• Collaborate across departments to position PwC Singapore as an employer of choice.• Spearheaded an employer branding exercise through a sponsorship opportunity with Singapore’s National Day Parade Committee 2022 while boosting employee engagement through internal activities that promoted PwC Singapore’s contribution to the nation’s 57th birthday celebrations. • Strategise, plan, coordinate and manage firmwide communication across internal stakeholders, including responsible business… Show more • Collaborate across departments to position PwC Singapore as an employer of choice.• Spearheaded an employer branding exercise through a sponsorship opportunity with Singapore’s National Day Parade Committee 2022 while boosting employee engagement through internal activities that promoted PwC Singapore’s contribution to the nation’s 57th birthday celebrations. • Strategise, plan, coordinate and manage firmwide communication across internal stakeholders, including responsible business, clubs and associations, and diversity and inclusion, while ensuring that organisational Employee Value Proposition messages are successfully communicated to our people to build and strengthen employee engagement and brand pride.• Keep internal stakeholders abreast of internal communication guidelines, serve an advisory role in their communications activities, and ensure that messages from the departments are consistent across all mediums within the firm.• Plan, edit and write content for a variety of internal and external communications mediums, such as the staff intranet, regular email bulletin, and corporate social media. • Storyboard and translate ideas to the creative team of art directors and designers to develop innovative ways of showcasing the unique culture of the firm.• Support employee communications for senior executives. Show less

• Media and issues management • Provide communications support to College departments in a wide range of projects, and branding guidance to ensure consistent branding across all College-produced content.• Overall in-charge of the College’s social media strategy, and channel owner of the College Facebook and Instagram accounts of more than 16,000 followers. Collaborate with student associates and across departments to lead social media campaigns and regularly collaborates with team… Show more • Media and issues management • Provide communications support to College departments in a wide range of projects, and branding guidance to ensure consistent branding across all College-produced content.• Overall in-charge of the College’s social media strategy, and channel owner of the College Facebook and Instagram accounts of more than 16,000 followers. Collaborate with student associates and across departments to lead social media campaigns and regularly collaborates with team members for the school's LinkedIn and YouTube content.• Mentor student associates in writing Latest@Yale-NUS web articles to feature College news and stories highlighting the community of learning and vibrant Yale-NUS campus life.• Deputy Chairperson for the College's Fun Open Culture (FOC) committee (2021/22), which organises staff and faculty cohesion initiatives. Spearheaded the Staff & Faculty Cohesion 2021. Show less

• Efficiently managed issues, such as crafting timely media statements and travel advisories in response to critical operational changes, including news alerts on flight disruptions due to Typhoon Mitag in 2019. • Collaborate with various departments (eCommerce, Brand & Marketing, Global Corporate Sales teams) to promote the airline's initiatives, such as drafting press releases and speeches, and coordinate interviews for key spokespersons. Actively involved in projects including the… Show more • Efficiently managed issues, such as crafting timely media statements and travel advisories in response to critical operational changes, including news alerts on flight disruptions due to Typhoon Mitag in 2019. • Collaborate with various departments (eCommerce, Brand & Marketing, Global Corporate Sales teams) to promote the airline's initiatives, such as drafting press releases and speeches, and coordinate interviews for key spokespersons. Actively involved in projects including the Tourism Western Australia and SIA Partnership Agreement signing ceremony in July 2019, and American Express Singapore Airlines Business Credit Card launch event at Raffles Hotel in August 2019.• Involved in internal communications, such as spearheading the publicity of SIA Business Meeting 2019, and oversaw the first-ever staff auditions for the event emcee. • Participated in the CEO Service Excellence Awards 2019 Organising Committee as the PR representative to pitch stories of award winners to the media and to update the internal social media channel with live event updates. • Handled requests from local media and Europe offices to promote the airline’s business:- SIA Training Centre (STC) media visits.- Media filming projects at SIA Training Centre or SATS Inflight Catering Centre, including a photoshoot for French publication Le Figaro of behind-the-scenes of our cabin crew's preparation for the ultra-long range flight to Newark, and French media TF1's filming of SIA's inflight meal preparation with SATS and behind-the-scenes of cabin crew training at STC.- Coordinated and hosted a food tasting, photoshoot and interview with a writer from SETHLUI.com, who featured Singapore Airlines' inflight meals across the different cabin classes.• Overview of recurring sponsorships including contracts, budget utilisation and requests. Show less

• Effectively managed customer experience by investigating service gaps and working with departments and overseas offices to resolve customer concerns. Experience using Salesforce 'Customer Care System' to manage cases and monitor KPIs of business units to ensure timely customer feedback response. • Identified areas of improvement through analysis of monthly net promoter scores and customer feedback, as well as auditing services by ground, in-flight and overseas offices, and proposed… Show more • Effectively managed customer experience by investigating service gaps and working with departments and overseas offices to resolve customer concerns. Experience using Salesforce 'Customer Care System' to manage cases and monitor KPIs of business units to ensure timely customer feedback response. • Identified areas of improvement through analysis of monthly net promoter scores and customer feedback, as well as auditing services by ground, in-flight and overseas offices, and proposed solutions to enhance service quality.• One of two trainers in SilkAir who facilitated customer service trainings for staff across the network of 49 stations.• Custodian of SilkAir's frontline service recovery guidelines.• Collaborated with Singapore Airlines counterparts to develop a group-wide customer experience management system, such as participating in User Acceptance Testings (UAT). Championed system usage by being the subject matter expert and initiating outreach to nearly 300 users across the SilkAir network, including monthly ‘Success Stories’ updates to share how employees have used the system to enhance customer service. • Customer Affairs representative for company meetings, such as the Regional Operations Conference (in Xiamen, China), and onboarding presentations for new employees.• Main in-charge of SilkAir's social media community management.• Managed a team of 4 staff to ensure efficient customer feedback handling.• Actively participated in the Social Committee 2016/17 projects that aimed to bring bonding activities for employees. Show less

• Entrusted to represent the media department in handling media queries • Assisted the team in coordinating media related communication and activities, such as media tours (e.g. opening of TrickEye Museum), food tastings, photoshoots and interviews• Assisted the social media team to generate some content for RWScoops, an RWS blog• Assisted in consolidating a supporting document for a prestigious award entry for Halloween Horror Nights 3, which subsequently clinched The International… Show more • Entrusted to represent the media department in handling media queries • Assisted the team in coordinating media related communication and activities, such as media tours (e.g. opening of TrickEye Museum), food tastings, photoshoots and interviews• Assisted the social media team to generate some content for RWScoops, an RWS blog• Assisted in consolidating a supporting document for a prestigious award entry for Halloween Horror Nights 3, which subsequently clinched The International Public Relations Association Golden World Awards 2014 (Travel & Tourism category).• Daily media monitoring for the company Show less

• Supported the processing of admission applications from local and international students• Handled queries from students regarding the admission process