Director Of Sales And Service
CurrentSales Program Overhaul | Data Analysis | | Long-term Strategy | Hiring | P&L Management | B-C, B-B Sales | Promotions/Marketing | Sales | Policy/Procedure Development | Sales/Service Program Design | Leadership Development | EOSRecruited to direct a team of 60, which includes sales and service managers, program manager, service and sales-support, administration and A/R in order to overhaul the selling program.Orchestrated the growth of the sales department while establishing a competitive sales force with a stable conversion rate in a weather related industry. Scope of accountability includes: strategic planning, competitive analysis, market positioning, Hiring, new business development, new product introduction, staff training and development, building/maintaining customer relationship.Worked directly with the Advisory Board as part of the Senior Leadership Team to set company strategy, lead core initiatives and establish organization-wide policies and procedures. Increased in-home conversion by 18.3% Decreased cancel rate by 22.4% Decreased post-sale production cancel by 31.6% Increased non-weather related product mix revenue by 35% Increased run-rate by 13.4% Decreased post-lead average ticket loss by 31.1% Increased retention rate across all teams by 34%Other achievements as part of the leadership team: introduced two new product lines, fully staffed all managements and support positions through new hiring process, diversified install teams to accommodate shifting product and service needs, realigned credit offering to support market dynamics, shift marketing campaign strategy in respond to new competitive landscape.