Doug Marshall

Doug Marshall Email and Phone Number

Product Consultant @ Firstup
Austin, TX, US
Doug Marshall's Location
Austin, Texas Metropolitan Area, United States, United States
Doug Marshall's Contact Details
About Doug Marshall

Experienced, customer-obsessed, results-driven Product Management professional bringing over 15 years of strategic leadership in Enterprise and SMB SaaS, omni-channel MarTech automation, mobile applications, AI/ML integration and software delivery.EXPERIENCE: Over 15 years of Product Management expertise with a proven track record of successful exits.PEOPLE: Over five (5) years of attracting, mentoring and leading Product Managers, UX/UI teams and Documentation teams.PROCESS: Defined, optimized, and scaled business processes in all phases of company life-cycles; positively impacting Product, Engineering, Documentation, User Experience, Training, Product Marketing, Customer Support and Customer Success. Implemented best practices; meeting and exceeding KPIs.PRODUCTS: Successfully defined, implemented and released multiple high-profile SaaS platforms, solutions and feature sets; including several 0-to-1 implementations.SKILLS: Product Management, Product Strategy, Leadership, Agile SDLC, SaaS, Enterprise, B2B, Data-Driven Decision Making, Market Analysis, KPIs, Mentoring, Cross-Functional Collaboration, Process Optimization, AI Integration, Best-Practices, User Experience, User Interface Design, Documentation Practices, Google Docs, Microsoft Office, Written Communication, Verbal Communication, Presentations.

Doug Marshall's Current Company Details
Firstup

Firstup

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Product Consultant
Austin, TX, US
Doug Marshall Work Experience Details
  • Firstup
    Product Consultant
    Firstup
    Austin, Tx, Us
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  • Tux Technologies Inc.
    Chief Product Officer (Cpo)
    Tux Technologies Inc. Aug 2023 - Present
    TUX Technologies is a startup in the ride-hailing industry; addressing head-on the safety and security issues facing riders and drivers alike in and effort to meet the evolving needs of the industry. As CPO, I am leading the Product and Engineering functions - as well as Branding and GTM activities - for TUX Technologies ride-hailing applications marketed under the brand TUXRydes.com.
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  • Firstup
    Product Management Consultant (Contract)
    Firstup May 2023 - Mar 2024
    San Francisco, Ca, Us
    Firstup created the first intelligent internal communications platform that uses MarTech and AI/ML to improve employee engagement, productivity and retention.- Reporting directly to the CPO, directly communicated with CEO and Board of Directors advising on key decisions related to proposed new channels, features and integrations; aligning with the company’s strategic vision.- Contract extended to lead the definition, implementation and go-to-market efforts for new marketing automation features that apply AI/ML to the problems of communication optimization and overload; expecting significant contributions to revenue growth.
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  • Bloomreach
    Senior Director Of Product Management
    Bloomreach Aug 2021 - Dec 2022
    Mountain View, California, Us
    Bloomreach is a leader in AI/ML site search that personalizes search results to drive revenue.- Developed a high-performing team of Product Managers for Merchandising, Recommendations, SEO and Analytics feature sets. - Defined and brought to market new features to bring greater relevance to AI/ML generated product recommendations- Successfully lifted customer NPS score 90 points, surpassing KPI goals and implemented best practices for agile planning.
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  • Sms-Magic
    Director Of Product
    Sms-Magic Sep 2020 - Jul 2021
    Henderson, Nevada, Us
    Screen-Magic boasts the number one (1) direct messaging application (SMS-Magic) in the Salesforce Marketplace.- Defined the strategic roadmap and KPIs for the company’s first SaaS platform offering; aligning with Screen-Magic’s focus on product-led growth and scalability. - Expanded messaging capabilities through new channels and the application of AI/ML.- Developed a high-performing team and aided the restructuring of Engineering to increase velocity in feature development.
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  • Gsm
    Director Of Product Management
    Gsm May 2018 - Jun 2020
    Atlanta, Georgia, Us
    GSM is a marketing company that works with all three tiers of the automotive industry.- Led a multi-discipline team in defining the feature set, roadmap, user experience (UX/UI) and documentation for a new marketing automation and orchestration platform; aligning with GSM’s focus on innovation and market relevance.
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  • Marketo, An Adobe Company
    Product Management Director
    Marketo, An Adobe Company Nov 2015 - May 2018
    San Jose, California, Us
    Adobe-Marketo is a leading B2B SaaS marketing automation (MarTech) platform with over 5000 customers.- Defined strategic roadmaps and go-to-market plans for Account-Based Marketing (ABM), Mobile Engagement, Mobile Analytics and SMS Messaging features sets. - Introduced user assistance flows and redefined user training; aligning with Adobe-Marketo’s emphasis on user experience (UX), product-led growth (PLG) and customer satisfaction.
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  • Selligent
    Director Of Product Management
    Selligent Nov 2012 - Oct 2015
    Redwood City, Ca, Us
    Selligent is a leading B2C SaaS messaging automation (MarTech) platform serving ultra high scale Enterprise customers such as Walmart.com, Zulily and Yahoo.- Defined strategic roadmaps for message automation, location targeting, and weather targeting; unifying targeting across multiple products. - Implemented scalable solutions for Enterprise customers.
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  • Lyris
    Director Of Product Management
    Lyris Oct 2011 - Oct 2012
    Emeryville, Ca, Us
    Lyris is a MarTech platform focused on mid-market B2C companies.- Defined and brought to market LyrisONE; a flagship SaaS MarTech platform using big-data concepts. - Evangelized the platform successfully; aligning with Lyris’s focus on innovation and market presence.
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  • Lyris
    Senior Product Manager
    Lyris Jul 2011 - Oct 2011
    Emeryville, Ca, Us
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  • Responsys, Inc. (Acquired By Oracle)
    Product Manager - Campaign Orchestration & Mobile
    Responsys, Inc. (Acquired By Oracle) Jul 2008 - Jul 2011
    Us
    Responsys led the way from email service providers (single channel) to cross-channel marketing automation (MarTech) platforms.- Brought to market INTERACT PROGRAM, a message workflow automation feature that introduced cross-channel marketing orchestration to the market. - Defined and successfully brought to market INTERACT TEAM; the company’s first business process automation feature aligned with the company’s emphasis on customer retention.
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  • Responsys, Inc. (Acquired By Oracle)
    Sr. Manager Of Services Solutions And Services Operations
    Responsys, Inc. (Acquired By Oracle) Feb 2006 - Jun 2008
    Us
    - Led operations make-over of the Professional Services Organization (PSO) after Responsys acquired INBOX Marketing. - Developed financial models, business & execution processes; implemented tools and developed effective training mechanisms to analyze, stabilize and grow the Customer Success Organization.
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  • Responsys, Inc. (Acquired By Oracle)
    Strategic Services Manager
    Responsys, Inc. (Acquired By Oracle) Nov 2005 - Feb 2006
    Us
    Formulated comprehensive strategic plans for CMOs; helping clients grow revenue through the email channel.
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  • Inbox Marketing, Inc. (Acquired By Responsys)
    Marketing Consultant
    Inbox Marketing, Inc. (Acquired By Responsys) Oct 2003 - Oct 2005
    Inbox Marketing, Inc. is a email-centric agency promoting proven strategies and tactics for including email in the full lifecycle of company business and retail interactions.- Created marketing strategies and collateral to facilitate client objectives.

