Oversees the development of verbal identity for a range of multi-million-dollar brands across a broad spectrum of for-profit and non-profit industriesManages data-driven brand positioning initiatives, from research to workshop facilitation to activation and beyondCreates brand names, taglines, and other high-level brand messaging Manages multiple copywriters in the creation of taught, purpose-driven messaging for websites, social, and other marketing & sales collateral

Generated memorable brand names, taglines, other brand messagingWrote compelling copy for websites, social, marketing & sales collateralGhostwrote thought-leadership pieces for Inc., Forbes, HuffPost, Medium, and moreContributed to comprehensive brand positioning initiatives, including research, workshop facilitation, positioning platform creation, activation, and beyond

Provides copywriting, editing, marketing, and branding services to clients across a broad spectrum of industries in the for-profit and non-profit sectorsClients include T-Mobile, BFG Communications, Ignyte, BioClarity, Sundance Spas, etc.Wrote articles, columns, reviews for publications including The San Diego Union Tribune, BlackBook Magazine, Mojo Magazine, Performances Magazine, Where Magazine, and more

Oversaw communications for the largest residential homeless services provider in Southern CaliforniaCreated and managed content for TV, radio, print, social; direct mail/email campaigns; media relations; event promotionManaged cross-promotional efforts with regional partners including the San Diego Padres, Hard Rock Hotel. Chevron, and more