Doris Ying-Yu Kuo work email
- Valid
- Valid
Doris Ying-Yu Kuo personal email
【Tools】 Python, R, SQL, Tableau, SAS EM, Google Analytics, Google AdWords, Adobe Analytics, Html, PHP, CSS【Methodology】 Predictive Modeling (Linear Regression, Logistic Regression, Decision Tree, Random Forest, SVM, Boosting Tree), Descriptive Modeling (Association Rule, Clustering), A/B Testing, Statistical Inference, Web Scraping, Text Analysis【About me】I am the person who loves to feel the world and surrounding people. Five years ago, I stepped into the data world at iBuzz Research. Since then, data analytics calls to all my passion. From there, I started to immersed in discovering the core of the world trends and customers behavioral pattern. I then applied my analytic skills to the real businesses in Asia in Ogilvy and one of the biggest Asian e-commerce Shopee. These experiences enlightened me to see through the data and to formulate the data-driven insights. I enjoy analyzing problems from multi-angle perspectives and formulating diverse but integrated alternatives to business problems. I especially love combining programming and software skills with statistics and business knowledge. That is the passion leads me to the MSBA program at University of Notre Dame. I am enthusiastic about pushing my analytical skills to the next level and contribute to an international business.
-
Analytics IiiPmgUnited States -
Analytics ManagerPmg Sep 2024 - PresentDallas, Texas, Us -
Analytics LeadPmg Apr 2024 - Sep 2024Dallas, Texas, Us -
Analytics IiiPmg Oct 2022 - Apr 2024Dallas, Texas, Us -
Analytics IiPmg Sep 2021 - Oct 2022Dallas, Texas, Us• Lead analytics discussions and partner with internal and external stakeholders, building scalable data solutions• Work with cross-functional data and products teams to scope, understand, and solve business requirements • Mentor and assist with training of analysts -
Data And Technology - Analytics IPmg Nov 2020 - Sep 2021Dallas, Texas, Us• Automate data extraction, data cleaning, workflow, reporting process by SQL • Build high-quality data architecture and pipelines to support multiple client's reporting needs• Optimize and maintain efficient and reliable data pipelines that support advanced analytics• Design data visualization via Tableau and Data Studio to meet clients’ needs in the most efficient and scalable manner -
Graduate Leadership ProgramPmg Aug 2020 - Nov 2020Dallas, Texas, Us -
Data Science Student ConsultantCity Of South Bend Jan 2020 - May 2020South Bend, Indiana, Us• Perform text mining and statistical inference to analyze 311 call data with Python, R, and Tableau, increasing residential engagement -
Data Science Student ConsultantFood Bank Of Northern Indiana Oct 2019 - Mar 2020South Bend, Indiana, Us• Forecast food demand to mitigate imbalanced food distribution risk in mobile pantry by XGBoost model. Constructed a data management pipeline and embed with prediction models • Performed causal analysis by exploration in Tableau, data cleaning, and web scraping (weather/population) -
Business Intelligence InternShopee Feb 2019 - Jul 2019Singapore, Singapore, Sg• Conducted SVD-based recommendation system by extracting and analyzing 2.4M active users’ preferences for 223 product categories with 10M transactions via SQL and Python, enhancing 600% order conversion rate • Designed a voucher-sensitivity model to measure and optimize voucher efficiency by leveraging order and voucher data of 6.9M users to rank users’ value for voucher, increasing sales per order using voucher by 75% • Predicted customers’ propensity to churn and directed marketing strategies to forestall 60% churn upon 1.5M user data via Random Forest and SVM models across RFM variables • Delivered co-workers machine learning workshop in Python to break through efficiency bottlenecks in the workflow -
Account Executive - Digital & Data Anlaytics TeamOgilvy Jun 2016 - Aug 2018New York, Ny, Us• Formulated and executed integrated digital marketing strategies in web, app, and social media for 8 clients with UX, Engineering, Creative, Media, Financial Team, and vendors • Onboarded 250 NGOs to digital platforms with Google Analytics/ AdWords capability. Allocated the charity’s advertisement budget with retargeting to enhance online engagement by 35% • Generated a regional branding strategy for Zespri by analyzing 100M behavioral data on FB Audience Insights, sentiment analysis, and GWI to increase impressions by 30% and media engagement by 800% • Performed customer behavioral analysis to identify niche markets and raise 10% sales for Diageo • Led team of 11 people to renovate Ogilvy recruiting website and database by analyzing web data to design user-friendly UX/UI and database architecture, improving browsing efficiency by 30% -
Digital Analyst Intern - Word Of Mouth DepartmentIbuzz Research Aug 2015 - May 2016• Collected and analyzed WOM data-set to formulate comprehensive marketing plan for up to 5 clients from different industries. • Communicated the product features and information to segmented customers with customized marketing strategy, especially on online communities media.
-
Group Leader Of Marketing And Analytic TeamTaiwan Cultural Preservation Bank - Taipei 1949 Hostel Sep 2015 - Mar 2016• Executed precise demand forecasts and tiered-pricing models for multiple online traveling platforms (Booking.com, Airbnb.com, Hotel.com) to optimize occupancy rates over 25% on designated holidays and weekdays • Analyzed customer data in CRM system and online comments to improve service quality and operational efficiency as well as to identify loyal customers to provide special coupon to their friends
Doris Ying-Yu Kuo Skills
Doris Ying-Yu Kuo Education Details
-
University Of Notre DameBusiness Analytics -
National Chiao Tung UniversityManagement Science
Frequently Asked Questions about Doris Ying-Yu Kuo
What company does Doris Ying-Yu Kuo work for?
Doris Ying-Yu Kuo works for Pmg
What is Doris Ying-Yu Kuo's role at the current company?
Doris Ying-Yu Kuo's current role is Analytics III.
What is Doris Ying-Yu Kuo's email address?
Doris Ying-Yu Kuo's email address is dk****@****din.gov
What schools did Doris Ying-Yu Kuo attend?
Doris Ying-Yu Kuo attended University Of Notre Dame, National Chiao Tung University.
What skills is Doris Ying-Yu Kuo known for?
Doris Ying-Yu Kuo has skills like Python, Online Advertising, Data Analysis, 試算表, Project Management, R, Microsoft Excel, Marketing Strategy, Web Project Management, Tableau, 統計資料, Office 365.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial