions in the competition over the years.- Boost the media coverage soared for new product launch.- Cooperated with MS Esports to hold the national school tournament and Esports contest, successfully increased at least 15% social SOV at each event.

Taipei City, Taiwan

Apple Buds is Taiwan's largest children's programing education team in Taiwan.We aims to bring children with a strong creativity in the new age, and focus on a long-term program for a period of 4 years in the concept of PBL (Problem-based-learning). • 5+ experience as curator representative at the company's curation at home and abroad• Negotiate cross-industry cooperation and product channel development• Customer/Media relationship maintenance and news exposure• With 2.5 years of experience in social media manager(eg Facebook, LINE@) • Planning company's PR plan strategy and execution.• Communication and resource coordination in the PR project processWebsite : www.orangeapple.co

Taichung City, Taiwan

•Leading more than 230 people who joined to AIESEC THU local committee.•Solicited 200 alumni who have lost connection at least 30 years (the rate of Alumni participate in 2015 is rise to 25% compared to 2014, and rate of data completing is up to 70% than 43% in 2014.)•Developing and running Annual Alumni seminar project & marketing campaigns.

New Taipei City, Taiwan

•Design promotional materials (e.g. pamphlets, videos and posters) to improve the brand awareness of the target market .•Inspecting existing retailers and arranging reformations