Doug Marshall Skills

Product Management Saas Email Marketing Product Marketing Strategy Cloud Computing Analytics Digital Marketing Competitive Analysis Web Analytics Marketing Strategy Marketing Cross Functional Team Leadership User Experience Social Media Marketing Online Advertising Online Marketing Strategic Planning E Commerce Management Leadership Crm Salesforce.com Strategic Partnerships Marketing Automation Lead Generation Integrated Marketing Professional Services Sales Operations Business Strategy Start Ups Product Development Mobile Devices Multi Channel Marketing Interactive Marketing Market Research Segmentation Social Media Business Process Feature Definition Process Optimization Market Analysis Strategy Development Product Strategy Product Launch Go To Market Strategy Requirements Analysis Process Engineering Business Requirements Business Process Improvement

Doug Marshall Education Details

  • University Of Colorado Colorado Springs
    University Of Colorado Colorado Springs
    Electrical Engineering

Frequently Asked Questions about Doug Marshall

What company does Doug Marshall work for?

Doug Marshall works for Firstup

What is Doug Marshall's role at the current company?

Doug Marshall's current role is Product Consultant.

What is Doug Marshall's email address?

Doug Marshall's email address is do****@****ail.com

What is Doug Marshall's direct phone number?

Doug Marshall's direct phone number is +192558*****

What schools did Doug Marshall attend?

Doug Marshall attended University Of Colorado Colorado Springs.

What are some of Doug Marshall's interests?

Doug Marshall has interest in Social Services, Children, Education, Photography, Disaster And Humanitarian Relief.

What skills is Doug Marshall known for?

Doug Marshall has skills like Product Management, Saas, Email Marketing, Product Marketing, Strategy, Cloud Computing, Analytics, Digital Marketing, Competitive Analysis, Web Analytics, Marketing Strategy, Marketing.

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