Excited to be working with a team of world-class website developers, graphic artists, and marketing strategists to help organizations achieve their marketing goals. In addition to performing inside and outside B2B sales duties, I was hired to develop sales processes that will lay the foundation for the creation of a sales team. This has begun with modifying the existing CRM to it a more effective tool for the company.Also, In the process of developing new services to provide additional ways for organizations to enhance their online presence, and working with the Lead Strategist to develop a series of articles for Pixel Army's blog to educate potential clients about digital marketing, and increase awareness of services available.

smplcit Business Solutions was created to help small business owners understand, and utilize digital marketing more effectively. Whether you are looking to have someone look after your digital marketing for you, or want to learn how to do it in-house better, smplcit Business Solutions is here to help.

I help medium sized businesses save money by retrofitting metal halide lights and fluorescent lights with more energy efficient LED lights. Switch Lighting provides a unique financing option where the savings from your electrical bills will offset the cost of the retrofit without any money down.I also help businesses keep their employees and customers safe with a complete line of germicidal products.

I was moved in to this position to help modernize internal systems and processes to help the business improve cash flow. This includes helping the Sales team improve close rates by reducing turnaround times for providing quotes, and reducing costs associated with procurement. To date this has included:• created PO tracking process• created sales order tracking process• developing app to make it easier for dealer network to order products

My role evolved to include:• identifying sales opportunities• coaching and training sales team • sales• creating a sales strategy document• working with Telus and Jolera (an IT company) to get the network up and running Precision Scale's new location• coordinating marketing activities with the marketing agency AM/FM

My role at Precision Scale evolved to include:• HR responsibilities• participating in strategic planning for company • creating a marketing plan• creating a SEO strategy document• process mapping• collaborating with vendors to provide co-branded promotional videos (lease see sample below)I started to increase my skills by beginning courses for CSS, HTML, and Javascript. My new coding skills allowed for the creation of a new tool for Precision Scales' clients. The Online Scale Revenue Loss Calculator helps business owners to understand the financial impact of not calibrating and maintaining their scales on a regular basis (please see Projects section for details).

In keeping with Precision Scale's focus on educating consumers about industrial scales, and vehicle scales, I enhanced Precision Scale's online presence. To date this has included updating the new main WordPress website: • updated WordPress version• updated PHP version• replaced theme to make the website more mobile-friendly• created custom "industry served" icons• wrote blog posts regarding industrial scale service• embedded Microsoft Dynamics 365 form in to pages• optimizing page for on-page SEO• adding HTML code to format pages• adding HTML code so links to navigate to specific places on a page. For example, if a word is linked to the glossary, a user is taken directly to where the word is located word in the glossary instead of simply linking to the glossary, and having to scroll through the glossary to find the wordI also updated the ecommerce (Shopify) website to improve UX by:• updating theme to make the website more mobile-friendly, and increase download speed • adding apps to make buying experience easier• adding content to help consumers make an informed buying decisionIn addition to improving the UX, I am removing unnecessary code to make the website more efficient.One of the projects completed to date was the production of a video used to demonstrate some of the features offered by one of Precision Scale's programs, and to give an example of the consultation process provided. This video features the regarding of a Zoom call attended by a manufacturer rep, a Precision Scale Client Advisor, and the client. For this video I used five application for:• creating the opening sequence• creating the animated logo at the end• editing royalty free music files• splicing all the elements together

I helped business owners earn a portion of their business expenses back as a revenue. All businesses that used one or more business services were eligible to be listed on the exclusive ACN YEG BD app. This was available on Apple Store and Google Play. This app allows customers to connect with your business via phone, email, text, or social media. Each category also features a map to make it easier to get directions to your business. The app also provides hours of operation, a list of services, and a link to your website. All of the features are available at no additional cost!

I worked with small and medium sized businesses to attract more customers to their retail locations.Also, to help businesses during the COVID-19 Landale Signs was manufacturing social distancing products. I created e-commerce website to make it easy for organizations to purchase these products.

Having a strong online presence isn't just about providing information, it's about sharing your story. People want to know who you are, and what makes your organization special. Postmedia Network helps the client to share their story, and to help customers find them online so they can experience your story.With Postmedia Hub businesses owners can view analytics with easy to understand dashboards, and charts. They can track how, and how many customers are engaging with their business online.

In this digital age, a business is judged by how it appears online. 50FreeCalls.com takes a comprehensive look at your business' online presence to help you make the best impression possible. We provided an audit that determined what is required to have the client be the one their customers see first.

