Digital Marketing Specialist
Current- Pay per Click Advertising (PPC)Create, implement and manage marketing campaigns on Google AdWords.
- Set-up campaigns
- Analyze performance and optimize
- Split Testing
- Website analysis, recommendations for landing page optimizationWeb Analytics: Google Analytics set-up, reporting, analysis and interpretation
- Analyze the incoming traffic, user behavior and offer recommendations based on analyzed dataGoogle Adwords Search Advanced Certified Individual;Google Adwords Display Advanced Certified Individual;Google Analytics.