Dorit Akva Email & Phone Number

Rehovot, IL

Hod Hasharon, Israel, IL

Cyber SAAS Company

• Responsible for planning and implementation of all marketing strategies, region-based, marketing communications, content, online marketing (SEO), collaterals and public relations activities.
• Oversaw product marketing including pricing, positioning, marcom, sales tools, events & exhibitions, branding, competitive analysis, web site launch( WordPress), resulting in 35% revenue growth YOY.
• Oversaw product management, collaborating with R&D, including market research, market requirements, product specification and product road map, translating technical info to customer’s benefits.
• Developed and managed the sales team, distribution channels and strategic partnerships using Salesforce.
• Establish and maintain customer satisfaction across named accounts through account planning, proactive client communications, issues escalation and solution recommendations.

Norwalk, Connecticut, US

• Initiated, negotiated and signed-on new national and regional SMB contracts.
• Grew the B2B software solution sales, generating >3M$ new annual revenue (~0.5M$/deal).
• Responsibility for the entire sale process

• Member of Corporate Management team; Reporting to CIT Regions' VP
• Developed the organization’s strategic plan, collaborating with the board of directors, measuring performance towards strategic goals, defining an execution plan in six regions.
• Managed a team of six business consultants.
• Responsible on the entire process, from start to end with quarterly control gates to sustain the positive results using six sigma and other project management tools.
• Led high impact regional projects including, revenue growth, cost reduction and process improvements; Setting KPI’s and success metrics. My team contributed 26% of total region's PBT. (P&L Ownership).

Norwalk, Connecticut, US

• Responsible for two product lines of 10 Office products.
• Coordinated all aspects of product launch including sales, pricing, and PR & marketing activities.
• Oversee 3rd parties' development with suppliers and distributors from Israel and aboard.
• Business intelligence including Sales Forecast and Competitor Analysis

F-92320 Châtillon, FR

• Responsible for the Company’s Open Systems product line, including product definition, design, feature characterization and product documentation;• technical sale activities, including product presentations and demonstrations to customers and suppliers in Israel and abroad;• Led post-sale activities, including customer requirements definitions, product.

San Jose, CA, US

• Oversaw the design and implementation of customer projects within the ‘telecommunications service providers’ market segment• Managed the company’s ‘User Interface project’, leading a task force of inside and outside experts that defined product look and feel.

Mba, Marketing

Bsc, Computer Science & Mathematics