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Doug First Email & Phone Number

Retired Direct Marketing Executive
Location: Madison, Wisconsin, United States 7 work roles 2 schools
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Role
Retired Direct Marketing Executive
Location
Madison, Wisconsin, United States

Who is Doug First? Overview

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Doug First is listed as Retired Direct Marketing Executive based in Madison, Wisconsin, United States. AeroLeads shows a matched LinkedIn profile for Doug First.

Doug First previously worked as Director Technology and Reporting at National Guardian Life Insurance and Business Manager - Ecommerce at Industries For The Blind, Inc.. Doug First holds Mba, Marketing from University Of Wisconsin-Madison - School Of Business.

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About Doug First

A hands-on multi-channel Marketing Executive with experience handling start-ups and turn arounds. Focused on developing strategic solutions that maximize customer profitability and drive ROI. Skilled in ecommerce, catalog circulation planning, statistical analysis and market research.Specialties:* eCommerce and Internet marketing* Direct marketing and database analytics * Catalog development and marketing* Inventory forecasting* Branding and product development* Marketing research

7 roles · 38 years

Doug First work experience

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Director Technology And Reporting

National Guardian Life Insurance

Guide and mentor the team responsible for sales/marketing reporting and analysis and BI. We provide actionable data-driven insights for our internal management and external marketing partners. National Guardian Life Insurance Company provides preneed (funeral) insurance, final expense life insurance and group market benefits such as vision and dental products.

Aug 2015 - Jan 2021

Business Manager - Ecommerce

West Allis, Wisconsin

Lead design and growth of new direct to consumer and small business e-commerce brands, that complement existing government and commercial marketing efforts. Industries for the Blind is an ISO 9001 certified manufacturer of office and promotional products with a mission to create stable employment opportunities for blind and visually impaired individuals.

Dec 2013 - Jan 2015

Managing Partner

First Marketing Direct - Consulting

Madison, Wisconsin

First Marketing Direct offers direct marketing and BI consulting. Our clients may need help with strategic direction or just an extra set of hands to unlock the information trapped in their Web, CRM and ERP systems. Clients:* Colony Brands* PunchStock.com* Huntington Clothiers

2000 - 2015 ~15 yrs

Vp Direct Marketing

The Wisconsin Cheeseman

Sun Prairie, Wisconsin

P&L responsibility for The Wisconsin Cheeseman, Everything Nautical and 1800Foodgifts.com businesses including: web marketing, catalog marketing, product development, forecasting, creative and call center.

2000 - 2011 ~11 yrs

Vice President - Marketing

Madison, Wisconsin

Leading Direct Marketer of Royalty-Free Illustrations

1999 - 2000 ~1 yr

Manager Marketing - Willis & Geiger

1996 - 1999 ~3 yrs

Manager Marketing Research

Dodgeville, Wisconsin

1989 - 1996 ~7 yrs
2 education records

Doug First education

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What is Doug First's role at their current company?

Doug First is listed as Retired Direct Marketing Executive.

Where is Doug First based?

Doug First is based in Madison, Wisconsin, United States.

What companies has Doug First worked for?

Doug First has worked for National Guardian Life Insurance, Industries For The Blind, Inc., First Marketing Direct - Consulting, The Wisconsin Cheeseman, and Artville.

How can I contact Doug First?

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What schools did Doug First attend?

Doug First holds Mba, Marketing from University Of Wisconsin-Madison - School Of Business.

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