In my sales representative role I helped people in Edmonton, AB and surrounding area enjoy their living spaces more, and bring their visions for their home to life.In my marketing role I helped attract more clients to B Wise through:• enhancing SEO by creating blogs using WordPress, enhancing Google Business profile, and by creating Google Posts• creating Google Ads• posts on Twitter including custom made branded Gifs• posts Instagram• posts on Facebook including branded videos• created business profile on LinkedIn including designing background image• creating infographics and posting on Pinterest• creating custom backgrounds for social media profiles• ad layout and design including Kijiji ads, and a two page PDF promoting B Wise Contractor's commercial renovation services which includes links to pages on B Wise Contractor's website• increasing views on RenovationFind and HomeStars profiles by changing the profile pic to custom created image, rewriting the profile content, and posting photos that were cropped and resized to enhance viewing on respective photo galleriesIn my administrative role I:• have created a Health & Safety Program• was responsible for B Wise receiving SECOR certification

Given my in depth knowledge of a wide range of departments, the HR Manager brought me on board to enhance the recruiting and training processes. This was accomplished through a series of projects:• Wrote five-year strategy document• Writing and layout of a managers’ training manual• Instrumental in upgrades to Human Resources Information System • Created and taught a 12 week ESL course• Write Job Descriptions for production positions• Wrote advertisements for production, sales and administration positions

Given my extensive window and door knowledge I have worked with several departments to: • Drafted a five year strategy document for the Human Resources department identifying Durabuilt's manpower needs to achieve its five year plan for growth • Developed, and taught ESL course to equip Durabuilt employees to better comprehend work instructions, and improve daily interactions with their community • Published manual for managers including layout and design, and writing content• Wrote an instruction manual for ordering program• Assisted in the implementation of the new door line• Updated the Service Department's scheduling process by replacing the use of a whiteboard for the Service Technician’s calendar to developing a calendar that is viewed on monitors in several offices, and can be accessed on the Service Technician's mobile devices• Assisted in the integration of Durabuilt Windows & Doors’ ConnectYou (contact centre) in to SalesForce • Coached sales reps, and admin staff team on using SalesForce• Created instruction document for using SalesForce• Developed a paperless ordering and document approval process

As Channel Marketing my role expanded to grow the sales for the entire company instead of being limited to a specific geographic territory. I provide training and support to the entire Sales team, tailoring the support to meet the needs of each of Durabuilt's distribution channels.Support includes training new Sales reps on the quoting system, coaching on the use of SalesForce, and developing and modifying processes to reduce time spent on non-sales activities.

In this role in three years I more than doubled annual sales in the Northwest Alberta Territory that reaches from Edmonton to Jasper to Fort St. John, BC to High Level to Morinville. This was accomplished by working dealers to increase their sales by providing product and sales training to their staff, providing technical support on Durabuilt's ordering system, and by improving systems at Durabuilt to make doing business with the company easier.

Reporting directly to the President of the company, I was part of a management team that was responsible for Award Windows & Doors sales increasing over 40% in a five year period.My role included ensuring the Sales team and independent dealer network had the resources to promote the Award Windows & Doors brand. This included:• Working with Pure Vision Creative Group in Sherwwod Park to create product promotional literature, and promote the Award Windows & Doors brand• Write copy for product literature• Publish a comprehensive product binder that provided detailed information for all of Award Windows & Doors’ products• Layout and design of newspaper advertisements• Provide training and technical support for the ordering software• Acted as liaison between Sales team, IT Department, Manufacturing team, Quality team, and Shipping And Receiving Department

Sales was conducted through a consultative process. Customers were educated on the advantages and applications of the different types of flooring, and on installation methods of the different flooring. Recommendations were provided based on budget and where the flooring was to be installed.

Branding goes beyond placing a logo on a product. I worked with businesses primarily in two areas: 1) to create campaigns to create awareness and interest of the products and services offered, and 2) to develop recognition programs such as safety award and years of service award programs to increase employee retention.Attracting new business helped to increase sales, and employee retention helped to reduce the costs associated with training new employees.

I worked with retailers in Fort McMurray to increase their sales by developing advertising campaigns including:• Recommending locations in the newspaper that receive the highest readership of the advertisement• Recommending frequency to maximize exposure• Writing ad copy• Layout and design of print advertisements

I worked with businesses in Peace River and surrounding area to increase their sales by developing advertising campaigns including:• Recommending locations in the newspaper that receive the highest readership of the advertisement• Recommending frequency to maximize exposure• Writing ad copy• Layout and design of print advertisements