Doug Findlay

Doug Findlay Email and Phone Number

Vice President, Strategic Accounts at Zappi @ Zappi
Doug Findlay's Location
London, England, United Kingdom, United Kingdom
Doug Findlay's Contact Details

Doug Findlay personal email

n/a
About Doug Findlay

I am a commercially driven, consumer insight VP with experience in innovation, product development, brand and communications research; and sales. I have worked on both the client and agency-side, using consumer insight to drive the growth of global FMCG brands.I have deep expertise in the following areas:- Consumer insight generation and application- Innovation and NPD research- Product development and testing - Brand and communications research- Consumer segmentation- Consumer trends- Client / customer account management- International team leadership- Quantitative research- Leading a sales team- SaaS sales management

Doug Findlay's Current Company Details
Zappi

Zappi

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Vice President, Strategic Accounts at Zappi
Doug Findlay Work Experience Details
  • Zappi
    Vice President
    Zappi 2021 - Present
    Boston, Massachusetts, Us
    Zappi are a market leading, innovative, global agile market research SaaS platform that enables customers to create more effective advertising and innovation.
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  • Symrise Ag
    Global Account Director
    Symrise Ag 2016 - 2020
    Holzminden, Lower Saxony, De
    Global manufacturer of fragrance, flavor, natural nutrition and cosmetic ingredients solutions.
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  • Mmr Research Worldwide
    Senior Director
    Mmr Research Worldwide 2015 - 2016
    Wallingford, Oxfordshire, Gb
    MMR are a global consumer and sensory research agency, specialising in innovation.
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  • Ipsos Mori
    Senior Director
    Ipsos Mori 2011 - 2015
    London, Gb
    Global leader in market research, Ipsos delivers reliable information and true understanding of Society, Markets and People.
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  • Kantar
    Account Director
    Kantar 2007 - 2011
    London, Gb
    Kantar Millward Brown is a leading global research agency specializing in advertising effectiveness, strategic communication, media and brand equity research.
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  • Diageo
    Senior Consumer Planning Manager
    Diageo 2000 - 2007
    London, Gb
    Diageo are global leader in beverage alcohol with an outstanding collection of brands across spirits and beer with a broad brand portfolio including Guinness, Johnnie Walker, Tanqueray, Baileys, Smirnoff, Ciroc, Don Julio and Captain Morgan.
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  • Research International
    Business Manager
    Research International 1995 - 2000
    Gb
    UK based international market research agency that was spun out from Unilever to offer Unilever's market research know how as a service to other companies. It was known as the 'University of Market Research' for it's comprehensive industry training programme.
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Doug Findlay Skills

Customer Insight Advertising Research Strategy Segmentation Market Research Brand Equity Marketing Research Fmcg Marketing Strategy Quantitative Research Shopper Marketing Consumer Insight Product Development Consumer Behaviour Brand Development Brand Architecture Product Innovation Competitive Intelligence Insight Generation Innovation Survey Design Fast Moving Consumer Goods Consumer Behavior Consumer Insights Concept Generation Product Testing Forecasting Client Development Customer Management Business Development International Business Development Marketing Business Strategy Marketing Management Team Management Team Leadership

Doug Findlay Education Details

  • University Of Southampton
    University Of Southampton
    Economics And Accounting

Frequently Asked Questions about Doug Findlay

What company does Doug Findlay work for?

Doug Findlay works for Zappi

What is Doug Findlay's role at the current company?

Doug Findlay's current role is Vice President, Strategic Accounts at Zappi.

What is Doug Findlay's email address?

Doug Findlay's email address is do****@****own.com

What schools did Doug Findlay attend?

Doug Findlay attended University Of Southampton.

What skills is Doug Findlay known for?

Doug Findlay has skills like Customer Insight, Advertising Research, Strategy, Segmentation, Market Research, Brand Equity, Marketing Research, Fmcg, Marketing Strategy, Quantitative Research, Shopper Marketing, Consumer Insight.

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