Daniel Dao Email & Phone Number

Atlanta, Ga, Us

Atlanta, Ga, Us

Head of strategy and integration for TCCC's Global EPICS team: Entertainment, Partnerships, Influencers, Culture, Sports

Nashville, Tennessee, Us

Leading a team of highly-talented brand and entertainment experts, creating life's best moments and resulting in positive change for clients, communities and consumers.

Puteaux, Île-De-France, Fr

Led a sports and entertainment marketing consultancy, which included establishing vision for agency, cultural identity, brand, and organizational structure. I oversaw six direct reports, including a leadership team in charge of sub offices as well as heads of Human Resources, Finance, Strategy, Experiential, Partnerships, and Marcom. I am proud to have: ❖Renewed business, creating sustained financial, client, and program success that met and exceeded top-line revenue and EBIT goals while also managing $50M+ in total client budgets. Implemented four-week / four-month / four-year strategy leadership transition strategy. ❖Won pitch for and created game-changing client program (FIFA World Cup Trophy Tour by Coca-Cola). Evolved program across four successive executions of project. → Assisted in delivering global tour to 160+ countries and Trophy experience to millions of fans.→ Led project teams to deliver program in each campaign.→ Facilitated program value to FIFA and Coca-Cola while exceeding media-value-impression expectations.❖Established global agency as go-to experts within Havas landscape by carving out unique position in network.

Puteaux, Île-De-France, Fr

I drove the agency’s Client Service and Production Teams, which required leading team comprised of 25 FTEs across 4 offices. Among my achievements:❖Successfully navigated merger and optimized client service as well as workflow by strategically organizing teams, crafting comprehensive set of Standard Operating Procedures (SOPs), developing vendor/procurement structures, and providing best in class services.→ Improved team efficiency and delivery consistency by leading cross-functional group in drafting, editing, and pressure-testing all key SOP documents; publishing customized, accessible, and secure Cloud service.❖Created and launched new brand identity for agency along with other Leadership Council members. Contributed to development of all supporting collateral (website, social sites, credentials, and case studies). Participated in roadshow rollout to Havas Village and client partners to present newly updated brand.❖Propelled increased organic business growth from existing clients through content strategy and production improvements. Adopted and spread new agency partners’ expertise in sponsorship consultation and branded content throughout overall Client Service and Production Teams.

Atlanta, Georgia, Us

I earned numerous promotions to ultimately lead Strategy Team and Creative offering across all clients belonging to experiential agency that delivered groundbreaking tours and programs. I drove integration with Havas Media strategic teams. Notably, I:❖Served as Project Lead on large global campaigns, including Live Earth (overseeing $1M activation budget); 2009/10 FIFA World Cup Trophy Tour (overseeing $9M+ budget); Coke’s 125th anniversary campaign (overseeing $3M+ budget); 2013-14 FWCTT (overseeing $14M budget).→ Created 10,000+ events in 132 countries with more than 1 million attendees with only $30K in costs.❖Built Strategy Department, consultative offering, and led Creative Department. Crafted departmental business plan, built team, and developed new sources of client revenue while securing new clients.❖Improved integration strategy for Havas and Ignition teams and quality of Creative delivery, after implementing new management routines and processes which included codified new business input process, strategy frameworks, creative models, plan mapping, and creative review process. ❖Developed unique revenue tracking systems across strategic and creative functions.

Freelance consultant to provide artist and label management services, supporting album releases and promotion, and managing live concerts as well as outreach.

Atlanta, Georgia, Us

I earned a promotion from Account Manager and provided project management across client programs with Coke, Special Olympics, Delta, Sony, and others.

Bachelor'S Degree, Public Relations

Bachelor Of Arts - Ba, Political Science And Government