- Interaction with customers/stakeholders- Definition of business goals and objectives, as well as user needs- Immersion in the industry, study and analysis of competitors- Strategy formation, concept development, technical specifications and roadmaps- Formation of the project team- Backlog management, prioritization, timing control- Implementation of products from the idea stage to market entry- Product development, performance improvement, conversion management- Resource and budget management- Generation of new ideas, search for growth points- Team management (20+ employees)

- Product development based on SCRUM methodology- Collecting requirements, defining business goals and objectives- Conducting research, competitive analysis, value formation, product/market fit search- Strategy development, vision formation, roadmap management- Backlog management, prioritization- Project team management (30+ employees: designers, analysts, developers, QA and DevOps engineers)- Formation of hypotheses, verification, testing of ideas- Writing user stories, developing CJM, JTBD, VPC- Consulting on marketing activities: target audience identification, segmentation, channel launch (SEO, SMM, context, content, promo), connection and setting up metrics- Following SDLC and Customer development

- Conducting market analysis, developing a development strategy, writing a business plan- Development of the general concept of the project- Formation of the project team- Development of the structure of the online store- Search and conduct negotiations with suppliers and manufacturers, coordination of terms of cooperation, conclusion of contracts- Filling the online store with goods and content- Formation of the assortment matrix, pricing- Development and implementation of a promotion plan: contextual advertising, targeted advertising, SEO optimization- SMM promotion- SMS and e-mail marketing- Development of promotions, special offers and loyalty programs for customers- Accounting and tax reporting